Media Ant
Advertising in Times Of India, Bangalore - Main Newspaper
Popular Options

Per Square Cm

Per Insert

Card Rate

₹ 3,415

Offer Rate

₹ 3,074
Premium Options

Fixed Size

Per Insert

Card Rate

₹ 1,366,000

Offer Rate

₹ 751,300

Jacket

Per Insert

Card Rate

₹ 9,326,460

Offer Rate

₹ 3,730,584
Other Media

Skybus

Per Insert

Card Rate

₹ 1,793,550

Offer Rate

₹ 1,200,518

Pointer Ad

Per Insert

Card Rate

₹ 217,400

Offer Rate

₹ 184,790
**5% GST is applicable on the above rates

Language

English

Print Day

Daily

Edition

Bangalore

Circulation

488,486

Newspaper Type

Main

Unique Id

1708

About Advertising in Times Of India,Bengaluru

About Times of India Bangalore Edition

Times of India is an Indian English Language Daily Newspaper owned by The Times Group. Times of India is the third largest newspaper in India and the largest English newspaper in India by circulation.

The Times of India, Bengaluru is the Bangalore edition of Times of India. It is the largest English newspaper in Bengaluru by circulation according to Indian Readership Survey 2017. 

Facts and Figures of 'Times Of India,Bengaluru'

Please refer to the top summary for circulation  and reach figure. Reach for Times of India Bangalore edition is updated. 

Sections of Times Of India, Bengaluru

Various sections in Times of India Bangalore are as follows:

      City News Section (Mostly starts from page 2 and covers 3-4 pages)

      National News Section (Starts after city section  and covers 3-4 pages)

       Interact Section ( It contains single column classified ads only and sometimes this section appears  in Bangalore Times page also)

      Get Noticed Section (It contains double column classified ads)

      Education Section (2-3 pages section appears every Monday and if the content is very huge then appears as a separate supplement)

      Job Section (1-2 pages section appears every Wednesday,Friday and if the content is very huge then appears as a separate supplement)

       Editorial Section ( This is only a single page section)

       Trends Section (One-page section which  contains information related to Science and Health )

       Global News Section ( It's  one-page news section)

        Business Section ( One page contains business news and another page contains information related to finance)

       Sports Section (2-3 Pages news on sports)

Why Advertise in Times of India Bangalore?

Advertising in Times of India Bangalore would help brands in reaching out to their target customers and build trust. The advantages of advertising in Times of India Bangalore are:

  • Times of India Bangalore is the most read newspaper in Bangalore. Ads placed in TOI Bangalore would reach to maximum newspaper readers.
  • Times of India Bangalore covers news and articles on a number of topics and genres hence by placing ads in Times of India Bangalore, advertisers can reach out to audience having various interests.
  • Apart from news and current affairs, Times of India Bangalore also has a number of supplements on topics like city and its people, housing and real estate, education, career, religion and spirituality and lifestyle. Advertisers looking to engage audience interested in a particular genre can place ads in appropriate supplements to target a specific group.
  • Times of India is one of the most trusted newspaper brand in India. Advertising in Times of India Bangalore will help advertisers build trust with their audience.
Times of India Bangalore Ad Types

Following are the Advertisement types accepted by Times of India Bangalore:

  • Variable Ad Size charged on per square area: Advertiser can select the ad size. However, there are minimum size requirements- 240 sq cm in case of front page and 20 sq cm in case of all other pages.
  • Fixed Ad Size: These are premium options of placing ads in Times of India Bangalore Newspaper. Following three types of fixed size ads are available:
    • Full Page
    • Half Page
    • Quarter Page
  • Jacket: This is a premium Full Page Ad option that appears before the front page. It is not a part of the newspaper. Following are the variants of Jacket Full Size Ad:
    • Both Side Jacket: Both the sides of the jacket page (before the front page) are printed.
    • One Side Jacket: Only one side of the jacket page is printed.
  • Jacket Ad can also be classified by the Ad booking type:
    • Guaranteed Jacket: It is a guaranteed first page ad and there is no other ad in the jacket section.
    • Hybrid Jacket: This type of jacket ad option includes one page ad belonging to one brand and the other page carrying other brand’s ad.
    • Floating Jacket: Floating jacket gets the least priority out of all jackets and it's final position is confirmed just one day before the ad release. It can get any position
  • Skybus: Skybus appears as a fixed size horizontal ad on top most part of the first page.
  • Pointer: Pointer ads are very small sized ads that appear on the front page.
  • Vertical Front Flap: Vertical front flap is an innovative ad option which comes before the front page.
Ad Rates Times of India Bangalore

