Pro Kabaddi League Advertising

Pro Kabaddi League Advertising

380M

Reach

67 days

Duration

About Pro Kabaddi League Advertising

Pro Kabaddi League has the opportunity to connect with millions of enthusiastic fans. Make your brand stand out with targeted advertising options that capture the excitement of this thrilling sport. From stadium branding to broadcast integrations, digital campaigns to social media activations, the Pro Kabaddi League provides a perfect platform to engage with a passionate audience and amplify your brand's reach.

Key Insights

Gender

Men's

Expected Reach

380M

Categories

Kabaddi

Nontraditional

Popular

Pro Kabaddi League India - Jersey Branding

Book your ad package to showcase your brand on player jerseys during an intense tournament featuring 12 teams battling for victory. This unique ad package allows strategic placement of your ads on different parts of the jersey based on your branding needs. Ad placement options include the front side, back side, sleeves, shorts, shoulder blades, and below the nape of the neck, offering diverse visibility opportunities. These premium placements ensure your brand is highlighted during gameplay, capturing the attention of both live spectators and viewers on TV and digital platforms. Make your brand a part of the action and reach a wide audience with this impactful advertising option.
Base Rate

₹ 13,20,000 Per Season

Popular
LED Perimeter Screen
LED Perimeter Screen
Upper Tier Screen
Upper Tier Screen
Big Screen
LED Perimeter Screen

Pro Kabaddi League India - Branding Package

Currently, the media option is put on request status as the rates are not yet released in the market. However, once the rates are released the media option will be updated on the site immediately.

On Request

Digital

Popular
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary

Pro Kabaddi League On JioHotstar - Video

During the Pro Kabaddi League matches, video ads will run on live streaming, as well as pre and post live (PPL) segments, which is before the match starts and after it ends, and Video on Demand (VOD) content, where viewers can watch recorded matches or highlights anytime. Advertisers can choose between pre-roll and mid-roll placements, tailored to the selected format. Ads will run on handheld devices (mobile phones), with 10-second durations available to align with campaign goals. Pricing is based on CPM (Cost Per Thousand Impressions), and advanced targeting options ensure precise audience reach for maximum impact.
Base Rate

₹ 0.1 Per Impression

Popular
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary

Pro Kabaddi League On JioHotstar - Banner

Banner ads come in Frame format, displayed on handheld devices (mobile phones), strategically placed in various sections to ensure maximum visibility. Frame Ads are simple banner units that appear around the main content, such as at the top, bottom, or sides of the screen, providing continuous brand presence without disrupting the user experience. Pricing is based on CPM (Cost Per Thousand Impressions), and advanced targeting options ensure precise audience reach for maximum impact
Base Rate

₹ 0.05 Per Impression

Other
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary

Pro Kabaddi League On JioHotstar - Title Sponsorship Package

A Title Sponsorship Package gives advertisers the highest level of association with an event, where the brand’s name becomes part of the official event title (e.g., TATA IPL, Vivo Pro Kabaddi). It offers unmatched visibility across TV broadcasts, on-ground branding, digital media, press coverage, and all promotional material. The brand enjoys prime logo placement, frequent mentions by commentators, and exclusive rights to use the event’s name and logo in its own campaigns. This package positions the brand as the leading face of the event, delivering maximum exposure, prestige, and strong audience connection.
Base Rate

₹ 38,50,00,000 Per Package

Other
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary

Pro Kabaddi League On JioHotstar - Co-Powered By Package

A Co-Powered By Sponsorship Package gives a brand high visibility as the second-most prominent sponsor after the title sponsor. The brand’s name is featured alongside the event title across TV broadcasts, in-stadium branding, digital platforms, and promotional materials. It offers prime logo placement, frequent mentions, and extensive exposure, though with slightly less prominence than the title sponsor. This package delivers strong brand association, wide reach, and credibility at a more cost-effective investment than title sponsorship
Base Rate

