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Zee5 App Advertising Rates

Zee5 App Advertising Rates

Zee5 App Advertising Rates

49.5M

Monthly Users

App

Medium

About Zee5 App Advertising Rates

Launched on February 14, 2018, Zee5 App is an over-the-top and on-demand video streaming app that is run by Zee Entertainment Enterprise. Zee5 features content in over 12 languages and some popular shows include Kumkum Bhagya, Kundali Bhagya, Meet, and more.With over 49.5M monthly users, Zee5 Advertising is a great way to reach your target audience and grow your customer base. Zee5 Advertisement options include video ads, banner ads, masthead banner ads, and more. Through Zee5 Advertising, companies can grow their customer base and up their advertising game. Looking to advertise on Zee5? Get the Best Rates to Advertise on Zee5 App

Key Insights

Pages per Visit

3.35

Pricing Model

CPC, CPM, Fixed

Bid Type

Managed

App Store Rating

3.1

Categories

OTT, Entertainment, Performance Marketing

Top Choice

Popular

Banner

Rack Rate

₹ 0.044 / Per Impression

TMA Offer

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Banners Ads in Zee5 App are displayed on the homepage and will run on site as rectangular image ads in various dimensions and are shown in JPEG format.
Popular

Video

Rack Rate

₹ 0.096 / Per Unit

TMA Offer

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Video Ads are displayed as both pre-roll video ads and mid-roll video ads on both the app and website. Pre-roll Video Ads are shown before the site content is played and have a minimum duration of 6 seconds and a maximum duration of 10 seconds. Mid-roll Video Ads are displayed within the content while it is being played and have a minimum duration of 10 seconds.
Popular
Zee5 App - Roadblock Advertising

RoadBlock

Rack Rate

₹ 16,50,000 / Per Day

TMA Offer

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Roadblock Ads are high-impact ads that will block all ad placements on the platforms for 24 hours. Roadblock Banner Ads will include Masthead Banners and Standard Banners. Masthead Banner Ads will run on the homepage as an Image Banner Ad or Image + Video Banner Ad having various dimensions in JPEG Format. Standard Banner Ads are image ads having various dimensions, will be displayed on the homepage, and will also run on the site in JPEG Format.
Premium
Zee5 App - Masthead Banner Advertising

Masthead Banner

Rack Rate

₹ 5,50,000 / Per Day

TMA Offer

Login To View

Masthead Banners are displayed on the top of the platform's homepage for a total of 24 hours. Masthead Banners can be showcased on both the app and website of the platform in different dimensions and can be shown as either fullscreen video ads or image ads in JPEG Format.
Premium

Connected TV

Rack Rate

₹ 0.22 / Per Unit

TMA Offer

Login To View

CTV Advertising or better known as Connected TV Advertising will allow brands to reach the right audience by placing ads on various Smart TVs and TVs connected to various OTT devices such as Amazon Fire TV Stick, Chromecast With Google TV, Apple TV, and more. CTV Advertising will be displayed on a full screen for a minimum duration of 10 seconds.

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The Media Ant

Media Demographics & Analytics

Advertisers

1
Giva
2
Clovia
3
Orange Health
4
OctaFX

Upcoming Events

1
Utsaval
2
Dance India Dance Telugu
3
Super Mom Tamil
4
Comedy Kiladigalu Kannada Season 4

Top Shows

User Reach & Demographics

Users in %( App Only)

Gender Distribution

Male

Female

76

24

Users % (Website Only)

Gender Distribution

Male

Female

64

36

Users (App Only)

Age Distribution

in %


18-24

19

25-34

47

35-44

29

45-54

5

Users (Website Only)

Age Distribution

in %


18-24

40

25-34

35

35-44

12

45-54

6

55-64

4

65+

3

Users

State Wise Distribution

in %


Maharashtra

20

Delhi

12

Andhra Pradesh &Telangana

9

West Bengal

9

Karnataka

8

Uttar Pradesh

7

Tamil Nadu

5

Gujarat

5

Bihar

4

Punjab, Chandigarh & Himachal Pradesh

4

Rajasthan

3

Madhya Pradesh

3

Odisha

2

Users

Language Distribution

in %


Hindi

55

Telugu

11

Marathi

9

Kannada

8

Tamil

7

Bengali

5

Malayalam

4

Others

1

Users

Online Behaviour

in %


Shoppers

77

News Junkies

76

Learning & Education

73

E- Wallets

69

Food/Grocery/Fresh Produce

40

Users

Online Behaviour - Male

in %


Consumer Durables

86

Gaming Enthusiasts

71

Avid Investors (Finance)

67

Sports & Fitness Lovers

49

Auto Enthusiasts

37

Users

Online Behaviour - Female

in %


Fashion & Beauty Lovers

59

Food & Beverages

53

Health & Wellness

43

Home Furnishing

38

Family & Celebrating Life

31

Users

Content Genre - Male

in Mn


News

11

Non-Fiction

9

News

5

Users

Content Genre - Female

in Mn


Fiction

28

Comedy

7

Lifestyle & Kids

4

Users

Device Cost

in %


0-10K

39

10-25K

40

25K+

21

Users

Connected TV

in Mn


Monthly Users

7

Users

Connectivity

in %


4G Network

56

Wi-Fi Network

42

2G/3G Network

2

Users

Time Spent - CTV

in Hours


Per Month

15


Zee5 Advertising

Launched on February 14, 2018, Zee5 App is an over-the-top and on-demand video streaming app that is run by Zee Entertainment Enterprise. Zee5 features content in over 12 languages and some popular shows include Kumkum Bhagya, Kundali Bhagya, Meet, and more.

