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Advertising in Water Today Magazine

Advertising in Water Today Magazine
Popular Options
Full Page

Full Page

Per Insert

Card Rate

₹ 48,000

Offer Rate

₹ 30,000
Premium Options
Double Spread

Double Spread

Per Insert

Card Rate

₹ 78,000

Offer Rate

₹ 57,330
Cover Page

Cover Page

Per Insert

Card Rate

₹ 1,20,000

Offer Rate

₹ 88,200
Gatefold

Gate Fold

Per Insert

Card Rate

₹ 1,20,000

Offer Rate

₹ 1,02,000
**5% GST is applicable on the above rates
Artwork Submission : 20th of previous month
Booking Deadline : 15th of previous month
On Shelf Date : 5th of every month

Language

English

Frequency

Monthly

Area Covered

India

Circulation

31,300

Readership

94,000

Category

Environment

About Water Today Magazine Advertisement

Water Today Magazine is India's leading English publication dedicated to water and wastewater industry, providing reliable and up-to-date information source serving engineers, managers and consultants across the globe. Water Today Magazine is a monthly publication also cover various information and news related to water treatment plants, types of treatment plants, technical information and products launched by OEM and events from around the world. Water Today magazine publishes WATER PAGES, a business directory and EXPO SPECIAL. WATER PAGES is a comprehensive business directory exclusively dedicated to water and wastewater industry in India, featuring information about Who's Who of the industry, What Category and Whom to Contact. The EXPO SPECIAL is a complete list of exhibitors’ profile with details about the company, address & contact person.

Past Advertisers
  • ​ikos
  • Lan Xess
  • Lubi Pumps
  • Aqua Pots
  • DOW

Facts and Figures

Readership Profile - Industry
ProfileSplit
Chemical0.03
Pharmaceuticals0.03
Sugar0.03
Drinks & Beverages0.03
Milk & Dairy0.03
Food Processing0.03
Distilleries/Brewery Units0.03
Paper & Pulp0.03
Textile / Garment0.02
Leather / Tannery0.02
Refinery0.02
Cement0.02
Steel0.02
Others Industries0.02
Petrochemical0.02
Paints & Ink0.02
Fertilizers0.02
Automobile / Auto Parts0.02
Power Sector0.02
Plastic0.01
Rubber0.01
Pesticide & Insecticide0.01
Electrical / Electronics0.01
Agriculture0.01
System Integrators, OEMs Distributors Industrial Associations, Water Infrastructure0.25
Government Departments & Undertakings, Other International organizations0.08
Environmental Consultants, Research and Educational Institutes, NGOs0.04
Commercial: Hospitals, Hotels & Clubs, Builders & Contractors, Industrial Estates Shopping Malls and Architects0.13
Readership Profile

Industry Leaders

Owners

Presidents

Purchase Executives

Technical Directors

Researchers

Analysts

Environmental Consultants

Environmental Engineers

Infrastructure technicians

Management Level Executives

Events
  • Workshop
  • Conference
  • Exhibition
Editorial Calender
Issue MonthTopics
January 2018ZLD - An Ideal Solution For Brine Treatment
February 2018Water Expo + Biological Wastewater & Water Treatment Solutions
March 2018Present Cost Challenge & Future Purview Of Wastewater Recycling
April 2018Application Of MBR, MBBR, SBR, SBBR Technologies In Water Treatment
May 2018Is Desalination Evolved Into A Viable Alternative Water Supply?
June 2018Water Pages 2018
July 2018Do Membrane Technologies Provide Solutions For Every Separation Challenge?
August 2018What Are Key Aspects Of Instrumentation & Process Control?
September 2018Feasible O&M Techniques In Water & Wastewater Treatment for Developing Countries
October 2018Analysis & Treatment Of RO Reject & Bangladesh Expo Special
November 2018Selecting Pumps & Valves For Water & Wastewater Treatments & Distribution Systems
December 2018Rising Demand For Eco-Friendly Water & Wastewater Treatment Chemicals
January 2019Filtration Technologies & Systems: A Growing & Relevant Market?
February 2019Wastewater Management: Recycling & Reuse Methods & Chennai Expo Special
March 2019Membrane-Based ZLD To For Industrial Use: Myth Versus Reality?
April 2019An Integrated Approach Towards Water Conservation & Resource Management
May 2019Water Pages 2019
June 2019Biological Wastewater Treatment Methods: An Overview
July 2019Appropriate Centralised Or Decentralised Wastewater Treatment for Individuals, Customers and Clusters & Lanka Expo Special
Additional Information



  • The Magazine has achieved the status of being the most widely circulated publication dealing with the water and wastewater
  • industry in South-East Asia, and has an international readership of over 94,000 

Vibrant

  •  Presents a variety of timely, up-to-date, accurate, focused articles. 
  • There is a variety in content and in-depth research.

Coverage

  •  Provides exposure to key decision makers in the water and wastewater sector.
  •  It is aggressively marketed through subscribed distribution and at national and international water events each year.

Execution Process

Steps in Execution

Step 1: Select Variables: Media Option, Ad Position, Number of Insertions and Magazine Issue Dates. 

In case you need any help with planning, please write to help@TheMediaAnt.com

VariablesSample Variable Selections
Media OptionFull Page/ Back Cover/ Gatefold
Ad PositionRegular/ Premium/ Innovative
Number of Insertions1/ 3 / 7
Magazine Issue DatesJanuary/ February/ May

Step 2: Email the filled table to help@TheMediaAnt.com or Create Package online at The Media Ant.

Step 3: We will check the ad space availability and prevailing discount at the time of booking.

Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the payment.

How do I know my ad has been placed?

Once the advertisement is printed in the Magazine, copies of the Magazine are sent to the client within 1 working week.

Why Advertise In Water Today Magazine?

Water Today Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. Water Today Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. Water Today advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.

Effectiveness Of Water Today Magazine Advertising

Message Impact

Full-page Water Today Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.

Audience Interest

A major factor of Water Today Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of Water Today Magazine. Finding this close link between readers and your brand is critical to effectiveness.

Repeated Exposure

Also contributing to the effectiveness of Water Today Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep Water Today for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since Water Today Magazine are a static medium, readers can analyze or look at your message indefinitely.

Ways In Which Water Today Magazine Deliver Engagement

  • The strong positive brand values of the Water Today Magazine can transfer onto the advertisements.
  • Because advertisements are relevant and valued, ad clutter is not a problem in Water Today Magazine.
  • Readers take action as a result of seeing advertising in Water Today Magazine.
  • Targeting with precision and without wastage is a key strength of Water Today Magazine.
  • Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
  • Advertising in Water Today Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
  • Tips For Water Today Magazine Branding

    • Booking the ad space earlier helps with an optimum placement.
    • Water Today Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.

    How The Media Ant Can Help You

    The Media Ant is uniquely positioned to help you grow your business with highly effective, targeted print media buying. We as an advertising agency provide advertisers with the opportunity to target key professionals. Magazine advertising can be an expensive business, and that's why we take time to study you and your market to ensure that your budget is well spent. We guarantee you the best rates for Magazine advertising.

Question:

What is the difference between Bleed and Non Bleed ad?

Answer:

Bleed is an ad type where content is beyond the area which will get trimmed while binding the magazine.  Non Bleed ad is one where all content is within the safe area. 




Question:

I have just placed my first ad in a magazine. Anything that I should be aware of?

Answer:
  1. There is  a delay of upto 7 days in printing of the ad and magazines hitting the shelf
  2. You will receive hard copy of the magazine with ad within 15 days of the publication. Magazine come to us first and then we courier it to you. 

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