Media Ant

Advertising in Retailer Magazine

Popular Options

Full Page

Full Page

Card Rate

₹ 125,000

Offer Rate

₹ 65,000

Premium Options

Double Spread

Double Spread

Card Rate

₹ 300,000

Offer Rate

₹ 133,875
Cover Page

Cover Page

Card Rate

₹ 400,000

Offer Rate

₹ 294,000
**5% GST is applicable on the above rates
Artwork Submission : 1 Week Prior To The Publication Date
Booking Deadline : 2 Weeks Prior To The Publication Date
On Shelf Date : 5th of every month

Language

Frequency

Area Covered

Cover Price

Circulation

Readership

Category

About Retailer Magazine Advertising

Retailer Magazine is a retail opportunity and consumer insight magazine. Readers include small & medium retailers, retail professionals, suppliers & vendors, mall developers and retail students. Topics are from areas of customer engagement, sales strategy, marketing strategy, technology, SCM, creating unique retail experience, recent trends, etc.

Past Advertisers

  • Popchips
  • Nestle
  • Pepsi 

Magazine Soft Copy

Find Soft Copy of the Retailer Magazine. You can download or view it to see the reader profile of Retailer Magazine.

View/Download



Execution Process

Steps in Execution

Step 1: Select Variables: Media Option, Ad Position, Number of Insertions and Magazine Issue Dates. 

In case you need any help with planning, please write to help@TheMediaAnt.com

VariablesSample Variable Selections
Media OptionFull Page/ Back Cover/ Gatefold
Ad PositionRegular/ Premium/ Innovative
Number of Insertions1/ 3/ 7
Magazine Issue DatesJanuary/ February/ May

Step 2: Email the filled table to help@TheMediaAnt.com or Create Package online at The Media Ant

Step 3: We will check the ad space availability and prevailing discount at the time of booking.

Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the payment.

How do I know my ad has been placed?

Once the advertisement is printed in the Magazine. Copies of the Magazine are sent to the client once published.



Why Advertise In Retailer Magazine?

Retailer Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. Retailer Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. Retailer advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.

Effectiveness Of Retailer Magazine Advertising

Message Impact

Full-page Retailer Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.

Audience Interest

A major factor of Retailer Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of Retailer Magazine. Finding this close link between readers and your brand is critical to effectiveness.

Repeated Exposure

Also contributing to the effectiveness of Retailer Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep Retailer for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since Retailer Magazine are a static medium, readers can analyze or look at your message indefinitely.

Ways In Which Retailer Magazine Deliver Engagement

  • The strong positive brand values of the Retailer Magazine can transfer onto the advertisements.
  • Because advertisements are relevant and valued, ad clutter is not a problem in Retailer Magazine.
  • Readers take action as a result of seeing advertising in Retailer Magazine.
  • Targeting with precision and without wastage is a key strength of Retailer Magazine.
  • Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
  • Advertising in Retailer Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
  • Tips For Retailer Magazine Branding

    • Booking the ad space earlier helps with an optimum placement.
    • Retailer Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.

    How The Media Ant Can Help You

    The Media Ant is uniquely positioned to help you grow your business with highly effective, targeted print media buying. We as an advertising agency provide advertisers with the opportunity to target key professionals. Magazine advertising can be an expensive business, and that's why we take time to study you and your market to ensure that your budget is well spent. We guarantee you the best rates for Magazine advertising.

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