Croma was launched in 2006, and it is the first one-of-its-kind retail store with a large format specialist which caters to all the multi-brand home electronic appliances and digital gadgets in India. Over the years since their inception, Croma has become synonymous with all electronic appliances, due to their tech-savvy staff, wide range of products, staged presence, and their constant will to help customers.

Following are the advantages of advertising in  Croma - Baner, Pune

• Advertising in Croma stores can help brands achieve hyperlocal targeting.
• Croma store ads can help your brand stand out and reach out to the target audience in the most effective way.
• Croma stores are one of the highly visited stores and it attracts a lot of traffic from millennials, households and affluent customers, hence is a great platform for advertising.
• An advertisement on Croma store can encourage impulse buying. With in-store advertising, advertisers can highlight related products and cross sales to motivate the customers to purchase more.
• Sometimes, customers forget about a good product they had used in the past. Seeing the product again on posters or pull-up banners inside the store makes them recall their good experience with said product. With the help of Croma advertising, you can trigger recall in your customers and encourage them to purchase your product again.

Croma stores offer a world-class ambiance to their customers. They also offer a seamless shopping experience for their offline stores that allows the customers to enjoy the best offline shopping experience. It has over 150 stores across more than 40 major cities in India and has a wide reach.

Location: Croma stores are located in the prime spots of the cities which makes them easily accessible to the audience. Hence, it is a convenient option for advertisers to place their ads in a Croma store as the location can increase the reach. It is also a great option for small businesses too, as they can advertise their products to a wide range of customers.

Opportunity to target affluent customers: Croma stores ads can attract a lot of affluent customers, due to their high-end products. This gives advertisers a good opportunity to expand their target customers and increase their sales.

Various advertising options: Croma store advertising can provide a lot of adoptions, like kiosks, standees, pillar ads, etc. which are one of the most popular types of ads. There are premium ad options too, such as facade, wall branding, and Sensormatic that can instantly catch the attention of the customers.

Marketing in Croma store is an effective marketing strategy that is available to all brands. Many major and big businesses go for advertising in retail stores like Croma, at the same time it works great for smaller businesses who can use Croma store marketing to get great results.

The only requirement for using Croma store marketing is vision, creativity, and commitment. Since it is often significantly cheaper than classic forms of advertising, advertising in a Croma store is an effective tool for companies with modest marketing budgets.

There are various ad options available in Croma store ads, advertisers may choose any of the advertising options depending on their requirements and preferences. The types of ads are;

Popular Ads

• Kiosk: In this type of ad you will be provided with a space in the store for placing the kiosk.
• Standees: A certain space is allotted inside the store to the advertiser to place their standees.
• Pillar: Advertisers can place their ads on the pillar as a signage.

Premium Ads

• Facade: The advertisement will be displayed on the facade placed at different locations in the store.
• Wall Branding: The advertisement will be displayed on various walls inside the Croma store.
  

There are a few effective practices that the advertisers can use to target their audiences through Croma store ads.

Creative in-store advertising: Croma advertising gives a lot of options to advertisers to use creative methods to engage and target customers. These may include interactive activities, information regarding your product, good client service, etc.

Sample products: One of the best things about advertising in Croma stores is that advertisers can directly interact with customers. They can provide samples of their products or a chance to test the product which can give a first-hand experience to the customers. This will help the customers to retain the product and they will also gain trust in the brand.

Upsell customers with signage: Croma store marketing has a lot to do with appealing to the customers there and now. Signage can be one of the best options for growing your sales and getting audiences to spend more time in your store and also persuade their buying decisions.

The rates for Croma store ads may vary depending on the ad options, the type of ad determines the cost that the advertisers have to pay. The section has detailed ad rates for all media options available on The Media Ant portal. You can also use the advanced pricing filters to check the targeting available while advertising on Croma stores. Croma ad rates would vary as per the retail store advertising types, ad size, ad position, and targeting options. To access the advanced pricing section, one needs to save the media option to the bag and access it there. In the same advanced pricing section, you can also check the best-discounted rate for your selected volume. However, Croma store ad rates are quite cost-effective and are ideal for SMEs. This is because you don’t need to run nationwide or regional campaigns, the campaigns can be area-specific so the budget spent on the ad can be kept minimum.

The Media Ant is India's one of the leading non-traditional advertising agencies. With a presence across top cities like Mumbai, Delhi, and Bangalore, we are the best non-traditional advertising agency in India. We help advertisers plan, buy, execute, and monitor their in-store campaigns on the Croma store advertising. Our in-house performance team ensures that your retail store advertising campaigns are monitored to ensure the best performance. In addition to this, we can also measure campaign engagement for relevant campaigns. As a leading digital ad agency, The Media Ant assures the best advertising rate and flawless execution of your campaigns in Croma store ads. Get the best rates to place your ad on any digital platform of your choice. Our best rates for advertising in the Croma store are available on our online monitoring dashboard that will help you to monitor the campaign from your phone. You can check the best rates to advertise on various Croma stores across India at the Croma advertising planning tool on The Media Ant. You can contact us over Phone, or emails. Contact details are mentioned in the Contact Us section of the website.

Once the campaign is live, the execution pictures will be shared within 2 working days.

In case you need any help with planning, please write to help@TheMediaAnt.com.