Advertising in Asianet News

Advertising in Asianet News

25.9M

Monthly Cume Reach

Malayalam

Language

About Advertising in Asianet News

The most trusted Malayalam news channel, Asianet, is one of the most well-liked tv news channels in India. It offers a different genre of shows for every age group, which builds an extensive viewership. Advertising with them powers up your brand by boosting brand visibility and creating awareness.

Key Insights

Prime Time

18:00-24:00

Metro Share (%)

1.21

Monthly AMA

521M

Categories

News

Top Choice

Popular
IXIGO TV Commercial
Cred TV Commercial

Video Ad

Video ads are telecasted during ad breaks. The minimum duration for a video ad is 10 seconds and increases by a factor 5. Click on "Customize and Get Quote" and enter the ad duration in seconds, number of days, frequency per day and the timeband to know the cost of the campaign.

TMA Offer

₹ 289 Per Second

Premium
L-Band
L-Band
L-Band

L-Band

L-Bands are L-shaped ads that appear on the screen during a particular program for duration of 10-seconds. Choose the number of L-Bands per day and the total number of days you'd prefer to advertise. Prices vary according to the timeband chosen.

TMA Offer

₹ 2,750 Per L-Band

Other Ad Options

Aston Band
Aston Band
Aston Band
Aston Band

TMA Offer

₹ 2,000 / Per Aston Band

Sample Image
Sample Image
Laptop Branding

TMA Offer

₹ 21,20,000 / Per Month

Confused?
We can help

Hire our expert media planners to find, plan and place your next promotion.

The Media Ant

Media Demographics & Analytics

User Reach & Demographics

Pan India Viewership Profile in %

Gender Distribution

Male

Female

48

52

Pan India Viewership Profile in %

Prime vs Non Prime

PT

NPT

69

31

Pan India Viewership Profile in %

Urban vs Rural

Urban

Rural

49

51

Pan India Viewership Profile

Age Distribution

in %


12 - 15

5

16 - 19

12

20 - 29

17

30 - 39

18

40 - 49

18

50+

30

Pan India Viewership Profile

NCCS Data

in %


High

36

Mid

36

Low

28

Viewership Profile

City Wise Distribution

in %


Chennai

0.61

Delhi

0.27

Bangalore

0.25

Hyderabad

0.04

Mumbai

0.02

Kolkata

0.02

Viewership Profile

State Wise Distribution

in %


Tamil Nadu / Pondicherry

3.7

Karnataka

2.04

Andhra Pradesh / Telangana

0.82

Maharashtra / Goa

0.76

West Bengal

0.2


Asianet News Advertising Cost

Advertising Option

TMA Offer

Video Ad

₹ 289 Per Second

L-Band

₹ 2,750 Per L-Band

Aston Band

₹ 2,000 Per Aston Band

Laptop Branding

₹ 21,20,000 Per Month

Asianet News Advertising

The most trusted Malayalam news channel, Asianet, is one of the most well-liked tv news channels in India. It offers a different genre of shows for every age group, which builds an extensive viewership. Advertising with them powers up your brand by boosting brand visibility and creating awareness.

Asianet News Advertising is one of the most common and effective forms of marketing that offers a large reach during a short span of time. Television Advertising has a high impact on viewers and attracts loyal viewers. TV Advertising conveys the brand message with sight, sound, and motion, providing brand products or services with instant trustworthiness.

With over 25880190 monthly reachAsianet News Advertising will target a wide range of audiences and ensures a boost in visibility. Advertising on TV is a reliable tool that gives your brand a personality and is effective for businesses that rely on repeated advertising. Place Your TV Ads Now!

Asianet News Advertisement

Asianet News Advertisement ensures companies with visibility of their products and services. Asianet News is a Malayalam language 24-hr TV Channel that has garnered a large following among the people. With a massive fan following, Advertising on TV will build brand position and nurture proper leads. 

Asianet News Advertisement significantly raises the chance of targeted marketing among the right audiences and helps boost sales. Airing commercials on TV will help boost awareness and improves brand recognition among potential customers. 

Asianet News Ads

With a reach of 25880190 , Asianet News Ads will help advertisers ensure maximum visibility for their brand and help bring in new customers and retain old ones. People trust TVs so advertising in TV can drive market shares and improve the brand image. 

