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Advertising in ICC Men's T20 World Cup 2022 in Hotstar App

Advertising in ICC Men's T20 World Cup 2022 in Hotstar App

Advertising in ICC Men's T20 World Cup 2022 in Hotstar App

App

Medium

CPM,Fixed

Pricing Model

About Advertising in ICC Men's T20 World Cup 2022 in Hotstar App

ICC Men’s T20 World Cup Advertising on Hotstar

Key Insights

Bid Type

Managed

Expected Viewers

215M

Language

English

Categories

Gaming And Sports

Top Choice

Popular
Video Ad

Video

Rack Rate

₹ 0.231 / Per Impression

TMA Offer

Login To View

It is a video ad on all the pages.

Other Ad Options

Fall of Wickets Package
Rack Rate
₹ 5,50,00,000 / Per Package
TMA Offer
Login To View
Milestones Packages
Rack Rate
₹ 5,50,00,000 / Per Package
TMA Offer
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Super 6's Package
Rack Rate
₹ 5,50,00,000 / Per Package
TMA Offer
Login To View
Super 4's Package
Rack Rate
₹ 8,80,00,000 / Per Package
TMA Offer
Login To View
Video Ad
Associate Sponsorship Package
Rack Rate
₹ 27,50,00,000 / Per Package
TMA Offer
Login To View
Video Ad
Powered By Package
Rack Rate
₹ 49,50,00,000 / Per Package
TMA Offer
Login To View
Video Ad
Co-Presenting Package
Rack Rate
₹ 99,00,00,000 / Per Package
TMA Offer
Login To View

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Media Demographics & Analytics

Match Schedules

User Reach & Demographics

Users in %

Gender Distribution

Male

Female

87

23

Users in %

Income - NCCS

AB

C

78

22

Users

Age Distribution

in %


<35

81

35+

19

Users

Metro Wise Distribution

in %


Metro

39

Non Metro

61


ICC Men’s T20 World Cup Advertising on Hotstar

Catering to a country of cricket lovers, ICC Men's T20 World Cup 2022 Advertising on Hotstar will help companies in building brand recognition and advertise their products or services to the right audience. 

With over 200-230M expected reach, ICC Men's T20 World Cup 2022 Advertising on Hotstar is a popular advertising tactic for companies looking to increase traffic. ICC Men's T20 World Cup Advertisement options include various media ad options such as video ads, banner ads, and more, which are offered in the packages.

ICC Men's T20 World Cup will have a total of 47 matches which will be split into 4 phases such as Qualifiers, India Practice 2, Super 12 stage, and the Playoffs. With a total of 5 confirmed Indian matches and 2 practice matches. ICC Men's T20 World Cup Qualifiers will begin on October 16, 2022.

The official platform live streaming the ICC Men's T20 World Cup will be Disney+ Hotstar. ICC Men’s T20 World Cup is likely to be hosted by Australia this year.

ICC Men’s T20 World Cup Advertisement on Hotstar

ICC Men’s T20 World Cup Advertisement on Hotstar will help build brand awareness and create a large-scale targeted awareness. Taking into account the user preferences and target audience, ICC Men’s T20 is likely to have around 200-230 million reach.

Most audiences of ICC Men’s T20 World Cup Advertisement are around 1.7x more likely to be from NCCS A/B socioeconomic background. With 81% of the target audience being under the age of 35 years old, ICC Men’s T20 World Cup Advertisement on Hotstar is a good platform to target the right audience. 

ICC Men’s T20 World Cup Ads on Hotstar

With over 87% of its audience being males, ICC Men’s T20 World Cup Ads on Hotstar is appropriate to target the same audience. ICC Men’s T20 World Cup Ads on Hotstar offers various media ad options such as video ads, banner ads, and more, that are offered as part of packages. 

ICC Men’s T20 World Cup Ads on Hotstar will target the same audience using specific users interface that will help personalize the ads as per their requirements. In recent years, advertisers have been eager to get a slice of the cricket pie. 

IPL and ICC T20 World Cup are two major tournaments that provide a plethora of advertising opportunities for companies in India and around the world to showcase their products.

ICC T20 World Cup 2022 Advertising Cost On Hotstar

ICC T20 World Cup 2022 Advertising Cost on Hotstar App can be found in the media options and pricing tab of the Men's T20 World Cup Advertisements page on our website. The section provides detailed ad rates for all media options available and ICC Men's T20 World Cup Advertising Cost On Hotstar. 

ICC T20 World Cup 2022 Advertising Rates On Hotstar

To check the digital ad rates on Hotstar App for ICC Men's T20 World Cup 2022, one can use the advanced pricing filters for the available targeting. To access the advanced pricing section, one needs to save the media option to the bag and access it there. 

