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Media
NameCinema ChainTheatre Name#ScreenSeatsRate
Central Cinemas, Near Polytechnic, MalappuramCentral CinemasCentral Cinemas, Angadipuram, Angadipuram1330
₹ 115

₹ 89

Per Second
Central Cinemas, Near Polytechnic, MalappuramCentral CinemasCentral Cinemas, Angadipuram, Angadipuram2182
₹ 115

₹ 89

Per Second
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Central s Cinema Advertising


About Central s Cinema Advertising

Central s Cinemas Advertising is one of the most effective ways to advertise. Central s Cinema advertising rates are also one of the lowest when it comes to cost per reach. Advertising in Central s Cinemas allows targeting of premium segment of multiplex goes. With average movie ticket price more than regular cinemas, Central s Cinema ads reach out to a premium segment of the society.

If you want to be seen on the big screen by high-spending young people and families in your area, you can book time locally and link your cinema commercial to certain categories of film or even specific movies.

The film may be the main event, but it’s the overall experience of Central s Cinemas that makes Central s cinema an advertising medium like no other. With all screens of Central s being digital, you can be rest ensured of a seamless execution. Central s Cinema advertising provides a 360-degree marketing environment that is uncluttered and finds the consumer in a relaxed and receptive frame of mind, perfect to get your message across.


How to place ad in Central s Cinema

Advertising in Central s Cinema is quite simple. The starting point for Central s Advertising is the “Central s Advertising Rate Card”. Central s Advertising rate card is kind of MRP list that tells you price for placing your ad in Central s Cinemas. The rate card tells you price at screen level and for different advertising options in Central s Cinemas. The advertising rate card for Central s is available online at The Media Ant. You will also get best discounted rate for advertising in Central s online at The Media Ant. Use filters like locations and media options to finalize the screens where you would like to play your ad in Central s. Mail your slide or video to Help@TheMediaAnt.com or upload it online. Once you make the payment, you ad starts getting played in selected Central s screens. Our phone helpline is always there to assist you place your ad in Central s Cinemas. You can call us at 08067415510 between 9am and 6pm. For assistance between 6pm and 9am please drop a mail with subject line “Central s Cinema Advertising”


The Media Ant - A Cinema Advertising Agency

The Media Ant is a specialist Cinema Advertising agency and rates best by our clients. You can also contact Central s Marketing team to advertise in Central s. However The Media Ant provides you with dual advantage while placing your ad in chain like Central s Cinema through us. You not only get the best discounted rate for advertising in Central s but also a single point of contact instead of dealing with multiple contacts. The Media Ant also provides specialist planning help in selecting best screens to place your ad in Central s.

You can contact The Media Ant for Central s Cinema advertising by sending a mail to Help@TheMediaAnt.com or by calling us at 08067415510


Media Options for advertising in Central s Cinemas


Like most of large cinema chains, Central s Cinemas media options can be divided in 2 broad categories:

On Screen Advertising - Ads are played on Central s Cinema screens either before the start of the movie or during the interval. There are 4 ad formats in On Screen advertising. Minimum duration for advertising on screen is 7 days or 1 week. All Central s Cinema On screen advertising rates are for a period of 1 week.



Central s Advertising Option
DescriptionExample
1.10 sec mute Slide
Static slides with 2 to 3 transitions within 10 seconds
Accord Equips
2.10 sec Audio Slide
Static slides with background score within 10 seconds
Khadims
3.30 sec Video
30 sec Video played on screen
Urban Ladder
4.60 sec Video
60 sec Video played on screen
Jabra Sound Systems


Off Screen Advertising- Ads placed in the premise of Central s Cinema and not on the screens are referred to as Off Screen advertising. You can find below the description of off screen advertising options at Central s Cinemas



Off Screen Advertising OptionsDescriptionPricing UnitExample
1.Ticket Jacket
Tickets are placed inside branded jackets.
Per Unit
Ticket Jacket
2.Kiosk
Set up kiosk to showcase your brand in the waiting area
Per Day
Kiosk
3.Sampling
Sample product to people who have come to watch the movie. Typically food items are not allowed for sampling.
Per Unit
Sampling in Cinema
4.Standee
Standees are placed in common waiting areas and near the box office
Per Month
Standee



Steps to follow to place ad in Central s Cinemas


Step 1 - Select the following variables:


  • Target Geography (State, City or Area)

  • Mall Name (Not compulsory)

  • Media Option

  • You will get the weekly rate and best rate for advertising


Step 2 - Creative Production


The creative has to be supplied to us from the client. It is important for the client to ensure that the creative is in line with the brand positioning and USP as this would ensure maximum ROI. If it is a video creative, a censor certificate is required which takes 10 days. We provide this service at a nominal cost.


Step 3 – Execution and Proof


When the campaign is live, the clients will be provided with advertiser passes through which they can visit the selected screens and carry out a direct inspection. We also keep in regular touch with the vendors to ensure your creative is being correctly streamed. Once a campaign is complete, the client will be provided with an Exhibition Certificate and/or Log Report which acts as a proof of delivery.


Top Cinema Chains in India are:



FAQ on Cinema Advertising in Central s Cinemas


1. Is there a minimum billing for advertising in Central s?

No. There is no minimum billing requirement to advertise in Central s. 


2. What all should I take care of while placing my ad in Central s Cinemas?

While placing your ad in Central s, please specify the cinema advertising agency, if you would want to play your ad during interval or at the start of the movie.


3. You should also ask for the inspection pass from Central s. Inspection pass can be used by the cinema advertiser to inspect his or her ad being played on the Central s screen

Try to place your ad closer to the break or at the start. Chances of your ad getting viewed are higher at these instances.


4. I know the mall name where Central s is. How can I place the ad in that particular Central s?

On The Media Ant Cinema planner, use Mall Name filter to select the mall of your choice. Rates for Central s Cinema advertising in that particular mall would appear on the screen. You can select the media type.

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