Asianet News Ads will showcase various advertising options like pre-roll, mid-roll, and post-roll video TV ads. Television Ads will help companies establish their brand position and funnel sales using demand generation. 

Asianet News Advertising Cost

Want to Get Television Advertising Cost? Asianet News Advertisement Cost may vary depending on the time slot chosen by the brands. Our pricing models for Asianet News Advertising Cost are according to the media options selected by the advertisers.

Advertisers can choose to play their Asianet News Advertisement during their favourite show as pre-roll, mid-roll, and post-roll video ads. Advertisement in Television is helpful to reach a vast audience.

Asianet News Advertising Rates

Asianet News Advertising Rates will depend on the media option the client chooses, the total seconds of the ad’s airtime, and the frequency of ads per day. Each television advertising option will include various options for Asianet News Advertising like pre-roll and mid-roll ads and promotional videos. 

Asianet News Advertising Rates will depend on the media options the advertisers have selected based on their requirements. 

Check Asianet News Advertising Rates offered by The Media Ant

Asianet News Advertisement Rates will range according to the timeframe of the video ad, its timeslot, and more. Asianet News Advertisement Rates are available at discounted rates, from which brands and companies can select their timeslot according to their requirements and availability.

To find the best rates for TV Advertising can be found in the “Top Choice” section on “Advertising on Asianet News” page which will include all the television advertising media ad options and their rates which you can choose from according to their requirements. 

You can check out discounted Television Advertisement Rates on the official website of The Media Ant. Companies can pick the ad options most relevant to their needs.

Television Advertising Agency

Looking to Place Your Ads in TV? The Media Ant is one of India’s leading television advertising agencies that helps you with advertising and brand recognition needs. 

With a presence across top Indian cities like Bangalore, Mumbai, and Delhi, The Media Ant ensures you a one-stop solution for all your television advertising needs. 

We help you plan, buy, execute and monitor all your television advertising campaigns across the country. Our in-house team ensures to provide you with the best TV Adverts plans at the best possible rates available and flawless execution of the advertising in television.

Our best rates for advertising on TV platforms are available online on our website. As part of the execution process in television advertising, The Media Ant will provide advertisers with broadcast certificates.

You can contact us through Phone, or Email for all your ads in TV. The Media Ant contact details are available in the Contact Us section of our website.

Asianet News Contact Number to Book Ads

To book advertisements on Television, brands can turn to The Media Ant, a leading media buying and advertising agency that can help you with the latest market rates for all your TV advertising needs. 

The Media Ant will provide you with the best advertising rates for television advertising and flawlessly executing your TV campaigns. 

You can contact us by Phone, or Email to place your ads on TV. The Media Ant contact details are available in the Contact Us section of our website.

Asianet News Contact Number for Booking Ads is 080-67415510

As part of our execution process, advertisers will be provided with timely updates and the broadcast certificate that proves that their advertisement has been broadcasted. 

Asianet News Advertising FAQs

Here are some frequently asked questions about Asianet News Advertisement:

Who Should Do Asianet News Advertising?

Asianet News Advertisement is done by various companies looking to create a major impact by targeting a large-scale audience. 

  • Home Products: Home Product Companies like Lizol, Unilever, and more have been doing advertisements in television for a long time. Over the years we have seen an increasein ad volumes for home products, the sector will continue to thrive by Advertising in television.
  • Automobiles: Companies like Hyundai Motors, Mahindra & Mahindra, and more have been using advertisements in television to showcase new products and services they are to provide. Most consumers being exposed to Ads in tv, being from varied NCCS socio-economic backgrounds are an excellent audience to target such brands.
  • Consumer Durables: Recently, consumer durable companies like Bajaj Electricals Ltd, Blue Star Ltd, Whirlpool, and more have had a 6% increase in ad volumes through Advertising in TV
  • Women Products: Companies like Nykaa, and Johnson & Johnson have been doing Asianet News Advertisements for a long time. Recently around 22% of ad volumes were spent only on TV Advertising.
  • E-commerce: Companies like Snapdeal, Flipkart, Amazon, and more have used Asianet News Advertising slots to market their products and services.
  • FMCG: Companies like Hindustan Lever Ltd, ITC Ltd, Nestle Ltd, Godrej Consumer Products, and more have been some brands that have successfully done Asianet News Ads. With ad volume growth of over 22% in 2021, FMCG products have been dominating TV Advertising market in recent years, making Asianet News Ads a good option for them.