₹ 20,10,00,000 Per Package

Other
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary

Pro Kabaddi League On JioHotstar - Associate Sponsorship Package

An Associate Sponsorship Package offers advertisers strong event visibility at a more affordable investment than top-tier sponsorships. It provides multi-platform exposure through TV broadcasts, in-stadium branding, digital media, and promotional campaigns, ensuring the brand is seen by a large and engaged audience. While positioned below the title and co-powered sponsors in prominence, it still delivers impactful brand association and consistent visibility throughout the event.
Base Rate

₹ 3,50,00,000 Per Package

Other
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary

Pro Kabaddi League On JioHotstar - Billboard

Billboard ads appear as prominent masthead banners at the top of the platform, delivering high visibility and strong brand impact. There are two formats available: the Mobile Billboard, a standard banner displayed at the top of the screen, and the 3D Breakout Billboard, an innovative format featuring 3D visual effects designed to capture user attention in a dynamic and engaging manner. These ads operate on a CPM (Cost Per Thousand Impressions) pricing model and are ideal for creating strong brand recall and driving high-impact advertising outcomes.
Base Rate

₹ 25,00,000 Per Day

Other
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary

Pro Kabaddi League On JioHotstar - Spot Rate Package

The spot buy package allows advertisers to make one-time ad purchases for specific time slots. It includes both Handheld devices (Mobile phones) and Connected TV 10-second ad spot rates, offering flexible pricing for targeted ad placements across devices. Ads will run during pre and post live content, which is before the start and after the match ends, allowing brands to maintain visibility throughout the viewer journey. This enables customized campaigns that maximize reach and engagement on mobile and Connected TV platforms, ensuring the brand message resonates effectively with diverse audience segments.
Base Rate

₹ 20,000 Per Spot

Popular
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary

Pro Kabaddi League On JioHotstar - Squeeze Ups

Squeeze-Up Ads are banner-style ad units, similar to aston bands seen on television, and are typically displayed at the bottom of the screen for a duration of 3 to 5 seconds. These ads are strategically placed during live streaming and PPL (Pre and Post Live) content, offering effective visibility either before the match begins or after it concludes. This format is available across both Mobile and Connected TV (CTV) platforms, ensuring broad audience reach with minimal disruption to the viewing experience
Base Rate

₹ 6,750 Per Exposure

Popular
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary

Pro Kabaddi League On JioHotstar - Patner Sponsorship Package

A Partner Sponsorship Package offers advertisers the opportunity to align their brand with a team, league, or event while gaining extensive multi-platform visibility. It includes prominent exposure on TV broadcasts, in-stadium branding, and digital platforms, ensuring the brand reaches a large and engaged audience. Logos can appear on scoreboards, match graphics, and fan engagement zones, enhancing recall and association. This package delivers strong brand presence and audience connection at a more cost-effective rate than title sponsorship, making it an attractive choice for impactful advertising
Base Rate

₹ 2,00,00,000 Per Package

Popular
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary

Pro Kabaddi League On JioHotstar - Team Association Package

A Team Association Sponsorship Package allows advertisers to directly align their brand with a specific team, creating a strong connection with the team’s loyal fan base. It offers targeted visibility through the team’s jersey branding, training kits, dugout signage, and other team-related assets. The brand is featured in the team’s official media, including social media posts, website, press interactions, and match-day promotions. This sponsorship builds an emotional bond with fans by associating the brand with their favorite players and moments, delivering both reach and deep engagement. It’s an ideal choice for advertisers seeking focused marketing impact with high fan loyalty
Base Rate

₹ 60,00,000 Per Package

Other
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary
Images are for illustration only; actual appearance may vary

Pro Kabaddi League On JioHotstar - Regional Package

A Regional Sponsorship Package allows advertisers to target audiences specifically in the southern region, ensuring focused and relevant brand exposure. It includes visibility on regional TV feeds, in-stadium branding for matches held in the South, and integration across localized digital and promotional platforms. This package enables brands to connect with culturally and linguistically aligned audiences, resulting in higher engagement and recall within the target market. It is a cost-effective way to build a strong regional presence while leveraging the popularity of the event.
Base Rate

