Custom Sized Ads
Per Square Centimetre
Per Square Centimetre
Times of India Bangalore with a circulation of around 4.9 lacs is the largest circulated English newspaper in Bangalore. It is also the highest circulated English newspaper in Karnataka and the third-largest newspaper in India by circulation, according to Indian Readership Survey 2019. Brands in Ecommerce, Consumer durables, Real Estate, Electronics and FMCG categories, etc advertise significantly in Times Of India Bangalore. With more than 10 lacs readers it is 170% the size of its closest competitor.
i) Times Of India Bangalore is the most read English daily in Bangalore and hence placing ads in TOI would reach to maximum English newspaper readers.
ii) Times of India Bangalore covers news and articles on topics related to Politics, Economics, Business, Sports and Entertainment, etc. Apart from this Times Of India Bangalore also has a number of supplements on topics like the city and its people, housing and real estate, education, career, religion and spirituality, and lifestyle. Hence advertisers can reach out to the audience having various interests and also to engage audiences interested in a particular genre, an advertiser can place ads in appropriate supplements too.
iii) Times Of India stands no.1 with respect to English daily readership in Bangalore. Advertising in TOI Bangalore will assure maximum reach in the market.
iv) Times of India is one of the most trusted newspaper brands in India. Advertising in Times of India Bangalore will help advertisers build trust with their audience.
Click here to view the E-paper
There are the following 2 important factors :
Factor 1: Newspaper Ad Sizes
Factor 2: Newspaper Ad Rates
Detailing of Factor 1:
Newspaper ad sizes: Newspaper display ads can come in different sizes which can be classified in two-
i) Fixed-size newspaper advertisement
ii) Custom/variable size newspaper advertisement
Fixed-size Newspaper Advertisements:
City News Section (Mostly starts from page 2 and covers 3-4 pages)
National News Section (Starts after city section and covers 3-4 pages)
Interact Section ( It contains single column classified ads only and sometimes this section appears in Bangalore Times page also)
Get Noticed Section (It contains double-column classified ads)
Education Section (2-3 pages section appears every Monday and if the content is very huge then appears as a separate supplement)
Job Section (1-2 pages section appears every Wednesday, Friday and if the content is very huge then appears as a separate supplement)
Editorial Section ( This is only a single page section)
Trends Section (One-page section which contains information related to Science and Health )
Global News Section ( It's one-page news section)
Business Section ( One page contains business news and another page contains information related to finance)
Sports Section (2-3 Pages news on sports)
Brands with the following applicable factors should advertise
|4||Short Term Performance||Yes|
|5||Long term brand building||Yes|
|L&T Realty||Real Estate|
|GM Infinite||Real Estate|
Step 1:Planning and Best Rate : Select page number, ad size, number of inserts and send the details to email@example.com and we will share the final offer rate within 1 working day.
Step 2 : Artwork and Payment: Once the offer rate is confirmed then we will share Proforma Invoice and the brand needs to submit the artwork and also need to make the payment in advance.
Step 3: Execution: We will share the soft copy of the ad the same day ad is published and share hardcopy by the next 15 working days.
To view other supplements of The Times Of India,Bangalore, kindly click on the links below.
Bangalore Times- Covers lifestyle, entertainment, and fashion news.
Times ascent- Covers job and career-related news.
Times property- Covers news relating to property and housing.
Speaking Tree- Consists of articles on spirituality and divinity.
Times Life- Consists of articles on lifestyle and wellness.
Times Education- Caters to the needs of the student population regarding education and career options.
1. What are the possible dimensions for 120 scm,240 scm , quarter page, and half-page ad sizes?
|120 scm||240 scm||Quarter page|
|Horizontal Half Page(825 scm)||Vertical Half Page(736 scm)|
Other alternatives ad sizes are not that popular with advertisers and seldom publication approves such creative dimensions type.
2. What are the possible ad dimensions in the classified section?
There are 2 different kinds of display classified ads:
i) Single column classified display
For single-column classified display, width size is fixed to 3 and height starts with 5 and can be 6,7,8,9...48 maximum.
ii) Double column classified display
For Double column classified display,following are the possible sizes:
6.34 cm w x 5 cm h or
6.34 cm w x 10 cm h or
9.6 cm w x 10 cm h or
13 cm w x 10 cm h
The maximum total size is 130 scm.
3. What are the different types of Jackets?
There are the following 3 types of Jacket Ads:
i) Guaranteed Jacket: It is a guaranteed first-page ad and no other ads will take precedence.
ii) Hybrid Jacket: This type of jacket ad option includes a one-page ad belonging to one brand and the other page carrying another brand’s ad.
iii) Floating Jacket: Floating jacket gets the least priority out of all jackets and its final position can be anywhere before the front page.
Galleria is a separate section that comes in the classified page of Times Of India with the heading GALLERIA. These are generally double-column classified ads and thus are more visible than single column classified ads.
5. What is the page position for a classified display ad?
For classified display ads, there is no fixed position and may be placed in the supplement as well.
6. What are the rates for classified display ads?
For classified display ad rates, please send a mail to firstname.lastname@example.org.
Times of India Bangalore Advertising Agencies would be the point of contact between the advertisers and the Times of India Bangalore Newspaper. Most of them would charge a commission on the ads they place for the brands. Still, opting for an advertising agency specialising in Times of India Bangalore Advertising makes a good choice for the following reasons:
The Media Ant is one of the leading Times of India Bangalore Advertising Agencies. The Media Ant offers an online platform free of cost to check and compare Times of India Bangalore Ad Rates and other leading newspapers. On the basis of years of partnership with the publishers, The Media Ant offers the best TOI Bangalore Ad Rates. The Media Ant offers 100 % transparency in ad booking process and also ensures a hassle-free execution. You can book your campaigns either online or contact us. For Times of India Ad contact number or for more information on Times of India Bangalore Newspaper Advertising Options & Ad Rates at Help@TheMediaAnt.com.
What is the difference between circulation and readership in Newspaper ?
Newspaper circulation is number of copies printed whereas Readership is number of people who read it. So a single Newspaper in a household is read by the entire family.
Unless specific data is available, one can assume readership of a Newspaper to be 3 times that of its circulation.
I am about to confirm my ad in a Newspaper. What all I should be aware of at this stage?
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