{"id":18555,"date":"2021-06-21T12:23:48","date_gmt":"2021-06-21T06:53:48","guid":{"rendered":"https:\/\/blog.themediaant.com\/?p=18555"},"modified":"2021-06-21T12:23:48","modified_gmt":"2021-06-21T06:53:48","slug":"headlines-top-media-ad-news-in-india-for-the-week-date-15th-june-21st-june","status":"publish","type":"post","link":"https:\/\/www.themediaant.com\/blog\/headlines-top-media-ad-news-in-india-for-the-week-date-15th-june-21st-june\/","title":{"rendered":"Headlines: top media ad news in India for the week (Date: 15th June &#8211; 21st June)"},"content":{"rendered":"\n<p>Personal Healthcare sector saw highest growth in Print media in Jan-May\u201921: TAM Adex. The sector witnessed 95% growth on Print, 86% on TV, 93% on Radio, and 50% on Digital during Jan-May\u201921 as compared to Jan-May\u201920.<\/p>\n\n\n\n<p>Bharti Airtel, Marico, GCPL, GlaxoSmithKline new entrants in top 10: BARC Wk23. Reckitt replaced HUL this week and Dettol Soaps emerged as the leading brand.<\/p>\n\n\n\n<p>Sun TV leads across markets, Star Plus tops HSM: BARC Week 23<\/p>\n\n\n\n<p>Indian online gaming market expected to touch revenues of Rs 29k crore in FY25: KPMG. The report titled \u2018Beyond the tipping point \u2013 A primer on Casual gaming in India\u2019 notes that the industry had 43.3 crore users, while the revenue size was Rs 13,600 crore in FY21.<\/p>\n\n\n\n<p>Instagram Reels to now display ads. The ads will be similar to those on its Stories feature, where the commercials will appear between videos.<\/p>\n\n\n\n<p>Yahoo Cricket to launch first-ever super app for cricket. Users can get the latest scores, commentary and news, play free fantasy with their friends and interact with a community of like-minded cricket fans.<\/p>\n\n\n\n<p>Honda Motor Cycles &amp; Scooters inks deal with Dainik Bhaskar for ad placement for 15 days.The deal came through as soon as two-wheeler companies like TVS, Bajaj and Hero announced the reopening of their showrooms in select markets.<\/p>\n\n\n\n<p>RAM Ratings Wk 16\u201921-Wk 19\u201921: Fever FM maintains top spot in Mumbai, Delhi. Big FM reigned in Bangalore and Mirchi dominated in Kolkata.<\/p>\n\n\n\n<p>BARC top 5 advertisers of the week 23 (5th June &#8211; 11th June 2021)&nbsp; are -Reckitt Benckiser (India) Ltd,&nbsp; Hindustan Lever Ltd,, Brooke Bond Lipton India Ltd, Procter and Gamble, Colgate Palmolive India LTD.<\/p>\n\n\n\n<p>According to BARC weekly data, the following were the top 5 paid TV channels in week 23 (5th June &#8211; 11th June 2021) &#8211;&nbsp;<\/p>\n\n\n\n<p>Paid\u2013 Sun TV, Star Plus, Star Utsav, Sony SAB, Star Maa<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Personal Healthcare sector saw highest growth in Print media in Jan-May\u201921: TAM Adex. The sector witnessed 95% growth on Print, 86% on TV, 93% on Radio, and 50% on Digital&#8230;<\/p>\n","protected":false},"author":34416,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2283],"tags":[2354,2445,2418],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/posts\/18555"}],"collection":[{"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/users\/34416"}],"replies":[{"embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/comments?post=18555"}],"version-history":[{"count":1,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/posts\/18555\/revisions"}],"predecessor-version":[{"id":18556,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/posts\/18555\/revisions\/18556"}],"wp:attachment":[{"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/media?parent=18555"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/categories?post=18555"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/tags?post=18555"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}