Home

Magazine

Advertising in Progressive Grocer Magazine

Advertising in Progressive Grocer Magazine
Premium Options
Double Spread

Double Spread

Per Insert

Card Rate

₹ 1,25,000

Offer Rate

₹ 1,00,000
Cover Page

Cover Page

Per Insert

Card Rate

₹ 2,00,000

Offer Rate

₹ 1,47,000
Gatefold

Gate Fold

Per Insert

Card Rate

₹ 2,00,000

Offer Rate

₹ 1,70,000
Other Options
Quarter Page

Quarter Page

Per Insert

Card Rate

₹ 30,000

Offer Rate

₹ 20,000
Bellyband

Bookmark

Per Insert

Card Rate

₹ 1,50,000

Offer Rate

₹ 1,27,500
Popular Media
Full Page

Full Page

Per Position

Card Rate

₹ 75,000

Offer Rate

₹ 63,750
**5% GST is applicable on the above rates
Artwork Submission : 1 Week Prior To The Publication Date
Booking Deadline : 2 Weeks Prior To The Publication Date
On Shelf Date : 5th of every month

Language

English

Frequency

Monthly

Area Covered

India

Cover Price

Rs. 100

Circulation

35,000

Readership

600,000

Category

Retail Store And Malls

Past Advertisers

KCN Exports Ltd

Surji Agro Foods Pvt Ltd

Honeywell

Safexpress

Kelsen Group

Circulation Breakup - Region

RegionsCirculation
West India22,500
North India20,250
South India20,250
East India12,000

Circulation Breakup - Industry

IndustryCirculation
Food and Grocery Retailers33,750
Manufacturers23,250
HoReCa9,000
Supply Chain and Logistics5,250
Distributor and Local Retailers3,000
Support and IT1,500
Govt and Trade Bodies750
Trade Events750
Progressive Grocer India is the Indian edition of Progressive Grocer, which has been the voice of the food retail industry for over 84 years. Serving the largest audience in the market, Progressive Grocer's readers are top management at headquarters and top decision-makers at store level. Progressive Grocer India will address every component of India's modern food and grocery retailing -- from product sourcing and development, to logistics and SKU management and consumer shopping trends, retail display, and merchandising technology.

Why Advertise In Progressive Grocer Magazine?

Progressive Grocer Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. Progressive Grocer Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. Progressive Grocer advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.

Effectiveness Of Progressive Grocer Magazine Advertising

Message Impact

Full-page Progressive Grocer Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.

Audience Interest

A major factor of Progressive Grocer Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of Progressive Grocer Magazine. Finding this close link between readers and your brand is critical to effectiveness.

Repeated Exposure

Also contributing to the effectiveness of Progressive Grocer Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep Progressive Grocer for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since Progressive Grocer Magazine are a static medium, readers can analyze or look at your message indefinitely.

Ways In Which Progressive Grocer Magazine Deliver Engagement

  • The strong positive brand values of the Progressive Grocer Magazine can transfer onto the advertisements.
  • Because advertisements are relevant and valued, ad clutter is not a problem in Progressive Grocer Magazine.
  • Readers take action as a result of seeing advertising in Progressive Grocer Magazine.
  • Targeting with precision and without wastage is a key strength of Progressive Grocer Magazine.
  • Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
  • Advertising in Progressive Grocer Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
  • Tips For Progressive Grocer Magazine Branding

    • Booking the ad space earlier helps with an optimum placement.
    • Progressive Grocer Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.

    How The Media Ant Can Help You

    The Media Ant is uniquely positioned to help you grow your business with highly effective, targeted print media buying. We as an advertising agency provide advertisers with the opportunity to target key professionals. Magazine advertising can be an expensive business, and that's why we take time to study you and your market to ensure that your budget is well spent. We guarantee you the best rates for Magazine advertising.

Question:

What is the difference between Bleed and Non Bleed ad?

Answer:

Bleed is an ad type where content is beyond the area which will get trimmed while binding the magazine.  Non Bleed ad is one where all content is within the safe area. 




Question:

I have just placed my first ad in a magazine. Anything that I should be aware of?

Answer:
  1. There is  a delay of upto 7 days in printing of the ad and magazines hitting the shelf
  2. You will receive hard copy of the magazine with ad within 15 days of the publication. Magazine come to us first and then we courier it to you. 

Loading