In the annual filing of The Walt Disney Co. for the year 2021, its GECs have 132M subscribers and the sports channels have over 84M subscribers.\u00a0<\/p>\n\n\n\n
According to the TAM data, advertising volume of the Hindi news channels increased by 1%. On the other hand, English news channels experienced a decrease of 8% in comparison to Hindi and regional news channels.<\/p>\n\n\n\n
ABP Sanjha has been launched as a satellite channel on Tata Sky. The channel launch has come ahead of 2022 assembly elections in Punjab and 5 other states.<\/p>\n\n\n\n
As per a study, live commerce led by influencers is expected to grow exponentially in India. At the moment, video commerce is at a developing stage but has a potential to reach the size of 4.5 billion by 2025 in India. <\/p>\n\n\n\n
According to the BCG-Sequoia India report, the mobile gaming industry in India is expected to touch 5 billion by 2025. The study highlights that India is emerging as an investment and talent hub for the gaming hub. <\/p>\n\n\n\n
Lomotif, the Video sharing platform, has officially launched in India. The founder is Singapore-based Paul Yang, the platform was earlier acquired by Zash. The technology allows users to engage in entertaining reel format content. <\/p>\n\n\n\n
As per the Essence report, 52% of Indians spend over 5K on a single transaction on social media. According to the survey, the most purchased categories are beauty (39%), food takeaway\/delivery (30%) and grocery (29%). <\/p>\n\n\n\n
RAM Ratings Week 40\u201921-Week 43\u201921: Fever FM is on the top spot in Delhi & Mumbai again. Big FM retains its position in Bangalore, whereas Mirchi stays on top in Kolkata charts.<\/p>\n\n\n\n
BARC top 5 advertisers of the week 46 (13th November – 19th November 2021) are – Hindustan Lever Ltd, Reckitt Benckiser (India) Ltd, PONDS INDIA, Cadburys India LTD, Brooke Bond Lipton India LTD.<\/p>\n\n\n\n
According to BARC weekly data, the following were the top 5 paid TV channels in week 46 (13th November – 19th November 2021) – <\/p>\n\n\n\n
Paid\u2013 Star Plus, Sun TV, Star Maa, STAR Utsav, Colors.<\/p>\n","protected":false},"excerpt":{"rendered":"
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