With millions expected to watch, IPL 2023 premieres in JioCinema on March 25, 2023. IPL Advertising boosts visibility and recalls to a wide audience. IPL Ads deliver high impact through consumer engagement and precision retargeting. IPL Ads are effective for companies to get faster reach and encourage brand growth.

Packages Now Live!!

2023 Match Schedule

Previous Years' Case Study

Top  Advertisers

Male

Female

Gender Distribution

Previous Years' Users %

Greater Than 25 Years

Less than 25 Years

Age Distribution

Previous Years' User

Income - NCCS

Unique Reach

Data

Previous Years' Usage

Expected Reach - 2023

Users

Top Advertisers

Creative Spec-pre Rolls/Mid Rolls

Creative Spec - Companion Banner

Video Ads are displayed as both pre-roll video ads and mid-roll video ads on both the app and website. Pre-roll Video Ads are promotional videos that appear before the live match. Mid-roll Ads are promotional videos that run between the live match, while it is played. Videos Ads will be played for a duration between 10 secs to 30 secs. Brands can display their video ads as pre-roll, mid-roll, or during the highlights. Brands can also choose to display their video on demand on highlights of their choice.

Video

Thousand Impression

Pre-Roll/Mid-Roll ad Reference

Mid roll video ad Reference

Pre-Roll video ad on Jio Cinema

Video on Demand reference

Video Length

Video Type

1 Level Targeting

2 Level Targeting

Creative Spec

Squeeze-ups are banner ads that are displayed, in both, portrait and landscape modes across the platform. These banner ads of 5-second duration will run on-site during the live match where the brand message will be shown during 14 matches. In this package, brands are also provided with 10-second mid-roll video ads which can be displayed pre, post, and during the live match. There are three packages for the Squeeze ups are of three different impressions. For more details on placing your advertisement on this platform, kindly contact us at help@TheMediaAnt.com or call us at 080-67415510.

Squeeze Ups

Package

Squeeze Ups ad Reference

Package Types

Package Impressions

Creative Spec-Companion Inventory -Pre Rolls

CTV or Connected TV Advertising allows brands to reach the right audience by placing ads on various Smart TVs and TVs connected to various OTT devices such as Amazon Fire TV Stick, Chromecast With Google TV, Apple TV, and more. CTV Advertising will be displayed on a full screen on a per-spot basis, with each spot having a duration of a minimum of 10 seconds. Brands will be provided with a minimum of 16 ad spots on the platform.

Connected TV

Spot

Video Ad on CTV

Creative Spec: Spotlight Banner

The media option will be updated soon with all the details.

Banner

Impression

Spotlight Ad on jio cinema reference

Spotlight Ad on jio cinema

Squueze Up Ad on jio cinema

Geo Targeting

Device Targeting

Gender Targeting

This advertising campaign is currently unavailable as the auction is no longer operational.

