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Koo App Advertising Rates

Koo App Advertising Rates

Koo App Advertising Rates

10M

Monthly Users

App

Medium

About Koo App Advertising Rates

Koo App is a micro-blogging and social networking platform available in 10 Indian languages. Launched in March 2020, Koo App exposes users to various categories like entertainment, cricket, politics, news, poetry, spirituality and more. With approx. 10M monthly users, Koo App is a good option for advertisers to target good quality target audience. Through Koo App Advertising, companies can build good engagement among users and consumer relations. Koo App Advertising will include various ad options such as video ads, banner ads, or app install ads. Want to Advertise on Koo App? 

Key Insights

Pages per Visit

2.25

Pricing Model

CPCV, CPM, CPI, Fixed

Bid Type

Managed

App Store Rating

4.7

Categories

News

Top Choice

Popular

Video

Rack Rate

₹ 0.011 / Per Impression

TMA Offer

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Videos played on different placements on the app
Popular

Banner

Rack Rate

₹ 0.11 / Per Impressions

TMA Offer

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Rectangular Image ad (Banner) which will appear on all the pages.

Other Ad Options

App Install
Rack Rate
₹ 38 / Per Install
TMA Offer
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Koo Impact Campaign Advertising
Impact Campaign
Rack Rate
₹ 2.75 / Per Completed Views
TMA Offer
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Koo Content Feed Sponsorship Advertising
Content Feed Sponsorship
Rack Rate
₹ 0.11 / Per Impression
TMA Offer
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Koo Product Launch Advertising
Product Launch campaign
Rack Rate
₹ 3,30,000 / Per Campaign
TMA Offer
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Koo Brand Building Advertising
Brand Building with VIPS
Rack Rate
₹ 16 / Per Completed Views
TMA Offer
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Media Demographics & Analytics

Case Studies

User Reach & Demographics

Users In %

Gender Distribution

Male

Female

75

25

Users

Age Distribution

In %


18-24

37

25-34

34

35-44

12

45-54

8

55-64

6

65+

3

Users

Time Spent

in Mins


Per Day

20


Koo App Advertising

Koo App is a micro-blogging and social networking platform available in 10 Indian languages. Launched in March 2020, Koo App exposes users to various categories like entertainment, cricket, politics, news, poetry, spirituality and more. 

With approx. 10M monthly users, Koo App is a good option for advertisers to target good quality target audience. Through Koo App Advertising, companies can build good engagement among users and consumer relations. Koo App Advertising will include various ad options such as video ads, banner ads, or app install ads. Want to Advertise on Koo App? 

Koo App Advertisement

Koo App is a new social networking platform that lets users operate the app in their language. With approx. 62% male users, Koo App Advertisement will target the right audience that you need. 

Through Koo App Advertisement, companies can build brand visibility and improve consumer retention. Targeting users who wish to use their regional language, Koo App Advertisement provides advertisers with a whole new demographic that they can focus on. 

Koo App Ads

Founded by Aprameya Radhakrishna and Mayank Bidawatka, Koo App Ads will target a large-scale audience demographic. The app allows users to operate using regional languages, and the users can post various text, photos, or videos. 

Koo App Ads will target the regional audience who use their local language with a widespread audience across India. Koo App won the AatmaNirbhar App Innovation Challenge, which was held on August 2020 by the Government of India. 

Koo App Advertisement Cost

Koo App Advertisement Cost will depend on the various media ad options chosen by the advertisers. Our pricing models for Koo App Advertisement Rates are as per the ad option chosen and customizing accordingly.

Get the best rates to place your ad on any digital platform on The Media Ant

Koo App Advertisement Rates

Looking to Place Your Koo App Advertisement? Koo App Advertisement Rates can be found by visiting the “Top Choice” section on “Advertise on Koo App”, which will include all the digital advertising ad options the companies can choose from according to their requirements. Various ad options like video ads, banner ads, and more are available for Koo App Advertisement at discounted rates, from which brands and companies can select according to their requirements.

Koo App Advertising Rates

Want to Advertise on Koo App? Koo App Advertising Rates will vary depending on the media option that is available or chosen by the advertiser. Some media options that are available for Koo App Advertising include video ads, banner ads, and more. 

Check the best rates to advertise on digital platforms in The Media Ant's digital advertising planning tools

You can check out discounted Koo App Advertisement Cost on the official website of The Media Ant. Companies can pick the ads option most relevant to their needs and requirements.

Get the best rates to place your ad on any digital platform on The Media Ant.

Koo App Advertisement Agency

Looking to Advertise on Koo App? The Media Ant is India’s leading digital advertising agency that provides the best rates for all your digital advertising needs. With a presence across India in major cities like Bangalore, Mumbai, and Delhi.