₹ 50,00,000 Per Package

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The Media Ant

Media Demographics & Analytics

Pro Kabaddi League Teams

1

Bengaluru Bulls

2

Bengal Warriorz

3

Dabang Delhi

4

Gujarat Giants

5

Haryana Steelers

6

Jaipur Pink Panthers

7

Patna Pirates

8

Puneri Paltan

9

Tamil Thalaivas

10

Telugu Titans

11

U Mumba

12

UP Yoddhas

User Reach & Demographics

Previous Season Viewership

Reach

Reach In Million


TV

250

OTT

43


Pro Kabaddi Advertising offers an excellent opportunity to connect with a passionate and growing fan base in India. With its unique blend of traditional sport and modern competition, Pro Kabaddi has captured the imagination of millions of viewers. Advertising in Pro Kabaddi can help increase brand visibility, engage with a diverse audience, and tap into the energy and excitement of the sport. Whether through television commercials, stadium signage, digital ads, or sponsorships, Pro Kabaddi provides multiple avenues to showcase your brand. By leveraging the popularity and reach of Pro Kabaddi, advertisers can effectively promote their products and services to a dedicated and enthusiastic fan base.

Pro Kabaddi Advertisement offers a unique platform to captivate a passionate and diverse audience. With its growing popularity and nationwide reach, advertising during Pro Kabaddi matches ensures significant brand exposure and engagement. Brands can leverage the intense and high-energy nature of the sport to create impactful campaigns that resonate with viewers. 

Pro Kabaddi offers a range of advertising opportunities, including television commercials, stadium signage, digital ads, sponsorships, and integrated promotions. By associating with Pro Kabaddi, brands can tap into the enthusiasm of Kabaddi enthusiasts, enhance brand visibility, and establish a strong connection with millions of avid fans, ultimately driving brand awareness, affinity, and market impact.

Why advertise during Pro Kabaddi?

There are several reasons because of which you should advertise during pro kabaddi, few of them are mentioned below-

Engage a Passionate Fan Base: Pro Kabaddi has gained immense popularity, attracting a dedicated and passionate fan base across the country. By advertising in Pro Kabaddi, you have the opportunity to connect with these enthusiastic fans who actively follow the sport and engage with the league.

National Reach: Pro Kabaddi enjoys widespread coverage through television broadcasts and digital platforms, ensuring your advertisement reaches a vast audience nationwide. From urban centers to rural areas, Pro Kabaddi offers an extensive platform to promote your brand to diverse demographics.

Unique Sporting Experience: Pro Kabaddi combines traditional Indian sport with modern competition, creating a unique and captivating experience for viewers. Advertising during Pro Kabaddi matches allows you to align your brand with the energy, excitement, and adrenaline of the sport, creating a strong brand association.

Diverse Advertising Channels: Pro Kabaddi offers a range of advertising channels to suit your brand's objectives and budget. From television commercials and stadium signage to digital ads and social media campaigns, you can choose the platforms that align with your marketing strategy and effectively engage with the target audience.

Brand Visibility and Recall: With Pro Kabaddi Advertisement, your brand gains visibility and recall among millions of viewers. Strategic ad placements during matches and associated promotional activities help create a lasting impression, enhancing brand recognition and recall.

Opportunities for Partnerships: Pro Kabaddi provides opportunities for brand partnerships and collaborations. From team sponsorships to player endorsements, these associations allow you to deepen your brand's connection with the sport and its fans, further amplifying your marketing efforts.

Types of Pro Kabaddi Ads

Pro Kabaddi offers various types of ads to cater to different advertising objectives and target audiences. Here are some common types of Pro Kabaddi ads:

Television Commercials: Television commercials during Pro Kabaddi matches allow brands to showcase their products or services to a wide audience. These ads range from traditional 30-second spots to longer format advertisements that capture the essence of the sport and engage viewers.

Stadium Signage: Stadium signage involves placing brand logos, banners, or digital displays within the arena where Pro Kabaddi matches take place. This type of ad ensures high visibility among the spectators, creating brand exposure and recall during the live events.

Digital Ads: Digital ads encompass a wide range of formats, including banner ads, video ads, and social media promotions. Digital platforms associated with Pro Kabaddi, such as official websites, social media channels, and streaming platforms, offer targeted advertising options to reach online audiences.

