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Advertising in Instagram, App

Advertising in Instagram, App
Popular Media
Instagram - Photo Ad

Banner

Per Click

Card Rate

₹ 5

Offer Rate

₹ 3
Premium Media
Instagram - Video Ad

Video

Per View

Card Rate

₹ 0.2

Offer Rate

₹ 0.2

App Install

Per Campaign

Card Rate

₹ 40

Offer Rate

₹ 30
Other Media
Instagram - Carousel

Others

Per Click

Card Rate

₹ 5

Offer Rate

₹ 3
**18% GST is applicable on the above rates

Language

English

Impressions/ Month

On Request

Self-serve

Yes

Category Name

Social Media

Ant Messages

1. Instagram only allows to target app audience. Advertisement on website is not possible.

About Instagram Advertisement

Instagram is world’s largest social networking platform. When you Advertise in Instagram, you can reach out to the precise target group. Advertising platform of Instagram provides targeting like gender, location, interest, education level and age. It is one of the most targeted forms of social media and digital advertising. The Media Ant is a specialist agency for Instagram advertising and can be contacted either over phone or email.

Get best rates and plans to advertise on Instagram. We work closely with clients and their customers. Social media is all about how well the users are connected with the brands. Finding the right Instagram strategy is our expertise. There is no one tool fit all approach when it comes to advertise in Instagram.


We provide you with current advertising trends in Instagram and what are the best practices in Instagram advertising . Should your Instagram campaigns be based on CPM or CPM clicks or impressions? When the ads should be played on Instagram? What are the targeting parameters available for Instagram advertising. Any such questions related to Instagram advertising can be asked by the clients and our Instagram media planners try to answer them in best possible manner. We avoid using advertsing jargons which are meant more to confuse the advertisers than convince them.


Please contact The Media Ant team to execute your Instagram campaign with minimal possible spend.


View Instagram

What do you get in the first month?

1. Setting up the advertising campaign on Facebook

2. Advertising worth Rs 5000

3. One month campaign

It includes and not includes

1. Setting up of Facebook page if not existing already

2.  Creative cost would be additional if required

Execution Process

Steps in Execution

Step 1:  Add Media to the Dashboard

Step 2: Customize it as per your requirement using the filters below:

Filters AvailableExample
Placement PageRun On Site/ Home Page/ Movie Page
Dimension300 x 250/ 120 x 600/ 728 x 90
Banner TypeLeaderboard/ Tower/ Rectangle

Step 3: Select Start and end Date

Step 4: Upload artwork and make payment

How do I know my ad has been placed?

When the campaign is live, you will get a screenshot of the ad within 24 hours.
A google sheet will be shared for campaign tracking.



The Media Ant’s Guide to Ad Sizes

Instagram, App App advertising is utilized by variety of brands to reach out to their target audience. Grow your business with advertising across the India's best app. Promote your business on the apps that delight people every day. Ads run seamlessly in all the smart phones across India. You can explore Instagram, App In App advertising rates, different types of media options and advertising cost in Media Options and Pricing tab.

Whether it's an in app promotion, display marketing, or branded challenges Instagram, App Mobile App branding offer you the opportunity to speak to a young and involved target group and present your brand in a unique environment. With Instagram, App Mobile App creative advertising campaigns, you will achieve your business goals quickly and easily.

Apps are increasingly always on, collecting valuable information such as location, communications records, social circles, and browsing preferences. In many ways, this information is the lifeblood of the mobile app ecosystem: not only can it be coalesced to deliver incredibly informative, relevant, and delightful experiences for mobile users, but it can provide value to mobile advertisers to help fuel their brand.

How The Media Ant Can Help You

The Media Ant is uniquely positioned to help you grow your business with highly effective, targeted digital media buying. We as an advertising agency provide advertisers with the opportunity to target key professionals. We help you to get better ROI and scalability to make your campaign a complete success.

Question:

How long will it take for my ad to go live?

Answer:

Once the campaign is confirmed, it may take up to 48 hours for the ad to go live. 


Question:

What is the difference between CPM and CPC pricing?

Answer:

CPM stands for Cost per mille viz. Cost per Thousand Impression. You pay when your ad is shown 1000 times. 

CPC stands for Cost per Click. You pay when someone clicks on your ad.


Question:

Can the impressions be distributed equally across he campaign?

Answer:

Daily impression delivery doesn’t remain constant but can fluctuate by up to 200%.


Question:

Can there be a difference between number of clicks reported by the publisher to clicks being shown in my Google analytics?

Answer:

The clicks shown on the report may not match the actual visits (as per your analytics) to the website as there is usually a significant click to drop off rate. Every click recorded by the advertiser's dashboard does not end up on the landing page which causes this discrepancy.

You can click here to understand in detail the tech reason for the discrepancy in these two numbers. 


Question:

Is there a chance that my ad can get paused in the middle of a campaign?

Answer:

Yes. All platforms prioritize Roadblocks over ROS ads and hence in case of such a premium booking, the delivery of your ad will be paused, and the campaign might need to be extended.


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