Hotstar app provides live streaming of every match of ICC T20 World Cup 2022 which will allow advertisers to promote their brand through video commercials, banners, tickers, and more that run during commercial breaks and more. 

ICC T20 World Cup 2022 Advertisement Rates On Hotstar

In the same section, you can also check the best discounted ad rates for your selected media ad options. Advertising Rate for ICC Men's T20 World Cup 2022 on Hotstar App can be quoted in terms of CPM and CPC, which varies according to the type of ads being used- banner or video. 

ICC Men's T20 World Cup 2022 On Hotstar Advertising Agency

Looking to advertise on ICC Men's T20 World Cup 2022 on Hotstar? The Media Ant is India’s top digital advertising agency that helps advertisers and brands to plan, buy, execute, and monitor their digital ad campaigns. 

Our in-house performance team ensures that your digital advertising campaigns are monitored and updated to ensure the best performance of your digital ad campaigns on Men's T20 World Cup Advertisements On Hotstar. We at The Media Ant monitor various digital parameters such as impressions, views, clicks, and more.

In addition to this, our ad agency also measures campaign engagement for relevant campaigns. As a leading digital ad agency, The Media Ant does advertisements in ICC Men's T20 World Cup 2022 on Hotstar assuring the best digital advertising rates and flawless execution of your digital campaigns on the Hotstar App

Our online monitoring dashboard helps monitor the digital advertising campaign from your phone.

Who Are The Target Audiences of ICC Men’s T20 World Cup 2022 Advertisement On Hotstar?

Some audiences the advertisers can target using ICC Men’s T20 World Cup 2022 Advertisement on Hotstar include the following:

Who Should Advertise On ICC Men’s T20 World Cup 2022 Advertisement On Hotstar?

Some sectors which can do ICC Men’s T20 World Cup 2022 Advertisement On Hotstar include the following:

  • FMCG: Brands like ITC Ltd, Nestle Ltd, Godrej Consumer Products, and more have done ICC Men’s T20 World Cup Advertisement in the past as a way to introduce new products and offers. ICC Men's T20 World Cup 2022 Advertisements target urban audiences and have consumers who are willing to splurge on good quality products, making them the perfect target audience.
  • BFSI: Companies in BFSI do ICC Men's T20 World Cup 2022 Advertisement on Hotstar, as a way to target the audience who are aged appropriately.
  • Automobiles: With 87% of the audience being males, ICC Men's T20 World Cup 2022 on Hotstar Advertisements will include advertisements from the automobile sector from companies like Hyundai Motors, Mahindra & Mahindra, and more. Most ICC Men's T20 World Cup 2022 Advertising audiences, being from NCCS A socioeconomic background is a good audience to target such brands.
  • E-Commerce: Companies like Snapdeal, Flipkart, and more have long since been doing ICC Men's T20 World Cup Ads. With a loyal fanbase of NCCS A audience ICC Men's T20 World Cup 2022 Ads on Hotstar will have a lot of target audience to affiliate with their brands.
  • Wellness brands: Wellness brands like Zydus Wellness Ltd – Complan, and more tend to do ICC Men's T20 World Cup Ads as a way to amplify their brand awareness to the audience who are likely to buy their products.
  • Consumer Durables: Companies like Bajaj Electricals Ltd, Blue Star Ltd, and Whirlpool have had a 6% increase in ad volumes on OTT Platforms like Hotstar. Having consumers of NCCS A socioeconomic status, ICC Men's T20 World Cup Ads can be suitable for companies looking to expand their brand recognition and build customer relationships.

Why Should I Advertise in ICC Men’s T20 World Cup on Hotstar?

Being a well-known cricket tournament, ICC Men’s T20 World Cup Advertisement on Hotstar will help companies in building brand recognition and boosting visibility for the website. ICC Men's T20 World Cup Advertising includes various media ad options such as video ads, banner ads, and more, which are offered in the packages.

Over 90% of one billion cricket fans in the world root from India, making ICC T20 one of the top watched events in our country. ICC T20 Advertising on Hotstar is a good opportunity to target this audience.

Around 60% of lead conversions revolve around ICC events, which makes the events a valuable advertising opportunity. With over 200 - 230 million expected reach, ICC Men’s T20 World Cup Advertising on Hotstar will help the companies with mass audience advertising.

ICC Men’s T20 World Cup Advertisement on Hotstar will cater to a wide range of target audiences and create major traction for the company’s branding. Through various ad options offered in the packages, ICC Men’s T20 World Cup Advertising on Hotstar will use innovative marketing techniques, making it a good option for advertisers.

ICC Men's T20 World Cup on Hotstar FAQs

Can we target India only Matches for ICC Men’s T20 World Cup on Hotstar?