Why Should I Do Asianet News Advertisement?

Asianet News Advertising has strong viewership and a good reputation among its fans, making it a good option for advertisers. Asianet News Advertisement will help companies in building strong relationships with their viewers through innovative advertising and will help bring in new customers.

Asianet News Advertising will also help advertisers in showcasing their products and services in an authentic way.

How Does TV Advertising Work?

TV Adverts have a large-scale viewership with a loyal audience. The popularity of television advertising is understandable because it can be effective and necessary. Television Advertising has a high impact on viewers and attracts loyal viewers.

Ads on TV allow for quick responses from customers by following up on advertisements in real-time as they are being aired or streamed live online. Advertising on TV is a reliable tool that gives your brand a personality and is effective for businesses

How Much Does TV Advertising Cost?

Television Advertisement Rates will range according to the timeframe of the video ad, its timeslot, and more. Advertisement Rates on TV are available at discounted rates, from which brands and companies can select their timeslot according to their requirements and availability.

To get the best rates for advertisement on TV visit The Media Ant website. 

How Will Customers Engage With TV Ads?

Advertising on TV will convey the brand message with sight, sound, and motion, providing brand products or services with instant trustworthiness. Advertisement on TV will target a wide range of audiences and ensures a boost in visibility for brands or companies looking to sell their product/service.

Through advertisements in TV, brands will be able to engage the audience and build awareness about the brand as well as build recall. 

Execution Details

To advertise in Asianet News you can follow the following steps

1. Get rates for advertising in Asianet News on the Media Options and Pricing page. Do note that rates vary as per the time band. You should add the media to your Bag and select the time bands there.

2. Select the ad type that suits your budget, creative, and objective. Asianet News offer video ads, scrollers, Aston Bands, and Brand integrations for advertising. In addition, you can also pick from the digital ad formats.

3. Other factors that need to be decided are Ad length, Time Band, Total number of Ads, Campaign Duration and Start Date

4. We will check the ad space availability on Asianet News and other privileges like discounts, depending on the time of booking

5. Submit the artwork and make the payment for advertising on Asianet News

6. Tentative log timings will be shared on a daily basis so the client can watch their Ads live being played on Asianet News.

Execution Details

AttributesOptions
Media OptionMixed Time/Aston Band/Scroller
Ad Length10 sec/20 sec/30 sec
Time BandAll Day/Morning Evening
Number of Ads per day3/4/5
Campaign Duration5 Days/10 Days/30 Days
Campaign Start Datedd/mm/yyyy

Execution Details

ParticularsSpecifications
Video FormatMPEG-2/.MOV/.MXF/MP4
Resolution720 x 576 pixels for SD & 1920 x 1080 pixel for HD
Frame Rate25 FPS
Aspect Ratio4:3 or 16:9
Video Bit Rate50 MBit/ S
Audio Sample Rate48 kHz

Execution Details

Asianet News is a well-known Malayalam News channel in Kerala owned by Asianet News Network. Asianet News Advertisement will help advertisers to showcase their brand or product to a large audience through various media options including Video Ad, L-Band Ad, and more. Asianet News advertising would be the finest choice for advertisers who are looking for a wider audience. Place Your Asianet Ad Now!


Execution Details

We’re The Media Ant, India’s favorite independent TV advertising agency among small and medium-sized businesses. We believe India’s enterprising culture is something to be celebrated, which is why we’ve made it our mission to provide a targeted TV buying service that supports sustainable business growth at low TV advertising costs. We represent more than 950 TV channels – more than any other Indian agency – and now we want to join forces with you!

Facts and Figures


About Advertising in Asianet News

Advertising through Asianet News is an effective advertising method in the Television media type. Advertising in Asianet News will help the brand to reach out to the right target audience. Television advertising helps the advertiser to target a very large group of audience and also provides the ease of targeting a specific time band based on the requirement. Advertising through Asianet News is popular for a brand that is trying to reach out to a large number of premium users within certain geography in a small time. Because the Channel carries different sets of programs, it appeals to almost everyone in the family thereby assuring a complete household reach. Asianet News is the leading Television Channel and is strongly recommended for all marketing campaigns.