We help you plan, buy, execute and monitor all your digital advertising campaigns across the country. Our in-house team ensures to provide you with the best advertising plans in India and monitors them to ensure flawless execution and the best performance. Our best rates for advertising on any digital platform are available online on our website. 

The Media Ant also measures campaign engagement and provides you with the best rates for digital advertising campaigns. You can monitor your ad campaigns on our online monitoring dashboard on your mobile phone. Check the best rates to advertise your brand on various digital platforms in The Media Ant's digital advertising planning tools. 

You can contact us through Whatsapp, Phone, or Email. The Media Ant contact details are available in the Contact Us section of our website.

Koo App Advertising FAQs

Looking for more information to place your Koo App Advertisement? Read on to find out more.

Who is Koo App Advertisement Target Audience?

Koo App Advertisement will target a large-scale audience who diligently use the app to garner information and entertainment. The target audience will likely have a good internet connection and are fluent in regional languages. 

  • Approximately 62% of users of the Koo App are males, and 38% of users are females, which will make up most of the target audience.
  • Approximately 37% of users exposed to Koo App Advertising are in the 18 - 24 age group.
  • Users of the Koo App spent approximately 20 minutes on the app.

Who Can Advertise on Koo App?

Koo App Advertising has been previously by brands such as Snapdeal, Amul, Groww, UCO Bank, Droom, HDFC Securities, Bajaj Group and Fortis Healthcare.

  • BFSI Companies like UCO Bank, HDFC Securities and more have found a way to capitalise from the market through the homegrown micro-blogging site but placing ads on Koo App.
  • Automobile Sector: Companies like Droom use innovative advertising formats and customized marketing strategies to increase brand recognition and display new products.
  • E-Commerce: With approx. 3.1M monthly active users, Koo App will act as a good option for e-commerce sites like Amazon, Myntra, and others to target their customers. Advertisers can target new and retain old clients by showcasing new deals and offers.

Digital advertising in the  Koo App is one of the most popular advertising options. Frequent content updates on the portals keep user engagement high. The content of the Koo App  attracts a high-quality audience with good engagement and repeat visits. If you are looking to reach out to your audience digitally, advertising on the Koo App  is a good option.

Advertising Rate for Koo App

You can find the advertising rate for the  Koo App  in the media options and pricing tab of the page. The section has detailed pricing for all media options available on the portal. You can also use the advanced pricing filters to check the targeting available while advertising digitally on the  Koo App . To access the advanced pricing section, one needs to save the media option to the bag and access it there. In the same advanced pricing section, you can also check the best-discounted rate for your selected volume. Rates for digital ads can be quoted in terms of CPM, CPC, or a fixed price. CPM rate for Koo App varies with the page position and the ad size. However,  Koo App  provides one of the lowest CPM in its category.

Advertising Agency for Koo App

The Media Ant is a recognized media agency to place your ads digitally on  Koo App . We help advertisers plan, buy, execute, and monitor their digital campaigns on the  Koo App . Our in-house performance team ensures that your digital campaigns are monitored and tweaked to ensure the best performance. The parameters we monitor but are not limited to are Impressions, views, and clicks. In addition to this, we can also measure campaign engagement for relevant campaigns. As a leading digital agency, The Media Ant assure the best advertising rate and flawless execution of your campaigns in  Koo App . Our online monitoring dashboard will help you monitor the campaign from your phone. In case you are looking for an agency that can help you place ads in  Koo App , The Media Ant is the right choice. You can contact us over Whatsapp, Phone, or email. Contact details are mentioned in the Contact Us section of the website. 

What is the process of placing an ad in Koo App

if you are looking to book your digital campaign in the  Koo App  with The Media Ant, you can use either the online or the offline process.  I will explain here both the online as well as offline process of booking the campaign. If an online booking is what you would prefer, go to the media page of  Koo App . Select the media option of your choice. Add your selected media options to the bag. You can customize your requirement in the bag by specifying the targeting options. The best cost of advertising in the  Koo App  is shown for your selection. You can then add this to the dashboard. Once in the dashboard, you can schedule dates, upload artwork, make the payment and take your campaign live. 

Once the payment has been made and the artwork uploaded, it can take up to 48 hours to take the campaign live.  To book the ad offline you can contact us through Whatsapp, email, or phone. You can also fill out the planning requirement form and share your requirement. Our client servicing team will reach out to you. Once you confirm your digital campaign, a client servicing or account manager is assigned to you who will remain your point of contact through the period of the campaign. Once the campaign is over, we will provide you with a final report of the execution. Digital reports include impressions, clicks, CTR, and cost. 

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