Home

Digital

Advertising in Truecaller, App

Advertising in Truecaller, App

Advertising in Truecaller, App

19.3M

Monthly Users

App

Medium

About Advertising in Truecaller, App

Millions of users trust Truecaller for their communication needs, whether it’s identifying unknown calls or blocking spam SMS. It filters out the unwanted, and lets one connect with people who matter.  With a community-based spam list supported by 250 million users, Truecaller is the only app one need to make your communication safe and efficient. True caller also provides various targeting options to the user. Get all Media Option Details & Advertising Rates for Truecaller App at The Media Ant.

Key Insights

Pages per Visit

3.06

Pricing Model

CPM

Bid Type

Managed

App Store Rating

4.5

Language

English

Categories

Performance Marketing

Top Choice

Popular
Truecaller-Banner Advertising-Option 1

Banner

Rack Rate

₹ 0.04 / Per Impression

TMA Offer

Login To View

Banner Ads are displayed as soon as the call drops along, with the caller information on the app. A standard Banner ad will be displayed with no CTA while an easy lead banner will be displayed along with the CTA link, where a pop-up form/landing page will appear while clicking on the banner.
Reference Artwork Image
Native
Rack Rate
₹ 0.06 / Per Impressions
TMA Offer
Login To View

Confused?
We can help

Hire our expert media planners to find, plan and place your next promotion.

The Media Ant

Media Demographics & Analytics

User Reach & Demographics

Users in % (Website only)

Gender Distribution

Male

Female

64

36

Users in %(App only)

Gender Distribution

Male

Female

82

18

Users (Website Only)

Age Distribution

in %


18-24

38

25-34

36

35-44

12

45-54

7

55-64

4

65+

3

Users (App Only)

Age Distribution

in %


18-24

24

25-34

44

35-44

21

45-54

9

55+

1


About Truecaller App Advertising

Millions of users trust Truecaller for their communication needs, whether it’s identifying unknown calls or blocking spam SMS. It filters out the unwanted, and lets one connect with people who matter.  With a community-based spam list supported by 250 million users, Truecaller is the only app one need to make your communication safe and efficient. True caller also provides various targeting options to the user. Get all Media Option Details & Advertising Rates for Truecaller App at The Media Ant.

Key Differentiators - Why Advertise on Truecaller?

Truecaller Advertising Key Differentiators

Filters Available under Audience Targeted Campaigns

Based on Device

  • Telecom carrier
  • Handset group
  • Operating system
  • Custom Segments targeting

Based on Day/ Time

  • Day of week
  • Hour of day

Based on Location

  • Country/ State/ City
  • Custom Region
  • Geo-fencing (radius around a point or location.)

Based on User Profile or Behaviour

  • Demographics – Age, gender, income, language, 
  • Behavioral

Reach Figures for Truecaller

User Data

Truecaller Advertising User Data

Reach Numbers
RegionUsers
North35 Mn
South28 Mn
West20 Mn
East8 Mn
Central9 Mn

*City-wise reach data available On Request

Facts and Figures

Truecaller Advertising Facts and Figures

Custom Segments

Truecaller Advertising Custom Segments

Reach of the Custom Segments

Execution Process

Steps in Execution

Step 1:  Add Media to the Dashboard

Step 2: Customize it as per your requirement using the filters below:

VariablesSample Variable Selections
Placement PageRun On Site/ Home Page/ Inside Page
Dimension1200 x 627, 320X100
Banner TypeLeaderboard/ Tower/ Rectangle

Step 3: Select Start and end Date

Step 4: Upload artwork and make payment


How do I know my ad has been placed?

When the campaign is live, you will get a screenshot of the ad within 24 hours.

After the completion of campaign, an Excel Report will be shared to the client.

The Media Ant’s Guide to Ad Sizes

Types of Roadblock Banner

Truecaller Advertising Types of Roadblock Banner

Past Advertisers

Screenshots of Past Advertisers


Truecaller Advertising Rates 2022

The Media Ant is committed towards getting the most accurate data for the users. Hence, we ensure the advertising rates are updates on a frequent basis. Truecaller advertising is one of the most popular Television advertising option hence it is very important for advertisers to know Truecaller advertising Rates 2022. You can find the updated Truecaller advertising Rates 2022 under the heading “Top Choice/Other Ad Options” after clicking on the particular advertising option.

Top 5 Digital Advertising Platforms in India according to Similarweb Jan-March 2022
Digital PlatformRanking
Facebook1
Google2
Instagram3
Times Of India4
Hotstar5
Media Kit
Loading