Yes, we can target India matches, refer to the rate card for the specific CPM rates

What is the expected reach of ICC Men's T20 World Cup 2022 Advertising per match? (India matches and Non-India)

Around 200-230 Mn is the overall tournament reach. The reach for India matches is likely to be higher compared to Non-India matches

Can we select matches for ICC Men's T20 World Cup 2022 Advertising?

No specific matches can be selected. However, depending on budgets & preferred campaign period, dates & matches can be explored.

Can we use multiple creatives for ICC Men's T20 World Cup 2022 Advertising?

Yes, you can use multiple creatives for ICC Men's T20 World Cup 2022 Advertisement on Hotstar.

What is the inventory status at the moment for ICC Men's T20 World Cup 2022 Advertising? Is it at 50%, 75%, or above 85%? By when should we ideally book our campaigns to avoid inventory issues?

  • All the sponsorships, features, and billboards are almost sold out.
  • We recommend that you close the deals at the earliest so that we can get better inventory options for our clients.
  • Inventory status for Branded Cards, Pre-Roll, and CTV (as in IPL, these get booked the first)
  • The grids have to be closed once and for all

Is there any number of guaranteed reach for ICC Men's T20 World Cup 2022 Advertising viewership?

The viewership number for ICC Men's T20 World Cup 2022 Advertising on Hotstar will be based on the impressions and budget of the client.

Can we target a single match for ICC Men's T20 World Cup 2022 Advertising?

It is not possible to target a single match for ICC Men's T20 World Cup 2022 Advertising on Hotstar.

Is there any frequency capping for ICC Men's T20 World Cup 2022 Advertising?

This is not possible for ICC Men's T20 World Cup 2022 Advertising on Hotstar

Is ICC Men's T20 World Cup 2022 Advertising geo bifurcation of city/state similar to IPL Advertising?

Yes, it is possible to do so. 

How to Advertise on ICC Men's T20 World Cup on Hotstar App?

Advertising in ICC Men's T20 World Cup 2022 on Hotstar through The Media Ant can be done through online and offline modes. 

Online Advertising in Men's T20 World Cup Advertisements On Hotstar

While advertising in ICC Men's T20 World Cup 2022 on Hotstar with The Media Ant can book online digital advertising in ICC Cricket World Cup on Hotstar, users can go to the media ad options page of ICC Cricket World Cup on Hotstar App. Select the media option of your choice and then add your selected media options to the bag. 

The best ad rates for Advertising in ICC Men's T20 World Cup 2022 on Hotstar will be shown for your selection, which you can then add to the dashboard and then schedule dates, upload artwork, make the payment, and take your campaign live, which will likely take around 48 hours.

Offline Advertising in Men's T20 Worldcup Advertisements On Hotstar

To book an offline Advertising in ICC Men's T20 World Cup 2022 on Hotstar campaign you can contact us through Whatsapp, email, or phone, and our client servicing team will reach out to you.

Once the Men's T20 Worldcup Advertisements On Hotstar ad campaign is over, we provide you with a final report of the execution. Our digital advertising campaign reports will include impressions, clicks, CTR, and cost.

Different Advertising Options in ICC Men's T20 World Cup 2022 on Hotstar

Brands looking to Advertise in ICC Men's T20 World Cup 2022 on Hotstar are provided with various packages of the available advertising option or ad types on the Hotstar App, which majorly include Banner ads and Video ads.

  • Banner ads are Image ads accompanied by text or a call to action (CTA) button that is available on both CPM (Cost Per Mille - Thousand Impressions) and CPC (Cost Per Click) buy type.
  • Video ads are brand-sponsored short videos (6-30 secs) that are played on different placements during a Live match. There are 2 available placements for video ads, which are Pre-roll videos (played before the match start) and Mid-roll videos (played between the match).

The length of each video ad will depend on the brand message and the restrictions placed by the streaming platform, Hotstar. However, in the Hotstar App , the video ads can span anywhere between 6-30 sec in length, which can be skippable and non-skippable.

Advertising in ICC Men's T20 World Cup on Hotstar: Steps in Execution

  • Add the media to the bag by clicking "Add to Plan"
  • In the bag, use the filters to customize your requirement and click "Save to the Dashboard"
  • In the Dashboard select dates and click "Submit for Approval"
  • Once approved upload the artwork and make the payment

*Offline help is available once the campaign is approved

Advertising in ICC Men's T20 World Cup on Hotstar: Proof of Execution

When the campaign is live, you will get a link to The Media Ant dashboard from which you can track the campaign delivery on a daily basis. After the completion of the campaign, a Final Report will be shared with you. Screenshots can be shared on request but this is done manually and takes time.

Advertising in ICC Men's T20 World Cup on Hotstar: Related Artwork

  1. Click Here to view The Media Ant’s Guide to Ad Sizes
  2. Click Here to view the detailed specifications for App Install Creatives.
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