{"id":17270,"date":"2020-07-20T11:38:53","date_gmt":"2020-07-20T06:08:53","guid":{"rendered":"https:\/\/blog.themediaant.com\/?p=17270"},"modified":"2020-07-20T12:11:44","modified_gmt":"2020-07-20T06:41:44","slug":"headlines-top-media-ad-news-in-india-for-the-week-13th-20th-july","status":"publish","type":"post","link":"https:\/\/www.themediaant.com\/blog\/headlines-top-media-ad-news-in-india-for-the-week-13th-20th-july\/","title":{"rendered":"Headlines: Top Media Ad News in India for the Week (13th- 20th July)"},"content":{"rendered":"\n<p><\/p>\n\n\n\n<p>1.&nbsp; TV9 to shut down its English News channel News 9 and venture into Digital Medium for the same.&nbsp;<\/p>\n\n\n\n<p>2. Ad insertion on Digital witnessed a decline of 22 % in April- June quarter when compared to the Q1, on the other hand, ad insertion on Radio fell more heavily with a drop of 79% quarter on quarter.&nbsp;<\/p>\n\n\n\n<p>3. HT Media has launched a Mobile-first Bengali news website- HT Bangla (bangla.hindustantimes.com). The content of the website is more focused on millennials and gen Z.&nbsp;<\/p>\n\n\n\n<p>4. Influencer.in released a report &#8216;Influencer Marketing Report 2020, which provides insights into the growth of Influencer marketing in India. Also, they did a survey according to which almost 55% of Tik-Tok users are moving to Instagram, followed by 20% on Youtube.&nbsp;<\/p>\n\n\n\n<p>5. PhonePe and Republic Media Network have announced a partnership under which Republic&#8217;s content will now be available to the PhonePe users via their switch platforms.&nbsp;<\/p>\n\n\n\n<p>6. Reliance Industries has launched Jio tv + , a content aggregator platform for all Jio set-up box users. The platform offers content from over top 12 OTT platforms all on the single screen.&nbsp;<\/p>\n\n\n\n<p>7. Top 5 advertisers on Hindi News of the week (26th June- 3rd July)-&nbsp; Fena Limited, Matrimony PVT LTD, Greenlam Industries LTD, Lakme Lever LTD, S Narendra Kumar &amp; Co.<\/p>\n\n\n\n<p>8. BARC- Top 5 advertisers of 27th week (3rd- 10th July): Hindustan Unilever Ltd, Reckitt Benckiser (INDIA) Ltd, Brooke Bond Lipton India, Godrej Consumer Products LTD, ITC LTD.&nbsp;<\/p>\n\n\n\n<p>9. According to BARC weekly data following were the top 5 free and pay-TV channels in the &nbsp; 27th week (3rd- 10th July)-&nbsp;<\/p>\n\n\n\n<ul><li>Pay\u2013\u00a0 Sun TV, Star Plus, Star Maa, Sony Sab, Nick.<\/li><li>Free\u2013 Dangal, Star Utsav, Zee Anmol, Colors Rishtey, Sony Pal.<\/li><\/ul>\n\n\n\n<p>Stay tuned for the weekly update of top media ad news headlines.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>1.&nbsp; TV9 to shut down its English News channel News 9 and venture into Digital Medium for the same.&nbsp; 2. Ad insertion on Digital witnessed a decline of 22 %&#8230;<\/p>\n","protected":false},"author":34416,"featured_media":17271,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2283,869],"tags":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.themediaant.com\/blog\/wp-content\/uploads\/2020\/07\/news.jpg?fit=626%2C455&ssl=1","_links":{"self":[{"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/posts\/17270"}],"collection":[{"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/users\/34416"}],"replies":[{"embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/comments?post=17270"}],"version-history":[{"count":2,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/posts\/17270\/revisions"}],"predecessor-version":[{"id":17273,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/posts\/17270\/revisions\/17273"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/media\/17271"}],"wp:attachment":[{"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/media?parent=17270"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/categories?post=17270"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/tags?post=17270"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}