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Advertising in Indian Architect and Builder Magazine

Advertising in Indian Architect and Builder Magazine
Popular Options
Full Page

Full Page

Per Insert

Card Rate

₹ 69,500

Offer Rate

₹ 35,000
Half Page

Half Page

Per Insert

Card Rate

₹ 46,000

Offer Rate

₹ 28,000
Premium Options
Double Spread

Double Spread

Per Insert

Card Rate

₹ 1,26,500

Offer Rate

₹ 67,830
Cover Page

Cover Page

Per Insert

Card Rate

₹ 97,750

Offer Rate

₹ 72,030
Gatefold

Gate Fold

Per Insert

Card Rate

₹ 1,49,500

Offer Rate

₹ 1,04,650
**5% GST is applicable on the above rates
Artwork Submission : 1 Week Prior To The Publication Date
Booking Deadline : 2 Weeks Prior To The Publication Date
On Shelf Date : 5th of every month

Language

English

Frequency

Monthly

Area Covered

India

Cover Price

Rs. 200

Circulation

40,000

Readership

208,000

Category

Interior Design and Architecture

About Indian Architect and Builder

Indian Architect & Builder, a monthly publication is India’s premier and one of the oldest publication servicing the AEC industry and running successfully for over 29 years , reaching to over 40,000(+) Architecture, Engineering & Construction professionals.‘Indian Architect & Builder’
(IA&B) Magazine explores the latest news, projects, articles, interviews and campaigns across four key industry verticals – Architecture, Interior Design, Construction and Structural Engineering.

Magazine Soft Copy

Find Soft Copy of the Indian Architect & Builder Magazine. You can download or view it to see the reader profile of Indian Architect & Builder Magazine.


View/Download

Circulation Breakup - State

RegionsCirculation
Maharashtra9,525
Delhi7,564
Gujarat7,115
Karnataka3,500
West Bengal3,500
Tamil Nadu3,125
Andhra Pradesh1,015
Kerala552
Rajasthan400
Madhya Pradesh140

Circulation Breakup - Cities

RegionsCirculation
Delhi7,564
Mumbai7,005
Bangalore3,500
Kolkata3,500
Chennai3,125
Ahmedabad3,015
Pune2,520
Vadodara2,100
Surat2,000
Hyderabad1,015
Kochi552
Jaipur400
Indore140

Readership Profile - Profession

ProfileSplit
Architects and Designers40%
Builders and Developers20%
Civil and Structural Engineers15%
Academicians and Students15%
Construction Companies and Corporates10%

Readership Profile - Lifestyle

ProfileSplit
Number of architects who own a car80%
Number of architects who are avid photographers80%
Number of architects who are tech savvy, avid book readers and stay updated with the times75%
Number of architects who have projects outside the city they live in70%
Number of architects who are outgoing and are High spending, Image and Brand conscious70%
Number of architects who enjoy music, theatre, good food and generally are avid readers always keen on updating themselves with the latest70%
Number of architects who travel abroad60%
Number of people who are outdoor people who love trekking, hiking and travel out of town regularly40%

Readership Profile - Socio Economic Class

ProfileSplit
Architects and Builders of A, A+35%
Architects and Builders of B, B+52%
Architects and Builders of C and D13%

Readership Profile

Architects

Civil Engineers

Facility Managers

Graphic Designer

Interior Designers

Retail designers

Services Consultants

Structural Engineer

Students

Urban / Landscape Designers

Industrial Designers

Started in 1986, 'Indian Architect & Builder' magazine is one of the oldest publications on architecture and design practices in India. It represents professionals from architecture, interior design and building industry. As an architecture magazine, IA&B has one of the most enthusiastic, energetic and experimental content. For a magazine with conservative and ethical editorial content, the spirit is pragmatically progressive and experimental.

Why Advertise In Indian Architect and Builder Magazine?

Indian Architect and Builder Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. Indian Architect and Builder Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. Indian Architect and Builder advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.

Effectiveness Of Indian Architect and Builder Magazine Advertising

Message Impact

Full-page Indian Architect and Builder Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.

Audience Interest

A major factor of Indian Architect and Builder Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of Indian Architect and Builder Magazine. Finding this close link between readers and your brand is critical to effectiveness.

Repeated Exposure

Also contributing to the effectiveness of Indian Architect and Builder Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep Indian Architect and Builder for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since Indian Architect and Builder Magazine are a static medium, readers can analyze or look at your message indefinitely.

Ways In Which Indian Architect and Builder Magazine Deliver Engagement

  • The strong positive brand values of the Indian Architect and Builder Magazine can transfer onto the advertisements.
  • Because advertisements are relevant and valued, ad clutter is not a problem in Indian Architect and Builder Magazine.
  • Readers take action as a result of seeing advertising in Indian Architect and Builder Magazine.
  • Targeting with precision and without wastage is a key strength of Indian Architect and Builder Magazine.
  • Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
  • Advertising in Indian Architect and Builder Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
  • Tips For Indian Architect and Builder Magazine Branding

    • Booking the ad space earlier helps with an optimum placement.
    • Indian Architect and Builder Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.

    How The Media Ant Can Help You

    The Media Ant is uniquely positioned to help you grow your business with highly effective, targeted print media buying. We as an advertising agency provide advertisers with the opportunity to target key professionals. Magazine advertising can be an expensive business, and that's why we take time to study you and your market to ensure that your budget is well spent. We guarantee you the best rates for Magazine advertising.

Question:

What is the difference between Bleed and Non Bleed ad?

Answer:

Bleed is an ad type where content is beyond the area which will get trimmed while binding the magazine.  Non Bleed ad is one where all content is within the safe area. 




Question:

I have just placed my first ad in a magazine. Anything that I should be aware of?

Answer:
  1. There is  a delay of upto 7 days in printing of the ad and magazines hitting the shelf
  2. You will receive hard copy of the magazine with ad within 15 days of the publication. Magazine come to us first and then we courier it to you. 

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