Business Line Advertising

TMA Quick Insights for Q3 2026

Capitalizing on top media outlets like Times of India and Economic Times, which dominate the newspaper vertical with market influence reaching up to 10.94Cr and 1.06Cr respectively, brands gain phenomenal visibility and recall. Leveraging massive reach and exceptional ROI these platforms offer, advertisers maximize impact using ad formats like Half Page and Full Page. Such strategic advertising solutions make these media platforms attractive for national campaigns, premium launches, and corporate branding.

Top Newspapers with Highest Ad Spend

Times Of India, All India, English

Times Of India, All India, English leads the newspaper vertical with a market influence worth 10.94Cr in total spends, owing to its expansive audience profile and massive reach. Its dominance provides high visibility and guaranteed recall, fostering an exceptional return on investment. Preferred for national campaigns, premium product launches, and corporate branding, Times Of India stands unparalleled, making it an ideal choice for advertisers aiming for weighty impact. Embrace the power of language and advertising with us.

Economic Times, All India, English

Economic Times, All India, English, commands market leadership with its unmatched reach and premium audience profile, making it the favored choice for national campaigns, innovative launches, and key branding exercises. A total spend of a staggering ₹1.06Cr in its newspaper vertical amplifies visibility, ensuring high recall and enhanced ROI. Advertisers trust this powerful platform for its remarkable adaptability, drawing in discerning readers across the country, thereby making every invested rupee count.

Times Of India, Bangalore, English

Times of India, Bangalore, English, reigns supreme in the newspaper vertical with a staggering total spend of ₹8.25Cr, speaking volumes about its market leadership. Drawing a distinct audience profile, it offers unmatched reach, making it the preferred choice for national campaigns, premium product launches, and corporate branding. Advertisers relish its ability to provide superior visibility, foster recall, and deliver impressive ROI, solidifying their preference for this media powerhouse. The influence it commands is simply irrefutable!

Times Of India, Mumbai, English

At the pinnacle of English print media in Mumbai is the Times Of India, claiming the highest total spend at ₹56.75L. Its unparalleled reach and discerning audience profile make it the go-to platform for national campaigns, premium launches, and corporate branding. With its remarkable visibility and recall, it promises an impressive ROI. Choose Times Of India, Mumbai, English for persuasive, professional and impactful advertising that caters to the pinnacle of urban Indian readership.

The Hindu, Bangalore, English

An undisputed market leader, The Hindu, Bangalore, English stands at the zenith of newspaper advertising with a staggering total spend of ₹3.85Cr. Instilled in the daily life of a versatile audience profile, its unmatched reach renders it an unequivocal choice for national campaigns, premium launches, and corporate branding. The eminent visibility offers compelling recall value, driving an impressive ROI. Advertisers habitually gravitate towards this newspaper vertical, entrusting The Hindu, Bangalore, English for its persuasive professionalism and impactful messaging.

Popular Newspapers by Readership

Dainik Bhaskar, All India, Hindi

Dainik Bhaskar, All India, Hindi imparts extraordinary visibility and recall, dominating as the market leader with an unrivaled readership of 35.7L . Its wide reach, rich audience profile, and significant impact make it an inevitable choice for national campaigns, premium launches, and corporate branding. Acknowledge the persuasive power of superior ROI with Dainik Bhaskar, the trusted name in the newspaper vertical.

Times Of India, All India, English

As the market leader in the newspaper vertical, Times Of India, All India, English offers unparalleled visibility, ensuring your brand resonates with our robust audience profile of 31L readers. Preferred by advertisers nationwide for premium launches and corporate branding, our reach guarantees high recall and delivers impressive ROI. Trust Times Of India to provide the stage for your brand story, fostering lasting connections with engaged readers across India.

Times Of India, Education Times, All India, English

Times Of India, Education Times assures unparalleled reach across All India, affixing the brand with a rock-solid English readership of a whopping 253.8K, the highest in the newspaper terrain. Chosen for national campaigns, premium launches, and corporate branding, it offers astounding visibility, recall, and unbeatable ROI. Its prominent audience profile makes it a hot favourite for advertisers, striking a perfect balance between persuasive communication and impactful business promotion.