IPL Live Auction Package

IPL Auction Spotlight Advertising

IPL Auction Squeeze Up

IPL Auction In- App Banner Advertising

IPL Auction  Content Trays with Branded Card Advertising

IPL Auction Video Spots Advertising

Package Type

IPL 2023

<h1>IPL 2023 Advertising on Jio Cinema</h1>

With approx. 800+ million internet users in 2022, IPL Advertising is likely to bring in a 5x digital reach with no geographical barriers. Premiering for the first time in the JioCinema App, IPL 2023 will help brands tap into a wide market. With approx. 500mn+ users, brands will be able to reach a large-scale audience making IPL 2023 JioCinema, one of the most watched ever.IPL 2023 is expected to be the biggest coverage with 11 languages, i.e. Bangla, Marathi, Hindi, Bhojpuri, Punjabi, Gujarati, Kannada, Telugu, Tamil, and Malayalam. IPL 2023 Advertising will target a large-scale audience who speak a specific language.IPL 2023 in JioCinema is also available in CTV, being the new HD TV with the declining use of normal TV. With an expected reach of 75mn+ in JioCinema CTV IPL Advertising targets a wide range of audiences using specific marketing strategies. Having approx. 100mn projection for 2023 in the CTV universe, IPL 2023 CTV Advertising is likely to yield 8X results for brands looking to improve their growth. IPL 2023 JioCinema Advertising will help brands target audiences based on geo clusters, states, devices used, and age groups. Brands will be able to reach premium audiences from different cities using language targeting.Using smart measurements, you can find how your brand is performing by placing your advertising campaign on IPL 2023 JioCinema. <a href="https://www.themediaant.com/blog/ipl-2023-media-rights-tv-vs-digital">IPL Ads 2023</a> will help brands create a relevant impact during specific moments as well as using product/brand integration. <a href="https://calendly.com/ipl23/ipl-2023?month=2023-01&utm_source=Traffic&utm_medium=Blog&utm_campaign=IPL" target="_blank"><img src="https://tma-live.s3.ap-south-1.amazonaws.com/users/6279ed758816da7f3bc3a9bf/Fri%20Jan%2027%202023%2010%3A13%3A55%20GMT%2B0000%20%28Coordinated%20Universal%20Time%29Image_Not_Available__1_-removebg-preview.png" alt=""/></a><h3>What Are The New Features In Jio Cinema IPL 2023?</h3>IPL 2023 will entertain the viewers using immersive features that will help improve the overall live experience. With approx. 500+ mn potential users, JioCinema IPL coverage will offer never before seen features on the OTT platform. IPL Advertising will help brands improve their reach, and viewability as well as target the right audience. Earning IPL Rights, Jio Cinema is using the latest features while covering the matches. One such feature is the launch of JioCinema Hype Mode in India.<h4>What is Hype Mode in JioCinema App?</h4>Hype Mode in JioCinema will let you access extra features while the viewers are watching the match. Hype Mode will allow viewers to go back in time and rewind the match. It also allows viewers to watch the match from different camera angles placed in various locations across the stadium. <a href="https://www.youtube.com/watch?v=enfizwM7fOs">Watch More About Hype Mode!</a>However, Hype Mode in JioCinema is only available during live matches and not for highlights or full-match replays. <h4>How To Use Hype Mode in JioCinema?</h4>Hype Mode in JioCinema can be used while watching the live match, by making it full-screen. On the screen, you will be able to see Hype Mode on the top left side, clicking on it you will be able to open the menu, in which you will be able to find a tutorial about how to use it in the app. In Hype Mode, you get four buttons for different features of it. The first button gives viewers access to match statistics. The second button gives you access to switch between different camera angles. The third button gives viewers access to the best angles of key highlights of the match. The fourth button lets you configure the settings like playback speed and more.<h4>How To Turn On Hype Mode?</h4>During the live match, viewers can opt for Hype Mode In JioCinema by clicking on the toggle. After this, you can see the new features which will pop up on the sides of the screen, while the match plays in the centre.<h2>IPL 2023 Advertising Options on Jio Cinema App</h2>If you are looking to place ads on IPL 2023, look no further than The Media Ant. We offer you the best advertising options that include various packages and exclusive offers available in IPL Advertising. Some <a href="https://www.themediaant.com/blog/ipl-creative-ads/">IPL 2023 Advertising Options on Jio Cinema App</a> available are the following:<ul><li>Video Ads: Video Ads will be played for a set duration on the streaming platform and will showcase brand creativity.</li><li>Banner Ads: Banner Ads will be displayed across the platform while the tournament is streaming.</li><li>Connected TV: Ads will be displayed across the CTV while the tournament is streaming.</li></ul><a href="https://calendly.com/ipl23/ipl-2023?month=2023-01&utm_source=Traffic&utm_medium=Blog&utm_campaign=IPL" target="_blank"><img src="https://tma-live.s3.ap-south-1.amazonaws.com/users/6279ed758816da7f3bc3a9bf/Fri%20Jan%2027%202023%2010%3A13%3A55%20GMT%2B0000%20%28Coordinated%20Universal%20Time%29Image_Not_Available__1_-removebg-preview.png" alt=""/></a><h3>IPL 2023 Advertising Rates</h3>IPL 2023 Jio Cinema Advertisement Cost may vary depending on your ad type. The standard inventory price for IPL 2023 Video Ads is INR 200 per thousand impressions. The minimum billing for the video ads is INR 25 lakhs. The pricing for IPL 2023 Jio Cinema Advertisement is different for various media options and the duration of the ads. These media options will also have various offers and deals available to them.You can find the ‘Top Choice’ section on IPL 2023 Jio Cinema Advertising has detailed advertising rates for all media options available on The Media Ant portal. You can also select various targeting parameters while advertising on IPL 2023 Jio Cinema. This can be done by saving the media option to the bag and accessing it there. You will find media options on the top from which you can pick the most suitable one for <a href="https://www.themediaant.com/sports-marketing">IPL 2023 Ads</a>.<h3>Jio Cinema IPL 2023 Ads Rates</h3>Jio Cinema IPL 2023 Ads Rates will depend on the media option that the brands will choose. IPL Ads 2023 Rates can vary depending on the duration of ads as well. You can also check the best-discounted rate for your selected volume. However, Jio Cinema IPL 2023 Ads Rates are very effective and are ideal for big brands. This is because you can run nationwide campaigns, and the campaigns can target a large group of customers.<h2>IPL 2023 Jio Cinema App Advertising Agency</h2>Looking for IPL 2023 Jio Cinema App Advertising Agency? The Media Ant is India's one of leading digital advertising agencies. With a presence across top cities like Mumbai, Delhi, and Bangalore, we are the best digital advertising agency in India. We help advertisers plan, buy, execute, and monitor your <a href="https://www.themediaant.com/ad-campaign-brief">IPL 2023 Ad Campaigns</a>. Our in-house performance team ensures that your connected TV advertising campaigns are monitored to ensure the best performance. In addition to this, we can also measure campaign engagement for relevant campaigns.As a leading digital ad agency, <a href="https://www.themediaant.com/">The Media Ant</a> assures the best advertising rate and flawless execution of your campaigns in IPL 2023 Ads. Get the best rates to place your ad on any digital platform of your choice. Our best rates for advertising on IPL 2023 are available on our online monitoring dashboard which will help you to monitor the campaign from your phone. You can check the best rates to advertise on various platforms in the digital advertising planning tool on The Media Ant. You can contact us over , Phone, or email. Contact details are mentioned in the <a href="https://www.themediaant.com/contact-us">Contact Us section</a> of the website.

