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Advertising in Radio One - Delhi

Advertising in Radio One - Delhi

Advertising in Radio One - Delhi

8

City Rank

1M

Weekly Listenership

About Advertising in Radio One - Delhi

Radio One Delhi is the only English and a key player in the English music space. With significant market share in Delhi, Radio One is one of the top English stations to advertise in. RJ Alisha is one of the most popular RJ's in Delhi. Breakfast and Mid Morning are the top two shows for Radio One FM Branding in Delhi. Being the only English station in the city, the station has a certain advantage over other stations. Placing creative ads in Radio One FM gives your brand a comprehensive and efficient coverage across Delhi to deliver a high level of cost-effective response.

Key Insights

Frequency

94.3

Language

English

Prime Time

0700-1200 ,1700-2300

Top Choice

Popular

Jingle

Rack Rate

₹ 60 / Per Ad Length (Sec)

TMA Offer

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When a short message is used to describe and promote a product or a brand. It usually varies between 10-30 seconds. It can be played in the following time bands: Prime Time - Ads split between 7am - 12pm & 5pm - 11pm, Non-Prime Time - Ads are split between 12pm - 5pm, Mixed Time - Ads are split between 7am - 11pm.
Premium

RJ Mentions

Rack Rate

₹ 8,000 / Per Mention

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When the RJ talks about your brand while conducting the show, it helps to promote your brand. The RJ spends about 30-45 sec talking about your brand.
Premium

Contest

Rack Rate

₹ 6,000 / Per Contest

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When advertising brand(s) sponsor games on radio and give away prizes/gift vouchers. Example: Singing competition, quiz etc
Premium

Sponsorship Tags

Rack Rate

₹ 2,400 / Per Mention

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It is a promotion form that involves attaching the name of the brand to any specific program or song.

Other Ad Options

Roadblock
Roadblock
Rack Rate
₹ 4,00,000 / Per Hour
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Studio Shift
Studio Shift
Rack Rate
₹ 7,92,000 / Per Show
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Time Check
Rack Rate
₹ 2,400 / Per Mention
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Content Creation
Rack Rate
₹ 5,000 / Per Jingle Recording
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Outdoor Broadcasting
On Request

Top RJs

Bryan Tellis
Bryan Tellis

The Blues with Bryan Tellis

10:00 PM - 1:00 AM | Mon - Sat

Annie
Annie

Breakfast

7:00 AM - 12:00 PM | Mon - Sat

Vidhi
Vidhi

Afternoon Show

12:00 PM - 5:00 PM | Mon - Fri

Aniket
Aniket

Evening Show

5:00 PM - 10:00 PM | Mon - Fri

Confused?
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Hire our expert media planners to find, plan and place your next promotion.

The Media Ant

Media Demographics & Analytics

Top Advertisers

1
Tictok Skill Games Pvt. Ltd.
2
Apollo Tyres Ltd.
3
Samast Technologies Pvt. Ltd.
4
Parle Agro Pvt. Ltd.
5
Maruti Suzuki India Ltd.
6
Sobek Auto India Pvt. Ltd.

User Reach & Demographics

Listenership Profile %

Gender Distribution

Male

Female

65

35

Listenership Profile

Age Distribution

In %


16-19

12

20-29

29

30-39

27

40-49

14

50+

11

Others

7

Listenership Profile

NCCS Category Distribution

In %


A1

30

A2

22

A3

14

B2

9

C1

8

Others

16


About Advertising in Radio One 98.3 FM- Delhi

Summary in 60 words

Radio One Delhi is the only English and a key player in the English music space. With significant market share in Delhi, Radio One is one of the top English stations to advertise in. RJ Alisha is one of the most popular RJ's in Delhi. Breakfast and Mid Morning are the top two shows for Radio One FM Branding in Delhi. Being the only English station in the city, the station has a certain advantage over other stations. Placing creative ads in Radio One FM gives your brand a comprehensive and efficient coverage across Delhi to deliver a high level of cost-effective response.

Why Advertise in Radio One, Delhi

Advertising in Radio One, Delhi would help brands to reach out to their target audience in the most effective way. The advantages of advertising in Radio One, Delhi, are:

  • Radio One, Delhi is one of the most popular radio stations in Delhi. Advertising on Radio One, Delhi would help brands reach out to maximum people in Delhi. 
  • Radio One, Delhi can help brands go beyond radio advertising by running brand integration campaigns, enabling a 360-degree approach to target the audience. 
  • Radio One, Delhi is popular for its RJs who are also some of the most trusted influencers of Delhi city. Advertising on Radio One, Delhi would help brands leverage this to build trust among their audience. 
  • Radio One, Delhi is the choice of entertainment for daily commuters while they travel to their work. By Advertising on Radio One, Delhi during morning and evening, advertisers can target working professionals, students, etc. 
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