Monthly Users
Medium
About Advertising in YourStory, Website
YourStory.com is India's no.1 media platform for entrepreneurs, dedicated to passionately championing and promoting the entrepreneurial ecosystem in India. They conceptualize, create, and distribute the best brand experience for startups, inventors, corporates, and government bodies. YourStory has published close to 60,000 stories of entrepreneurs and helped more than 50,000 entrepreneurs access networking and business funding opportunities connecting startups and talent in the most curated manner. Explore YourStory advertising through The Media Ant.
₹ 0.2 / Per Impression
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₹ 11,00,000 / Per Day
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₹ 80,000 / Per Week
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₹ 2,00,900 / Per Article
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₹ 3,08,650 / Per Campaign
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Gender distribution
Male
Female
96
4
Gender Distribution
Male
Female
51
49
Age Distribution
in %
18-24
16
25-34
52
35-44
30
45-54
1
55+
1
Age Distribution
in %
18-24
36
25-34
38
35-44
13
45-54
6
55-64
4
65+
3
YourStory.com is India's no.1 media platform for entrepreneurs, dedicated to passionately championing and promoting the entrepreneurial ecosystem in India. They conceptualize, create, and distribute the best brand experience for startups, inventors, corporates, and government bodies. YourStory has published close to 60,000 stories of entrepreneurs and helped more than 50,000 entrepreneurs access networking and business funding opportunities connecting startups and talent in the most curated manner. Explore YourStory advertising through The Media Ant.
Demographics - Gender
Gender | Gender |
Male | 62% |
Female | 38% |
Demographics - Age
Age | Split |
25-34 | 0.47 |
18-24 | 0.33 |
35-44 | 0.11 |
45-54 | 0.09 |
Demographics - Occupation
Profile | Split |
Founders | 0.39 |
Mid-level Executives | 0.21 |
Investors | 0.11 |
Chief Executive Officers/Chief Financial Officers (CXO) | 0.11 |
Aspiring Entrepreneurs | 0.1 |
Media/ Government/ Others | 0.08 |
Demographics - Regions
Audience | Split |
Metro | 65% |
2/3 Tier | 35% |
Users Profile
Yourstory audience prominently includes :
Not Available
Not Available
Screenshots of the Past Advertisers
Proof of Execution
Why Advertise on YourStory?
With 12 Mn Monthly Active Users, YourStory is India’s premier portal for entrepreneurial stories across large corporates, startups, and SMEs. It gives access to a unique audience that allows brands to drive quality online traffic and increase brand awareness. The following are the most noteworthy points about the same -
1. YourStory has no geographical boundaries.
2. YourStory has a great reach in 2/3 tier cities marking it up to 35%.
3. YourStory highly engages the audience with an average usage of 2.4 mins per user.
4. YourStory allows young entrepreneurs to reach out to their desired audience.
How does YourStory work?
Media Options in YourStory Include the following -
1. Banner Ads- Banners run on-site which appear in different sections of YourStory. These banners drive an average CTR of 0.15-0.20%.
2. Video Ads- It is a video ad that plays on opening YourStory page. It drives an average CTR of 0.15%.
3. Article- An article about the brand is posted on YourStory which includes a minimum of two rounds of social media promotion. It drives an average CTR of 0.25-0.3%. Social media push includes posts on Facebook, Twitter, and Linkedin.
Who should advertise on YourStory?
YourStory being India's no.1 media platform for entrepreneurs attracts various young audiences. Considering the targeting offered by YourStory below brands can advertise on it-
1. Young entrepreneurs looking for recognition.
2. Brands looking at awareness and high reach.
3. Brands looking at aiming tech enthusiasts.
4. Brands that appeal to the masses and those drive economic activities.