Times Of India, Times Ascent All India, English

Times Of India, Times Ascent All India, English, takes the spotlight as the market leader in the newspaper vertical with the highest readership of 25.38L nationwide. Our vast audience profile and extensive reach make us the preferred choice for advertisers across national campaigns, premium launches, and corporate branding. With our impressive visibility and recall rates, we assure impactful returns on investment. Experience persuasive and professional advertising only with us. Make your brand matter; make it a sensation with Times of India.

Malayala Manorama, All India, Malayalam

Malayala Manorama, an undisputed leader in Malayalam's newspaper industry, goes beyond boundaries to touch the hearts of All India, Malayalam audience. With the highest readership, a staggering 24.87L, our reach extends to an audience profile diverse and vast. Advertisers nationwide prefer us for premium launches and corporate branding campaigns, as we assure maximum visibility, enhanced recall, and impressive ROI. Elevate your brand's status with the Malayala Manorama advantage today.

Top Media Options Used in Newspaper Campaigns

Half Page

Half Page, the market leader with a laudable count of 30 high-performing national campaigns in newspapers, continues to impress with its terrific reach and distinctive audience profile. The unparalleled visibility, enhanced recall, and lucrative ROI make it the go-to choice for advertisers looking for premium launches and corporate branding. Choose Half Page to ensure your brand rises to unsurpassed heights while carving its niche in the newspaper vertical.

Full Page

Leading the newspaper vertical, Full Page commands visibility and recall like no other, having executed 21 market-topping campaigns. Tailored to reach a diverse audience profile, our widespread coverage delivers unmatched ROI impressions for national campaigns, premium launches, and corporate branding. Advertisers choose Full Page for our market leadership and impactful strategies. Trust us to deliver persuasive, professional communication to maximize your brand's potential.

Custom Sized Ads

Leading the market, Custom Sized Ads flawlessly executed an impressive 21 campaigns across newspapers nationwide, showcasing its unparalleled reach and understanding of audience profiles. Advertisers favor Custom Sized Ads for premium launches, national campaigns, and corporate branding, due to its superior visibility, recall, and ROI. Seamlessly adapted to the newspaper vertical, it offers persuasive, professional, and impactful outreach that truly stands out.

Quarter Page

Leverage Quarter Page's market dominance, an advertising aficionado with the highest 19 campaigns executed in the newspaper sector. Our garnished audience profile ensures extensive reach, which is why advertisers nationwide choose us for high-end launches and corporate branding. Expect unprecedented visibility, swift recall, and indomitable ROI. Seamlessly adapted to the fast-paced newspaper vertical, Quarter Page crafts narratives that resonate. Trust us, and feel your brand's impact amplified.

E Newspaper

E Newspaper, a market leader in the media industry, has successfully executed over 6 high-impact campaigns, proving its mettle in audience engagement and reach. Advertisers prefer E Newspaper for national campaigns, premium launches, and corporate branding owing to its superior visibility, unmatched recall, and impressive ROI. Amply adorning the verticals of every newspaper, E Newspaper amplifies the intensity of communication, making every message persuasive, professional, and impactful. Position your brand with us and seize the power of meaningful reach.

Top Categories by Ad Spend in Q3 2026

About Business Line Newspaper Advertising in India

Planning to start Newspaper advertising in Business Line ? Looking for rates to advertise in the Business Line ? Wondering which is the best advertising option for your business?

Business Line is a leading English daily in India, specializing in business and finance news. Advertising in Business Line helps businesses reach a targeted audience interested in financial markets and industry trends. With editions in major cities like Chennai, Bengaluru, and Hyderabad, advertising options include Classified Ads, Display Ads, and supplements. Rates vary based on factors like ad size and placement, catering to different budgets and marketing goals. Overall, advertising in Business Line allows businesses to effectively promote their products or services to readers interested in business and finance across India.

Advantages of Advertising in Business Line Newspaper

Business Line is a very lucrative option for advertisers looking for specific target groups relevant to their businesses. 
It is a preferred advertising option in B2B businesses as well. Business Line or The Hindu Business Line is an Indian business newspaper published by Kasturi & Sons, the publishers of the newspaper The Hindu located in Chennai, India. It is a supplement in the Business and Finance category. 