<h3>FAQs Related to IPL 2023 Advertising on Jio Cinema App</h3>Here are some frequently asked questions about IPL Advertising<h4>Why Advertise In IPL 2023 on Jio Cinema App?</h4>Advertising in IPL 2023 is the best opportunity for both medium and high-budget advertisers for the following reasons:<ol><li>Low barrier to entry: IPL 2023 Advertising has always been considered a game meant for big-ticket advertisers. However, it’s going to change with IPL 2023 Advertising Rates which allow brands to start advertising at a starting package of INR 3 lakhs.</li><li>Flexible Targeting: One of the major advantages that digital platforms offer is the ability to target the audience during a live match. This is something unheard of for other platforms. <a href="https://www.themediaant.com/ad-campaign-brief">IPL 2023 Advertisement </a>on digital platforms has an edge when it comes to technical expertise and high reach. IPL 2023 Advertising offers a number of audience targeting filters to select their audience.</li><li>Brand association with IPL through IPL 2023 Advertising: IPL Advertising is one of the highest-valued brands in the country and last year it grew by 13.5%. People are emotionally connected to the brand and consider it one of the most premium brands. Apart from this, Advertising in IPL 2023 matches are high-impact platforms where ads can leave a long-lasting effect on the audience’s mind.</li><li>Low advertising budget: Sports advertising is widely popular for being a high-impact property. For years, sports advertising has meant television advertising where although reach is high, advertising packages have been exorbitantly high-priced. Digital advertising has disrupted this practice by offering advertising packages at an affordable rate. Now advertisers have more power to decide where and how to advertise. <a href="https://www.themediaant.com/blog/ipl-2022-sponsors-list/">Check out last year’s major sponsors and advertisers in IPL</a>!</li></ol><h4>How To Advertise During IPL 2023 on Jio Cinema?</h4>If you want to Advertise in IPL 2023, visit the official website of The Media Ant where you can find all the latest information about advertising offers and media options you can place your ads on IPL 2023. We offer you the best-discounted rates in the market for IPL Advertising 2023. Our ads rates for IPL advertisement are the best in the market and can provide brands with large-scale visibility and delivers high impact. <h4>How Much Does It Cost To Advertise In IPL 2023 on Jio Cinema App?</h4>IPL 2023 Ads Rates will differ depending on the various media options available and chosen by the advertiser. The brand will be able to choose based on the availability of packages and media options. The price for video ads during IPL 2023 is INR 200 per thousand impressions. The minimum billing for IPL 2023 video ads is INR 25 lakhsAs a leading digital ad agency, <a href="https://www.themediaant.com/">The Media Ant</a> assures the best advertising rate and flawless execution of your campaigns in IPL 2023 Ads. Get the best rates to place your ad on any digital platform of your choice. <h4>Effectiveness of IPL 2023 Advertising on Jio Cinema?</h4>IPL 2023 is the biggest cricket event of the year in India but also the most significant opportunity for advertisers to stand out. From sponsorship to stadium activation to advertising on <a href="https://www.themediaant.com/digital">digital</a> and <a href="https://www.themediaant.com/television">TV platforms</a>. <a href="https://www.themediaant.com/blog/ipl-2022-advertising-on-hotstar-a-complete-guide/">Advertising in IPL</a> is undoubtedly going to be one of the major advertising seasons for brands. Want to Advertise on IPL 2023? Check the best rates for IPL 2023 Advertisement on the official website of The Media Ant. <h4>What Is The Reach Of IPL 2023 Ads on Jio Cinema App?</h4>IPL 2023 Ads have a wide range of reach with millions watching the live stream of the tournament. Having varied media options for advertising in IPL 2023, brands will be able to target a large audience of various demographics. IPL is a live sports tournament that brings together a large crowd who are widely interested in cricket. Advertising on IPL streaming platform, will provide brands with wide visibility and recall as well as providing a good return on investment. <a href="https://www.themediaant.com/roas-calculator">Check Out Our ROI Calculator</a>!

IPL 2023 Advertising Rates

Connected TV on IPL 2023

Used For

Reach

Ad Type

Video

Lead Time (in days)

3

Span

74 Days

Login To View

Min Billing

₹ 10,000,000

Min Billing

₹ 10,000,000

Execution Details

Creative Spec-pre Rolls/Mid Rolls: video

.Mp4

25

16:9

Creative Specification & Technical Specification

100 MB

Creative Spec-Companion Inventory -Pre Rolls: image

300

Companion Banner Specification

SOP

#Campaign Report#Screenshots

2

At the end of the campaign only

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