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Category: Advertising

Advertising

Why Advertise on Kaun Banega Crorepati? Tapping into India’s Most Engaged Audience 

Posted onAugust 29, 2024August 29, 2024 Author Vaishali Tripathi
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Just think about your brand going directly to tens of millions of households of India one evening. ‘Kaun Banega Crorepati’ (KBC) is not only a…

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Advertising

Women’s T20 World Cup Ad rates hiked by Disney Star

Posted onAugust 29, 2024August 29, 2024 Author Vaishali Tripathi
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We are on the verge of another T20 World Cup and this time it’s the latest edition of Women’s T20 World Cup. Disney Star is…

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Advertising

B2B vs B2C Marketing: 10 Key Differences

Posted onAugust 28, 2024August 28, 2024 Author Vaishali Tripathi
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Organizations must grasp the differences between B2B and B2C marketing to position themselves effectively. Each approach has unique strengths, challenges, and features. This article will…

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Advertising

Top 10 Luxury Fashion Magazines in India

Posted onAugust 22, 2024September 25, 2024 Author Maanasa Parameswaran
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Fashion magazines in India play a crucial role in shaping trends and offering insights into the latest styles, beauty tips, and lifestyle updates. They cater…

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Advertising, Uncategorized

Customer Journey in Marketing | Definition, Stages and Benefits

Posted onAugust 22, 2024August 22, 2024 Author Vaishali Tripathi
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Understanding the customer journey in marketing is critical in today’s rapidly evolving marketing environment since customer acquisition is no longer enough. Marketing must also focus…

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Advertising

CPC vs CPM: Pricing Models

Posted onAugust 21, 2024August 21, 2024 Author Maanasa Parameswaran
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CPC CPC stands for Cost Per Click. It is a pricing model used in online advertising where advertisers pay a set amount each time a…

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Advertising

Memorable Rakhi Advertisements That Stood Out

Posted onAugust 20, 2024August 20, 2024 Author Vaishali Tripathi
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Raksha Bandhan is one of India’s most cherished festivals, celebrating the special bond between brothers and sisters. This occasion is rich with memories, and as…

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Advertising

Top 10 Influencer Marketing Platforms [Updated 2025]

Posted onAugust 19, 2024January 10, 2025 Author Vaishali Tripathi
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In the current generation, word of mouth has proven to be central in branding through influencer marketing. Companies today are leveraging the influencer marketing platforms,…

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Advertising, Sports Advertising

Top 10 Sports Magazines in 2025

Posted onAugust 16, 2024January 10, 2025 Author Maanasa Parameswaran
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Welcome to the exciting world of Indian sports magazines, a landscape rich with stories of triumph, dedication, and the enduring spirit of competition. For advertisers,…

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Advertising

Instagram Marketing Tools: A Comprehensive Guide

Posted onAugust 16, 2024August 16, 2024 Author Vaishali Tripathi
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Instagram has become a powerhouse in the world of digital marketing. With over a billion active users, it offers an unparalleled platform for brands to…

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