Why Advertise through The Media Ant?

We are India’s first Newspaper advertising agency that provides discounted cost without asking any question or forcing you to sign up. As a leading Newspaper Advertising agency in Kolkata, we offer the best advertising cost to our clients. Advertising cost here on The Media Ant.Contact us for the best advertising rate for Newspaper ads. You can download the best rates for Newspaper advertising directly from the website. In case you want to contact us for Newspaper advertising rate, you can either send an email or call us at the phone number listed on the site.

Advertising Options in Business Line Newspaper

Classified Text: The first option of advertising is in the form of Text ads in the classified section. These are printed on Business Line’s classified pages in run on words format. Some newspaper advertisers also prefer adding enhancements like screen, tick, color for extra visibility. These classified advertisements are popularly booked for Sunday matrimonial, property, real estate, change of name, lost & found, astrology categories.

Classified Display: The second advertising option is Display advertisements. These Ads enable usage of pictures and logos and allow customized font sizes according to your brand signage. Display Ads can be booked both in the Business Line for color and Black & White. The display advertisements are a little more expensive than the classified ads. You can refer to our cards for the exact rates. The width of this Advertisement is fixed at a maximum of 1 column. Ideally suited for Recruitment, Business, Obituary, Education, Tenders, Public Notice advertisers.

Business Line Advertising Rates

Advertising rates in Business Line vary by category and location, with lower costs in smaller cities compared to metros like Bhopal, Delhi, Mumbai, etc. There are three main types of ads:

Classified Ads: Priced per line/word, suitable for property, rental, recruitment, and service ads.

Classified Display Ads: Charged per square cm, allowing customization with logos and images, appearing in specific sections.

Display Ads: Also per square cm, offering flexibility in size and placement, including options like full page, half page, etc. Rates are higher due to multiple columns required.

For detailed pricing tailored to your needs contact us.

Procedure for Planning a Campaign in Business Line Newspaper

To book your classified advertisement in Business Line, take the following steps:

Select Ad Type, Newspaper & Location: Select Classified Text or Classified Display Ad as per your requirement. Choose the newspaper and the preferred editions to view rates. Select a single edition or package based on your budget.

Compose Ad: Compose your Ad with the help of our samples or seek expert advice from our team. Use enhancements for higher visibility. The Media Ant can help you with the creative designing also at minimal rates.

Select Date & Make Payment: Select the release date(s) and after that preview the booking details. Once finalized, proceed to make payment by any online/offline modes to confirm your booking.

Planning Assistance to Advertise in Business Standard

1. Can The Media Ant help me make the plan?

Yes. We offer free newspaper planning.

2. How should I select the newspapers?

Use the filters on the left hand side to get a list of relevant magazines for yourself. The filters available are Publications, and Language

You can also use the Geography search bar to look for magazines that are circulated only in specific areas.

Once you have a list of newspapers that are suitable for you to advertise, use sorting filters to pick the best once. Sorting is possible basis circulation, readership, cost and most popular on The Media Ant.

3. What are the possible innovations in newspaper advertising?

Apart from the regular print advertisements , some examples of innovative advertising options in Newspapers are Pointer ads, Ear Panels, samplings and Newspaper Jackets.

4. Are there options outside of print advertising available in newspapers?

Yes. Many newspapers also offer advertising on their website where you can put in the ads according to the content of the page and the geography you are targeting.

What execution steps are involved in advertising in magazines?

1. Once I have finalized the plan what is the next step?

Once you have finalized the plan, you can book the ad online. You can make the payment online as well as upload the artwork. In case you want to book your ad offline, kindly mail the selected list of Newspapers and the edition to Help@TheMediaAnt.com

2. How do I pay?

You can pay either online, cheque or bank transfer.

3. What proof do I get once the activity is complete?

After the advertisement has been printed, a soft & a physical copy of the newspaper along with the invoice will be sent to you.

4. Will The Media Ant help me make the ad/creative?

We help in making ads for advertising in magazines. The rate for this service is dependent on the requirement and the cost is not included in the price list.