Advertising in Sports Illustrated Magazine

Advertising in Sports Illustrated Magazine





About Advertising in Sports Illustrated Magazine

To view Sports Illustrated magazine online, please click on the link provided below: Link to Sports Illustrated Magazine E-Copy

Key Insights



Cover Price





Gaming and Sports

Top Choice

Full Page
Full Page

Full Page

Full Page covers the entire page of the magazine.

Cover Page
Cover Page

Cover Page

Ad is placed on the Inside Front Cover on the left hand side, Inside Back Cover on the right hand side and Back Cover of the Magazine.

Double Spread
Double Spread

Double Spread

A Double Spread Ad spreads on two pages of the magazine. A Central Double Spread Ad is placed in the two middle pages of the magazine.


We can help

Hire our expert media planners to find, plan and place your next promotion.

The Media Ant

About Sports Illustrated Magazine Advertising

Sports Illustrated Magazine is the Indian edition of Time Warner's US magazine by the same name.

About Sports Illustrated Magazine Advertising

To view Sports Illustrated magazine online, please click on the link provided below:

Link to Sports Illustrated Magazine E-Copy

Facts and Figures of Sports Illustrated Magazine

  • 93% + male readership  
  • Age bandwidth - 18 to 45 years old.
  • Traditionally Anchored
  • Socially Active
  • Emerged and Converged
  • Health Conscious
  • Active Community Member
  • Engaged and Informed
  • Well Groomed
  • Brand Conscious
  • Future Aware
  • Traveler
  • Has Peer Groups
  • Is a Family Man
  • Corporate

Facts and Figures of Sports Illustrated Magazine

On Stand Sales70,000
Promotion Copies8000

Facts and Figures of Sports Illustrated Magazine

Issue MonthIssue TopicIssue DescriptionOn Stand Date
January/February 2018THE GEN-NEXT ISSUEThe multi-sport issue will detail what to look forward to in 2018-19 and review of Indian cricket team’s overseas tour5th of January and February
March 2018THE ACADEMY SPECIALThe best sports academies in the country. Plus, the Ganga Rafting Festival and in-depth features on sports from various conflict zones in India such as Kashmir, the red-corridor on MP, Jharkhand and Andhra5th of March
April 2018THE SOTY ISSUEOur recognition of the best of sporting excellence in 2017. Plus, a look at India’s contingent for 2018 Commonwealth Games as India is expected to be among the top medal finishers.5th of April
May 2018THE FITNESS ISSUEthe regime and training of Pankaj Advani, one of best cueists that cue sports like billiards and snooker has ever seen after winning 15 World Championships. Also, a detailed feature on the state of university sports in India,5th of May
June/July 2018THE WORLD CUP ISSUEIt’s that time once every four years when football fever sweeps across the world with the FIFA World Cup.5th of June and July
August 2018THE BUSINESS OF SPORTS ISSUEAsian Games: Jakarta will host the biggest quadrennial continental games. India have always sent a big contingent to these games. We look at India’s participation in detail with historical perspective.5th of August
September 2018THE MIND OF THE SPORTSPERSON ISSUEA detailed study on the mental side of champions athletes and what makes them stand apart from the rest, with a special on five-time world chess champion Vishwanathan Anand, who has spent close to 30 years playing at the elite level. Also, the use of space-age technology to develop prosthetics for parasport athletes.5th of September
October 2018THE FASHIONABLE 50 ISSUEAfter the success of the firstever list of India's most stylish athletes, it’s time for the new list of athletes who have impressed us with their style quotient5th of October
November 2018THE LEGENDS ISSUEWe track the lives of some of India’s most famous living sportspersons and what they are doing at the moment away from the limelight. Plus, a comprehensive story on the changing trend of taking up professional sports as a career option in middle-class Indian families and cycling as a lifestyle sports.5th of November
December 2018THE EXTREME ISSUEWhile India has enjoyed reasonable success at the continental level in boxing, an increasingly larger number of people are getting to hooked to other forms of combat sports like mixed martial arts. We spot what’s changing, where we stand. Also, a close look at the growing trend of heli-skiing and cross-country skiing in India, as well as other extreme sports and X-Games.5th of December

Facts and Figures of Sports Illustrated Magazine

Special IssueGolf
Special IssueMotorsports

Facts and Figures of Sports Illustrated Magazine

Sports Illustrated Magazine largely covers the below mentioned sections in each edition:

  • ​Cricket
  • Special features
  • Boxing
  • Basket Ball
  • Hockey 
  • Badminton 
  • Football
  • Cycling
  • Adventure Sports
  • Movie

These are indicative and are subjected to change.

Who Should Advertise ?

Sports Illustrated Magazine has carried advertisement of various brands covering multiple categories. Some of the brands who have advertised earlier are shown below:

Who Should Advertise ?

Client NameCategory
Oris WatchesWatches
Tata SafariAutomobile Manufacturer

Execution Process

Step 1: Select Variables: Media Option, Ad Position, Number of Insertions and Magazine Issue Dates. 

In case you need any help with planning, please write to

Execution Process

VariablesSample Variable Selections
Media OptionFull Page/ Back Cover/ Gatefold
Ad PositionRegular/ Premium/ Innovative
Number of Insertions1/ 3/ 7
Magazine Issue DatesJanuary/ February/ May

Execution Process

Step 2: Email the filled table to or Create Package online at The Media Ant.

Step 3: We will check the ad space availability and prevailing discount at the time of booking.

Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the payment.

Execution Process

Post release of your ad in Sports Illustrated Magazine, TheMediaAnt would deliver a hard copy of the magazine to the address shared during booking. In addition, a picture of the ad in Sports Illustrated magazine's respective edition to be shared via email.

Similar Media

In addition to Sports Illustrated magazine advertising, one can explore more similar options and they are provided below.​

1. Similar Magazines in Sports Category
2. Click here to view other magazines in Sports Category.


Once the advertisement is printed in Sports Illustrated Magazine, copies of Sports Illustrated Magazine are sent to the client within one working week.


With in 10-12 days of publishing Sports Illustrated Magazine you will likely to get the Hard Copy on request.

Sports Illustrated Advertising Rates 2022

The Media Ant is committed to getting the most accurate data for the users. Hence, we ensure the advertising rates are updated frequently. Sports Illustrated Advertising is one of the most popular Magazine Advertising options hence advertisers need to know Sports Illustrated Advertising Rates 2022. You can find the updated Sports Illustrated Advertising Rates 2022 under the tab “Media Options & Pricing” To know the last updated date for Sports Illustrated Media Kit 2022, please check the blue tick beside Sports Illustrated Advertising Rates under the Media Options tab.

Sports Illustrated Advertising Rates 2022

S. No.Category
1Computers / Electronics / Accessories