With over 49.5M monthly users, Zee5 Advertising is a great way to reach your target audience and grow your customer base. Zee5 Advertisement options include video ads, banner ads, masthead banner ads, and more. Through Zee5 Advertising, companies can grow their customer base and up their advertising game. Looking to advertise on Zee5? Get the Best Rates to Advertise on Zee5 App

Zee5 Advertisement

ZEE5 Advertisement campaigns are displayed on both the website and app of the popular video streaming platform, Zee5. Some available Zee5 Advertisement options include video ads, banner ads, masthead banner ads, and more. 

Being run by Zee Entertainment Enterprises, Zee5 offers targeted advertising to reach the right audience. Companies looking to increase their brand awareness and improve their consumer reach through Zee5 Advertisement.

Zee5 Ads

Zee5 video platform was launched on February 18, 2018, offering national and international web series, TV shows, sporting events, movies, and more in around 12 languages. With over 49.5M monthly active users, Zee5 Ads are a good option for advertisers looking to reach a large-scale audience.

Zee Ads is an advertising option that has a multitude of benefits, but first, let's look at what it is. Zee5 Ads allows businesses to reach audiences on both their website and app - whether they're browsing on their laptop or smartphone.

Zee5 Advertising Cost

Zee5 Advertising Rates may vary depending on the media ad option the advertiser chooses. Each Zee5 Ads option will include various options like banner ads, video ads, masthead banner ads, CTV ads, and more. 

Zee5 Advertising Rates

Our “Top Choice” section on “Zee5 Advertising” will include all the digital advertising ad options the companies can choose from according to their requirements. Zee5 Ads options can be selected by the advertiser based on their brand image and their target audience. 

Zee5 Advertisement Rates

We aim to provide you with the best rates for digital advertising on Zee5. You can check out discounted “Zee5 Advertisement Rates” on the official website of The Media Ant. With various options for advertisements, including video ads, banner ads, and masthead banner ads, there are many ways you can take advantage of this service.

Do you want to know about Zee5 Advertisement Rates? Check out The Media Ant for their latest rates!

Zee5 Advertising Agency

With a presence across top Indian cities like Bangalore, Mumbai, and Delhi, The Media Ant ensures you a one-stop solution for all your digital advertising needs. The Media Ant is one of India’s leading digital advertising agencies that help you with Zee5 Ads.

Our in-house team ensures to provide you with the best advertising plans in India and monitors them to ensure flawless execution and the best performance. We help you plan, buy, execute and monitor all your digital advertising campaigns across the country. 

Our best rates for advertising on the digital platform are available online on our website. The Media Ant also measures the campaign engagement and provides you with the best rates possible in digital advertising. Get the best rates to place your ad on any digital platform on The Media Ant.

You can monitor your ad campaigns on our online monitoring dashboard on your mobile phone. Check the best rates to advertise your brand on various digital platforms in The Media Ant's digital advertising planning tools

You can contact us through Whatsapp, Phone, or Email to advertise on Zee5. The Media Ant contact details are available in the Contact Us section of our website.

Why Advertise on Zee5?

As a sought-after OTT platform, Zee5 has over 49.5 monthly active users, making it one of India’s leading digital video destinations. Catering to a large-scale audience Zee5 Advertising will target people from various backgrounds, ages, sex, and languages.

Through ad targeting, Zee5 Ads creates user-friendly advertisements that will help reach the right audiences. Through ad creation, innovative ads, interactive ads, and more Zee5 Advertising play advertisements along with good quality content. 

Being a go-to OTT platform, Zee5 ads will reach the target audience demographics and holds strong precedence in advertising. 

Who advertises on Zee5?

Being a top OTT platform, Zee5 holds a certain standard according to the advertising industry and upholds a dynamic medium of branding. Many top brands have used Zee5 Advertisements to increase their brand awareness through affordable advertising rates

Some top past advertisers for Zee5 include Vivo, Colgate, Flipkart, Dabur, Fortune, and more. Companies that advertise on Zee5 are the ones that are looking for a large-scale target audience. With their affordable prices and innovative advertising techniques, Zee5 Ads maintains the industry standard and creates precedence. 

Who is the Target Audience for Zee5?

Most of Zee5 Ads target audience includes people looking for easy access to entertainment, and who do not have the leisure time to follow traditional TV.

The target audience for Zee5 Ads includes a varied group of people, some include:

  • Zee5 App Advertisement will have 76% of males and 24% of females. 
  • Zee5 Website Advertisements will have 64% males and 36% females. 
  • With 47% of the audience being aged 25 - 34 for Zee5 App Advertisement, and 40.46% audience in Zee5 Website Advertisements being aged 18 - 24 years. 

How to Advertise on Zee5?

Brands can complete Zee5 Advertising by visiting the official website of The Media Ant. Companies can pick and choose their media ad options by logging into the website, selecting their required ad option, and customizing it in the bag. 

Having a solid fanbase, advertising on Zee5 will provide brands and companies with a mass target audience. With a wide viewership, Zee5 Ads is suitable for most companies and brands looking to launch new products, revamp their brand image and increase their brand awareness.

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