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Advertising in Livemint, Website
Advertising in Livemint, Website
Popular Media
Premium Media
Other Media
Language
English
Monthly Active Users
13 Mn
Category Name
Start Up, Business and Finance
Unique Id
33
About Livemint Website Advertising
Mint is India's second largest business newspaper published by HT Media Ltd, the Delhi-based media group which also publishes the Hindustan Times.It mostly targets readers who are business executives and policy makers. It is India's first newspaper to be published in the Berliner format. Get all Media Option Details & Advertising Rates for Livemint Website at The Media Ant.
View Website
Past Advertisers
- Harvard Business School
| Desktop | Mobile Web | App | |
| Daily Active Users | 100,000 | 300,000 | 8,611 |
| Pageviews | 350,000 | 470,000 | 128,250 |
Special Packages
| Packages | Estimated Impressions | Rate (INR) | Estimated CTR |
| HT+LM | 5000000 | 680000 | 0.20-0.25% |
| HT+LH | 5555000 | 530000 | 0.20-0.35% |
| HT+LM+LH | 7055000 | 780000 | 0.20-0.35% |
| HT+DM | 3965000 | 450000 | 0.20-0.30% |
Facts and Figures
Top States Reach
| States | Users |
| Maharashtra | 2318035 |
| Delhi | 1357500 |
| Tamil Nadu | 1262736 |
| Karnataka | 1246381 |
| Telangana | 810474 |
| Uttar Pradesh | 729474 |
| West Bengal | 644538 |
| Gujarat | 623448 |
| Madhya Pradesh | 395455 |
| Bihar | 384096 |
Top Cities Reach
| Cities | Users |
| Bengaluru | 1180556 |
| Mumbai | 1074241 |
| Hyderabad | 751917 |
| Pune | 711377 |
| New Delhi | 611387 |
| Chennai | 611382 |
| Ahmedabad | 431715 |
| Kolkata | 427728 |
| Patna | 258822 |
| Chandigarh | 254819 |
Execution Process
Steps in Execution
Step 1: Select Variables: Media Option, Placement Page, Dimension, Pricing Unit and Campaign Duration.
In case you need any help with planning, please write to help@TheMediaAnt.com
| Variables | Sample Variable Selections |
| Media Option | Half Page Banner/ Medium Rectangle Banner/ Skyscraper |
| Placement Page | Run On Site/ Home Page/ Story Page |
| Dimension | 300 x 600/ 300 x 250/ 120 x 600 |
| Pricing Unit | Cost Per Thousand Impressions/ Fixed Pricing/ Cost Per View |
| Campaign Duration | 1 Day/ 10 days/ 30 days |
| Campaign Start Date | 1st Jan/ 15th Feb/ 20th Aug |
Step 2: Email the filled table to help@TheMediaAnt.com or Create Package online at The Media Ant.
Step 3: We will check the ad space availability and prevailing discount at the time of booking.
Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the paymen
How do I know my ad has been placed?
When the campaign is live, you will get a screenshot of the ad within 24 hours.
After the completion of campaign, an Excel Report will be shared to the client.
The Media Ant’s Guide to Ad Sizes
Media Kit
Livemint, Website Website advertising is utilized by variety of brands to reach out to their target audience. You can explore Livemint, Website Website advertising rates, different types of media options and advertising cost here. Livemint, Website advertising offers you the opportunity to speak to a young and involved target group and present your brand in a unique environment. With Livemint, Website Website advertising campaigns, you will achieve your business goals quickly and easily.
How The Media Ant Can Help You
The Media Ant is uniquely positioned to help you grow your business with highly effective, targeted digital media buying. We as an advertising agency provide advertisers with the opportunity to target key professionals. We help you to get better ROI and scalability to make your campaign a complete success.How long will it take for my ad to go live?
Once the campaign is confirmed, it may take up to 48 hours for the ad to go live.
What is the difference between CPM and CPC pricing?
CPM stands for Cost per mille viz. Cost per Thousand Impression. You pay when your ad is shown 1000 times.
CPC stands for Cost per Click. You pay when someone clicks on your ad.
Can the impressions be distributed equally across he campaign?
Daily impression delivery doesn’t remain constant but can fluctuate by up to 200%.
Can there be a difference between number of clicks reported by the publisher to clicks being shown in my Google analytics?
The clicks shown on the report may not match the actual visits (as per your analytics) to the website as there is usually a significant click to drop off rate. Every click recorded by the advertiser's dashboard does not end up on the landing page which causes this discrepancy.
You can click here to understand in detail the tech reason for the discrepancy in these two numbers.
Is there a chance that my ad can get paused in the middle of a campaign?
Yes. All platforms prioritize Roadblocks over ROS ads and hence in case of such a premium booking, the delivery of your ad will be paused, and the campaign might need to be extended.
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