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Advertising in Business India Magazine

Advertising in Business India Magazine
Popular Options
Business India Magazine-Full Page Advertising

Full Page

Per Insert

Card Rate

₹ 3,10,000

Offer Rate

₹ 1,42,000
Business India Magazine-Half Page Advertising

Half Page

Per Insert

Card Rate

₹ 2,02,000

Offer Rate

₹ 1,01,000
Premium Options
Business India Magazine-Double Spread Advertising

Double Spread

Per Insert

Card Rate

₹ 6,20,000

Offer Rate

₹ 2,80,000
Business India Magazine-Cover Page Advertising

Cover Page

Per Insert

Card Rate

₹ 5,50,000

Offer Rate

₹ 3,30,000
Other Options
Business India Magazine-Quarter Page Advertising

Quarter Page

Per Insert

Card Rate

₹ 1,30,000

Offer Rate

₹ 70,000
**5% GST is applicable on the above rates
Artwork Submission : 1 Week Prior To The Publication Date
Booking Deadline : 2 Weeks Prior To The Publication Date
On Shelf Date : First Monday, Third Monday of every month





Area Covered








Media in 60 words

Launched in 1978, Business India is India's first and foremost business magazine. The magazine's primary objective is to create awareness and educate public opinion on critical issues and choices in business, industry, the economy and society; to generate discussion and debate on policies and alternatives; and to provide a leadership of ideas. Each issue of this fortnightly carries the following topics, amongst others: Cover Stories - topical, insightful, relevant on companies and issues that have a bearing on the future of Indian business and the economy, Corporate Reports, Industry Reports, Special reports, Business Notes, Businessmen in the news, Government and the economy, Banking and Finance, The Markets, Personality Profiles, People, Columnists, Columns on a host of industries (aviation, advertising and marketing, infrastructure, pharmaceuticals, retail, real estate, travel, and many more).


Circulation Breakup

Tamil Nadu13,898
Maharashtra & Goa ( Exclusive Mumbai )10,183
Andhra Pradesh8,774
West Bengal7,867
Haryana, Punjab & Chandigarh5,688
Madhya Pradesh3,425
Uttar Pradesh3,248
Complimentary & Office Copy3,500
Overseas Subscriptions1,413

Distribution Channels


Other Media Facts

No Data Avaialable.

Performance Data

No Data Available.

Past Advertisers

No Data Available.

View Media Live

Find Soft Copy of the Business India Magazine. You can download or view it to see the reader profile of Business India Magazine.


Artwork Related

Please visit the Media Option & Pricing Tab and then click on Step for the Ad type to see the dimension.

Execution Details

  1. Add the media to the bag by clicking "Add to Plan"
  2. In the bag, use the filters to customize your requirement and click "Save to the Dashboard"
  3. In the Dashboard select  dates and click "Submit for Approval"
  4. Once approved upload the artwork and make the payment    
*Offline help is available once the campaign is approved

Execution Proof

Post-release of your ad in India Today Magazine, TheMediaAnt would deliver a hard copy of the magazine to the address shared during booking. In addition, a picture of the ad in India Today magazine's respective edition to be shared via email.

Other Information

Business India Advertising Rates 2021

The Media Ant is committed to getting the most accurate data for the users. Hence, we ensure the advertising rates are updated frequently. Business India Advertising is one of the most popular Magazine Advertising options hence advertisers need to know Business India Advertising Rates 2021. You can find the updated Business India Advertising Rates 2021 under the tab “Media Options & Pricing” To know the last updated date for Business India Media Kit 2021, please check the blue tick beside Business India Advertising Rates under the Media Options tab.

Top 5 Business Magazine Advertising Sectors in Oct-Dec 2021

S. No.Category
2Watches / Lifestyle
4Real Estate

Readership Profile - Gender Ratio


Readership Profile - Socio Economic Class

SEC A Category61%
SEC B Category21%
SEC C, D and E Category18%

Readership Profile - Industry

Businessmen, Industrialists, Executives, Self-Employed Professionals and Traders45%
Skilled Workers6%

Readership Profile - Age

30 - 39 years32%
20 - 29 years30%
40 - 49 years13%
50+ years18%
Upto 19 years7%

Readership Profile - Education

Graduates & Above73%
Under Graduates24%
Business India Magazine advertising is a proven method for successful campaign, as it gives you the opportunity to promote your brand to 385,500 readers. Place your ad in the hands of the most valuable audience of Business India. With the circulation of over 128,500 Business India Magazine offers a unique opportunity to advertise to its most frequent and valuable customers. As Business India Magazine carries limited advertisements, it ensures high visibility to all readers. Business India is a Fortnightly Magazine in the Business Segment. Business India advertising is utilized by a variety of brands to reach out to their target audience. Book Business India Magazine ads online today. You can explore Business India advertising rates, different types of media options and advertising costs in Media Options and Pricing tab.

Why Advertise In Business India Magazine?

Business India Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. Business India Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. Business India advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.

Effectiveness Of Business India Magazine Advertising

Message Impact

Full-page Business India Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.

Audience Interest

A major factor of Business India Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of Business India Magazine. Finding this close link between readers and your brand is critical to effectiveness.

Repeated Exposure

Also contributing to the effectiveness of Business India Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep Business India for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since Business India Magazine are a static medium, readers can analyze or look at your message indefinitely.

Ways In Which Business India Magazine Deliver Engagement

  • The strong positive brand values of the Business India Magazine can transfer onto the advertisements.
  • Because advertisements are relevant and valued, ad clutter is not a problem in Business India Magazine.
  • Readers take action as a result of seeing advertising in Business India Magazine.
  • Targeting with precision and without wastage is a key strength of Business India Magazine.
  • Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
  • Advertising in Business India Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
  • Tips For Business India Magazine Branding

    • Booking the ad space earlier helps with an optimum placement.
    • Business India Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.

    How The Media Ant Can Help You

    The Media Ant is uniquely positioned to help you grow your business with highly effective, targeted print media buying. We as an advertising agency provide advertisers with the opportunity to target key professionals. Magazine advertising can be an expensive business, and that's why we take time to study you and your market to ensure that your budget is well spent. We guarantee you the best rates for Magazine advertising.


What is the difference between Bleed and Non Bleed ad?


Bleed is an ad type where content is beyond the area which will get trimmed while binding the magazine.  Non Bleed ad is one where all content is within the safe area. 


I have just placed my first ad in a magazine. Anything that I should be aware of?

  1. There is  a delay of upto 7 days in printing of the ad and magazines hitting the shelf
  2. You will receive hard copy of the magazine with ad within 15 days of the publication. Magazine come to us first and then we courier it to you.