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Advertising in Images Retail Magazine

Advertising in Images Retail Magazine
Popular Options
Full Page

Full Page

Per Insert

Card Rate

₹ 75,000

Offer Rate

₹ 55,000
Half Page

Half Page

Per Insert

Card Rate

₹ 50,000

Offer Rate

₹ 35,000
Premium Options
Double Spread

Double Spread

Per Insert

Card Rate

₹ 1,25,000

Offer Rate

₹ 1,00,000
Cover Page

Cover Page

Per Insert

Card Rate

₹ 2,00,000

Offer Rate

₹ 1,50,000
Gatefold

Gate Fold

Per Insert

Card Rate

₹ 1,50,000

Offer Rate

₹ 1,30,000
Other Options
Bellyband

Bookmark

Per Insert

Card Rate

₹ 1,25,000

Offer Rate

₹ 1,06,250
**5% GST is applicable on the above rates
Artwork Submission : 27th of the previous month
Booking Deadline : 6 Weeks Prior To The Publication Date
On Shelf Date : 15th of every month

Language

English

Frequency

Monthly

Area Covered

India

Cover Price

Rs. 100

Circulation

85,000

Readership

255,000

Category

Retail Store And Malls

About Images Retail Magazine Advertising

Launched in 2003, Images Retail took on the task of analysing the emerging industry of organised retail, at a time when industry itself had little data to work on. Magazine covers the gamut of Indian and international movements in technology, logistics, formats, store design, retail real estate , franchising and human resource, besides reporting on significant directions within India's sunrise industry.

Magazine Soft Copy

Find Soft Copy of the Images Retail Magazine. You can download or view it to see the reader profile of Images Retail Magazine.

View/Download

Facts and Figures

Circulation Breakup - Segments
SegmentSplit
Retailers, Store managers, Distributors, Agents, Buying Houses74.3%
Malls, Plaza developers & Managers, Potential investors in retail business5.6%
Brand Owners and Marketers0.5%
Suppliers and service providers to the retailers9.6%
Academic Institutes, Media, advertising and PR agencies, consultants etc.4.2%
Govt. & Trade bodies, Foreign Embassies & Trade Commissions1.8%
Miscellaneous4.0%
Circulation Breakup - Regions
RegionsSplit
North India24750
East India23250
West India18750
South India8250
Editorial Calendar
Issue MonthIssue Topics
April 2017E Commerce
May 2017Logistics & Supply Chain
June 2017Big Data
July 2017Logistics & CRM
August 2017Anniversary Issue
September 2017IRF Issue
October 2017Post IRF Issue
November 2017Technology & Hardware
December 2017Security & Loss Prevention  + Retail In South'

Execution Process

Steps in Execution

Step 1: Select Variables: Media Option, Ad Position, Number of Insertions and Magazine Issue Dates. 

In case you need any help with planning, please write to help@TheMediaAnt.com

VariablesSample Variable Selections
Media OptionFull Page/ Back Cover/ Gatefold
Ad PositionRegular/ Premium/ Innovative
Number of Insertions1/ 3/ 7
Magazine Issue DatesJanuary/ February/ May

Step 2: Email the filled table to help@TheMediaAnt.com or Create Package online at The Media Ant.

Step 3: We will check the ad space availability and prevailing discount at the time of booking.

Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the payment.

How do I know my ad has been placed?

Once the advertisement is printed in the Magazine. Copies of the Magazine are sent to the client once published.

Why Advertise In Images Retail Magazine?

Images Retail Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. Images Retail Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. Images Retail advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.

Effectiveness Of Images Retail Magazine Advertising

Message Impact

Full-page Images Retail Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.

Audience Interest

A major factor of Images Retail Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of Images Retail Magazine. Finding this close link between readers and your brand is critical to effectiveness.

Repeated Exposure

Also contributing to the effectiveness of Images Retail Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep Images Retail for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since Images Retail Magazine are a static medium, readers can analyze or look at your message indefinitely.

Ways In Which Images Retail Magazine Deliver Engagement

  • The strong positive brand values of the Images Retail Magazine can transfer onto the advertisements.
  • Because advertisements are relevant and valued, ad clutter is not a problem in Images Retail Magazine.
  • Readers take action as a result of seeing advertising in Images Retail Magazine.
  • Targeting with precision and without wastage is a key strength of Images Retail Magazine.
  • Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
  • Advertising in Images Retail Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
  • Tips For Images Retail Magazine Branding

    • Booking the ad space earlier helps with an optimum placement.
    • Images Retail Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.

    How The Media Ant Can Help You

    The Media Ant is uniquely positioned to help you grow your business with highly effective, targeted print media buying. We as an advertising agency provide advertisers with the opportunity to target key professionals. Magazine advertising can be an expensive business, and that's why we take time to study you and your market to ensure that your budget is well spent. We guarantee you the best rates for Magazine advertising.

Question:

What is the difference between Bleed and Non Bleed ad?

Answer:

Bleed is an ad type where content is beyond the area which will get trimmed while binding the magazine.  Non Bleed ad is one where all content is within the safe area. 




Question:

I have just placed my first ad in a magazine. Anything that I should be aware of?

Answer:
  1. There is  a delay of upto 7 days in printing of the ad and magazines hitting the shelf
  2. You will receive hard copy of the magazine with ad within 15 days of the publication. Magazine come to us first and then we courier it to you. 

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