Sponsorships: Brands can become official sponsors of Pro Kabaddi teams, events, or the league itself. Sponsorship ads involve prominent logo placements on team jerseys, official merchandise, or branding during pre-match and post-match activities, providing extensive brand exposure and association with the sport.

Integrated Promotions: Integrated promotions involve collaborating with Pro Kabaddi teams or players to create co-branded campaigns. This type of ad may include endorsements, joint marketing initiatives, or special events, leveraging the popularity and influence of players to enhance brand visibility and credibility.

Product Placements: Product placements involve integrating branded products or references within Pro Kabaddi content. This subtle form of advertising can appear in television broadcasts, digital content, or social media posts, seamlessly integrating the brand with the sport and enhancing brand recall.

Brands can choose from these various types of Pro Kabaddi ads based on their advertising goals, target audience, and budget. By selecting the most suitable ad formats, brands can effectively engage with the passionate Pro Kabaddi fan base and maximize the impact of their advertising campaigns.

Pro Kabaddi Advertisement Cost

The cost of Pro Kabaddi Advertisement can vary depending on several factors such as the type of ad, duration, placement, and overall demand. Here are some key considerations regarding the cost of Pro Kabaddi Advertisement:

Ad Format: The cost may vary based on the chosen ad format, whether it's television commercials, stadium signage, digital ads, sponsorships, or integrated promotions. Each format has its own pricing structure.

Duration: The duration of the ad also affects the cost. Longer commercials or extended placements may have a higher price compared to shorter ad spots.

Placement: The specific placement of the ad within the Pro Kabaddi ecosystem can impact the cost. Prime spots, such as during high-profile matches or in prominent stadium locations, may command a higher price.

Demand and Timing: The demand for Pro Kabaddi Advertisement can vary throughout the season. Advertisers may experience higher costs during popular matches or peak seasons when viewership is high. Pricing can also be influenced by factors such as playoffs or finals.

Negotiation and Packages: Advertisers can negotiate pricing and explore package deals that include multiple ad formats or a combination of different placements. Bulk or long-term advertising commitments may offer cost advantages.

To receive detailed information about Pro Kabaddi advertising rates, please contact us at help@themediant.com. Our experts will work closely with you to understand your specific requirements and provide you with customized pricing options that align with your budget and objectives.

Pro Kabaddi Advertisement Examples

VIVO

VIVO, a leading smartphone brand, served as the title sponsor of Pro Kabaddi for several seasons. Their branding was prominently featured across all platforms, including team jerseys, stadium signage, and television broadcasts, establishing a strong brand presence and association with the sport.

FAQs Related to Pro Kabaddi Advertising

How to advertise in Pro Kabaddi?

Advertising in Pro Kabaddi is a great way to reach a passionate audience. To advertise in Pro Kabaddi, you can contact the authorized advertising agency responsible for managing the advertisement opportunities. They will guide you through the process, provide information about available ad formats, pricing, and help tailor your advertising campaign to suit your objectives.

Why advertise in Pro Kabaddi?

Advertising in Pro Kabaddi offers several benefits. It allows you to connect with a diverse and engaged audience of Kabaddi enthusiasts. Pro Kabaddi enjoys a significant fan following and provides a platform to increase brand visibility, enhance brand association with the sport, and tap into the excitement and energy of the matches. It can help drive brand awareness, engagement, and create a positive brand image among the passionate Pro Kabaddi fan base.

How much does it cost to advertise in Pro Kabaddi?

The cost of advertising in Pro Kabaddi can vary based on factors such as the type of ad, duration, placement, and demand. Pricing details can be obtained by directly contacting the authorized advertising agency responsible for Pro Kabaddi or the advertising team managing the advertisement opportunities. They will provide you with comprehensive information on pricing, available inventory, and options based on your specific advertising requirements and budget.

Who are the viewers of Pro Kabaddi?

Pro Kabaddi attracts a diverse viewership, including Kabaddi enthusiasts, sports lovers, families, urban youth, and fans of competitive sports. The viewership includes a broad demographic spectrum, spanning different age groups, regions, and socio-economic backgrounds. With its growing popularity, Pro Kabaddi has expanded its reach to a wide audience across India, providing advertisers with an opportunity to engage with a diverse set of viewers who actively follow and enjoy the sport.