Times of India Bangalore Advertisement Rate varies based on many factors like Ad Size, Ad Placement, Demand, Season etc. You can refer to the “Media Options & Pricing” tab for The Times of India Bangalore Rate Card. The Times of India Bangalore Ad Rates mentioned are the discounted Times of India Bangalore Ad rates exclusively offered by The Media Ant. There are no extra charges levied except the GST which is 5% for newspaper advertising.

Times of India Bangalore Front Page Advertisement Rate: This is one of the most popular choices for ad placement. Ads on the front page attract more attention hence cost higher than other placement options.

Times of India Bangalore Jacket Advertisement Rate: Jacket is another premium and popular option for ad placements. It appears before the front page hence costs higher. Also, since brands cannot place full page advertisement on the first page, jacket is the only option for a full front page ad.

Times of India Bangalore Pointer Advertisement Rate:  Pointer Ads are the smallest possible ads on the front page and also cost significantly less than other advertising options on the front page.

Times of India Bangalore Skybus Advertisement Rate:  Skybus ads are the first ads to come to notice on a newspaper hence, skybus ads cost higher than other ads of the same size.

Times of India Bangalore Vertical Flap Advertisement Rate: Vertical Flap Ad is another premium option for advertisers who want their ad to stand out. Ad rates for vertical flap ad are usually lesser than that of a half page front page ad.  

Who should advertise

Past advertisers

The Times Of India, Bengaluru has carried advertisements of various brands covering almost all categories. Some of the brands who have advertised earlier are shown below. 

Brand NameCategory
QtroveE-Commerce
AmazonE-Commerce
FlipkartE-Commerce
Kalyan JewellersRetail
Sunpure OilFMCG
GM InfiniteReal Estate

Organisations in the E-Commerce, Consumer Durables, Real estate, Electronics and FMCG sectors majorly advertise in the Times Of India,Bengaluru. This is mainly due to the readership profile of the newspaper and the reach Times of India has across Bengaluru.

The Media Ant- Times of India Bangalore Advertising Agency

Why opt for Times of India Bangalore Advertising Agency?

Times of India Bangalore Advertising Agencies would be the point of contact between the advertisers and the Times of India Bangalore Newspaper. Most of them would charge a commission on the ads they place for the brands. Still, opting for an advertising agency specialising in Times of India Bangalore Advertising makes a good choice for the following reasons:

  • On the basis of large volumes of business that media agencies do, they can offer a discounted price to their clients. This price can be lesser than the card rate that Times of India Bangalore directly charges its customers.
  • For first time advertisers, taking care of small details involved in Times of India Bangalore Advertising can be tasking. A media agency can not only hand hold the advertiser but also execute the entire marketing campaign for you.
The Media Ant- The Best Agency for Times of India Bangalore Advertising

The Media Ant is one of the leading Times of India Bangalore Advertising Agencies. The Media Ant offers an online platform free of cost to check and compare Times of India Bangalore Ad Rates and other leading newspapers. On the basis of years of partnership with the publishers, The Media Ant offers the best TOI Bangalore Ad Rates. The Media Ant offers 100 % transparency in ad booking process and also ensures a hassle-free execution. You can book your campaigns either online or contact us. For Times of India Ad contact number or for more information on Times of India Bangalore Newspaper Advertising Options & Ad Rates at Help@TheMediaAnt.com.

Execution Details

Steps in Execution

Step 1 : Selection of variables

No.DetailsPossible Variables
iPage PositionFront Page/Page 3/Last Page/Any Page
iiAd Size120scm/240scm/Quarter Page/Half Page/Full Page/Any other size
iiiNo. Of Insertions1/2/3/4....
ivDate Of Insertions10 June/15th July/20th August

Step 2: Email the selected variables to help@TheMediaAnt.com.