About Advertising in Asianet News

You will get the rate for advertising in Asianet News in the Media Options and Pricing section of the website. The mentioned rates are for per second of airtime. So e.g. if the cost to advertise in Asianet News is mentioned as Rs 300/sec and your ad is 10 sec long, the cost for playing your ad once on Asianet News will come to Rs 300 X 10 = Rs 3,000. Advertising Rate for Asianet News varies with the timeband and is directly proportional to the reach. You can get the rate for major time bands by adding the media to your Bag and checking the rate for different time bands. Prime Time in the News category is from 6 pm to 10 pm. 9 pm to 10 pm is also considered super prime time. Rates for Prime Time in Asianet News and Super Prime Time in Asianet News is significantly higher than non-prime time. However, if you consider the reach during these hours, the cost per reach comes down making it feasible for the TV planning agency to include it in the plans.

About Advertising in Asianet News

Media Agency can play a critical role if you are planning to advertise in Asianet News. There are several roles that a media agency plays while executing your TV campaign. Firstly, the media agency will help you in deciding if advertising in Asianet News is right for your brand. The agency uses BARC data to decide the TG and Asianet News viewer profile matches. Once you have decided to go ahead with advertising in Asianet News, the next step for the TV ad buying agency is to plan the frequency and timing for the ads (called spots) and negotiate the right price. Scheduling of the ads will depend on the campaign objective and the pricing. While advertising in the prime time might give you the maximum reach but the agency might recommend non-prime time as it provides a lower cost per reach. Various such variables can be tackled by the media agency while buying ad space in Asianet News. The last role of the TV ad buying agency is to ensure that the ad is played on Asianet News and provide the advertiser with the number of people who saw your ad. The Media Ant being an authorized agency for ad planning and buying on Asianet News provides a data research-backed plan and ensure that you get the best rates. In case you need any help with planning, please contact Help@TheMediaAnt.com.

About Advertising in Asianet News

The rate to advertise in Asianet News is one of the lowest among all other news channels in India. Its popularity in the Hindi belt makes advertising in Asianet News a critical part of any Television campaign. Asianet News advertising rate is available on the Media Option and Pricing tab of our website. These are the current ad rates and are updated weekly. Asianet News has popular programmes and TV anchors. Because of this, the engagement of viewers is very high with the channel. The Media Ant is an authorized advertising agency that can help you plan and buy ad spots in Asianet News at the lowest rate.

About Advertising in Asianet News

Ads in Asianet News are played both during the break as well as doing the content being played. There is more creative freedom while placing ads during the break, whereas messaging needs to be bundled with the content while selection advertising options during the content. Few of the popular advertising options on Asianet News are:

a) Video Ads - Video ads are telecasted during ad-breaks. The minimum duration for a video ad is 10 seconds and increases by 5.

b) L Bands - Aston Bands are thin horizontal strips that appear during a program at the bottom of the screen. The Aston Band duration per exposure is 10 seconds. Choose the number of Aston Bands per day and the total number of days you'd prefer to advertise. Prices vary according to the time band chosen.

c) Brand Integrations - These are custom media options and are created basis your advertising budget and the objective.

About Advertising in Asianet News

  • Rates depend on the creative length, time band selected and duration of the campaign​​
  • Premium charges are applicable for targeting specific programmes, crunched time bands, and spot positioning
Traditional airtime advertising is the most cost effective way to reach large audiences at a time when they are relaxed, receptive and enjoying some time watching their favorite programmes.Asianet News is the premier provider of real-world entertainment, offering a signature mix of compelling, high-end production values and vivid cinematography that consistently represent quality for viewers. Asianet News advertising unrivalled ability to create business profit, sales and numerous other positive effects were enjoyed by many new or returning brands to Television channels last year. However, for first-timers wanting to make the step up to Television channel advertising, it can seem a little daunting, which is why we’ve put together this section of the website to guide you through it all.Whatever your budget: gain inspiration from other advertisers who have dipped their toes in the TV waters with great success; be able to get to grips with some of that Asianet News advertising jargon, and a whole lot more besides.Whatever your budget: gain inspiration from other advertisers who have dipped their toes in the TV waters with great success; be able to get to grips with some of that Asianet News advertising jargon, and a whole lot more besides.Before launching into this toothsome section, let’s remind ourselves of some of the reasons why Asianet News Television advertising is so brilliant at creating success for brands and businesses both in the short-term and the long-term.