IPL 2024 delivered outstanding entertainment which simultaneously drove unprecedented viewing records along with powerful player achievements. Unprecedented viewer numbers emerged through reports from Disney Star which broadcasted the IPL as the season reached new heights in audience popularity.<\/p>\n\n\n\n
BARC data showed that IPL 2024’s first 51 matches attracted 510 million viewers to date. The contemporary viewing statistics revealed a five percent greater reach than IPL’s past records from 2019 with similar match commitments. The growing number of viewers spent an incredible 356,000 million minutes watching the matches which led to an 18% increase over last year’s total watch time.<\/p>\n\n\n\n
Television viewership ratings (TVR) achieved extraordinary growth as the main highlight. The first 51 matches broadcasted by Disney Star showed a 19% higher TVR index compared to the previous 2021 season span. The growing popularity and audience interest in cricket fans is confirmed by the recent increases in ratings metrics.<\/p>\n\n\n\n
The 17th edition of the Tata IPL in 2024 kicked off with a bang, attracting a whopping 16.8 crore unique viewers on the first day alone. This set a new record for the highest watch-time on an opening day of any IPL season, with viewers tuning in for a total of 1,276 crore minutes.<\/p>\n\n\n\n
Meanwhile, JioCinema, owned by Viacom18, saw nearly 20 crore viewers during the first six matches of the Twenty20 cricket tournament that started on March 22, as reported by ET, citing sources familiar with the numbers.<\/p>\n\n\n\n
According to BARC data, Disney Star notched a cumulative reach of 44.8 crore viewers across the first 22 days, covering 26 matches of the TATA IPL 2024. The massive interest in these games pushed the total watch-time to an astounding 18,800 crore minutes.<\/p>\n\n\n\n
One of the season\u2019s most awaited matches was the face-off between Mumbai Indians (MI) and Royal Challengers Bangalore (RCB) on April 11. This match alone captivated 14.75 crore viewers on television, with fans soaking up 1,017 crore minutes of IPL coverage across the Disney Star Network during this high-stakes clash.
( We will provide weekly and monthly updates on the Star Sports IPL TRP once the matches commence)<\/em><\/strong><\/p>\n\n\n\n