Step 3: We will check the ad space availability and prevailing discount at the time of booking.

Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the payment.

In case you need any help with planning or the execution steps,please write to help@TheMediaAnt.com.

Guidelines for Artwork Creation
  • PDF format should be PDF/X1a
  • All images/graphics should be in High Resolution
  • All images/graphics must be saved in CMYK color space
  • Reverse text size should be 12 points or greater
  • Click here to know more.
Proof of execution

Post release of your ad in The Times of India, Bengaluru, TheMediaAnt would deliver:

1. A soft copy of the ad will be shared via email within 2 working days from the date of ad release. 

2. A hard copy of the newspaper will be delivered within 3 weeks, to the address shared during booking.

Similar Media

Similar options in General Interest Category

In addition to the Times Of India advertising, one can explore more similar options and they are provided below.
1. The Hindu, Bengaluru

2. Deccan Herald, Bengaluru

Supplements of Times of India,Bengaluru

To view other supplements of The Times Of India,Bengaluru, kindly click on the links below. 

Bangalore Times- Covers lifestyle, entertainment and fashion news.

Times ascent- Covers job and career related news.

Times property- Covers news relating to property and housing.

Speaking Tree- Consists of articles on spirituality and divinity. 

Times Life- Consists of articles on lifestyle and wellness.

Times Education- Caters to needs of the student population regarding education and career options.

Digital options

Click here to view advertising options on the Times of India website. 

FAQs

1. What are the possible dimensions for fixed ad sizes?

Sl No
Particulars
120 scm240 scmQuarter page(400 scm)Half Page(825 scm)Full PageJacket Page 1Jacket Page 2
WHWHWHWHWHWHWH
1Standard12101220202032.92532.952.532.94832.952.5
2Standard101220121625
NA
3Other alternatives34015162516
4Other alternatives5241615850
5Other alternatives2455481040
6Other alternatives620640
NA
7Other alternatives206830
8Other alternatives815308
9Other alternatives1581024
10Other alternatives4302410
11Other alternatives304NA

2.What are the possible ad dimensions in the classified section?

There are 2 different kinds of display classified ads:

i) Single column classified display

For single column classified display, width size is fixed to 3 and height starts with 5 and can be 6,7,8,9...48 maximum.

ii) Double column classified display
For Double column classified display,following are the possible sizes:

6.34 cm w x 5 cm h or

6.34 cm w x 10 cm h or

9.6 cm w x 10 cm h or

13 cm w x 10 cm h

Maximum total size is 130 scm.

3. Which ads are guaranteed ads?

Ads of size half page can be confirmed. Ads of size 240 and 400 scm can be guaranteed only the night before the ad. 

Guaranteed Jackets/Innovations/GNP are guaranteed and always take precedence for placement.

4. How Galleria is different  from normal classified ?

Galleria is a separate section which comes in classified page of Times Of India, Bengaluru with the heading GALLERIA. These are generally double column classified ads and thus are more visible than single column classified ads. 

5. What is the page position for classified display ad?

For classified display ad, there is no fixed position and may be placed in the supplement as well.

6. What are the rates for classified display ads?

For classified display rates, please send a mail to help@themediaant.com.

Media Kit
Question:

What is the difference between circulation and readership in Newspaper ?

Answer:

Newspaper circulation is number of copies printed whereas Readership is number of people who read it. So a single Newspaper in a household is read by the entire family. 

Unless specific data is available, one can assume readership of a Newspaper to be 3 times that of it's circulation. 


Question:

I am about to confirm my ad in a Newspaper. What all I should be aware of at this stage?

Answer:
  1. Publication reserves the right to put multiple jackets,flaps/any other competitors ad on the same or facing page
  2. Shared rate might change after the ad is submitted as Newspapers operate brand specific and category specific rates
  3. Your ad might not get published even after a confirmation. This happens when two or more ads fight for the same space. The bigger size ad is given preference in these cases. You will be informed in advance of any such conflict and alternate options would be offered. You can also choose to cancel the ad at no fee

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