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Category: Advertising

Advertising, Airport Advertising, Creative Advertising, Traditional Marketing

10 Critical Types of Shock Advertising to Grow Your Brand Presence

Posted onDecember 18, 2024December 18, 2024 Author Vaishali Tripathi
Letter R 2 1

Shock advertising is another interesting way to market a product that brings visually shocking flash to the advertising’s target audience. As consumers are subjected to…

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Advertising

10 Best Ads of 2024 in a Nutshell

Posted onDecember 18, 2024December 18, 2024 Author Maanasa Parameswaran
Best Ads Of 2024

2024 has been an incredible year for advertising, with brands pushing the boundaries of creativity, storytelling, and technology. From emotional narratives to jaw-dropping visuals, these…

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Advertising, Digital Marketing, Growth Marketing, Marketing Research, Media, Organic Marketing, PR Marketing, Traditional Marketing, Video Marketing

What is Podcast Advertising: A Great Guide for Beginners

Posted onDecember 17, 2024December 18, 2024 Author Vaishali Tripathi
Letter R 1 1

Introduction Podcasts have become one of the most effective means through which people convey stories and information. Given the continually increasing popularity of podcasts in…

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Advertising, Digital Marketing, Growth Marketing, Marketing, Marketing Research, Marketing Strategy, Traditional Marketing

What is Machine Learning in Marketing: Explained with Examples

Posted onDecember 17, 2024December 17, 2024 Author Vaishali Tripathi
Letter R 2

Introduction Firms are always trying to find new approaches to the practice and increase overall efficiency. The most revolutionary innovation is the integration of Machine…

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Advertising, Outdoor Advertising

Indoor and Outdoor Advertising – Key Differences Explained

Posted onDecember 11, 2024July 17, 2025 Author Vaishali Tripathi
Indoor And Outdoor Advertising - Major Key Differences

Advertising plays a pivotal role in brand visibility and business growth. In the evolving marketing landscape, indoor and outdoor advertising stand out as two impactful…

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Advertising

Regional Brands Embrace Disney+ Hotstar Amid Surge in Connected TV Advertising

Posted onDecember 11, 2024December 11, 2024 Author Chetana HP
Disney+ Hotstar

The shift in regional content consumption has transformed digital advertising on platforms like Disney+ Hotstar. Viewership in regional languages such as Tamil, Telugu, and Malayalam…

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Advertising

Zepto Launches Jarvis: A Game-Changing In-House Ad Platform for Brands and Sellers

Posted onDecember 11, 2024December 11, 2024 Author Chetana HP
Zepto

In a significant move to enhance its platform offerings, Zepto, the quick-commerce giant, has introduced Jarvis, an in-house advertising platform designed to empower both small…

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Advertising

How Urban Company Redefined Home Care in the Digital Age

Posted onDecember 10, 2024December 10, 2024 Author Vaishali Tripathi
Feature Image 2 2024 12 10T161114.690

Let’s help you out and make it easier to find trusted home services, shall we? This brings us to Urban Company, the largest home services…

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Advertising, Digital Advertising, Digital Advertising

Telegram Ads: Everything You Need to Know for 2025 Success

Posted onDecember 9, 2024April 16, 2025 Author Maanasa Parameswaran
All About Telegram Ads

Imagine promoting your brand to a highly engaged, privacy-conscious audience without breaking the bank—that’s the power of Telegram Ads! With its growing user base and…

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Advertising

Zepto and Shaadi.com’s Innovative Ad Collaboration

Posted onDecember 4, 2024December 4, 2024 Author Vaishali Tripathi
Feature Image 2 2024 12 03T165828.693

What’s the Ad? Another classic example of a funny yet poignant OOH was executed by quick-commerce behemoth Zepto and the matrimonial site Shaadi.com. Placed immediately…

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