{"id":16976,"date":"2020-05-15T13:10:20","date_gmt":"2020-05-15T07:40:20","guid":{"rendered":"https:\/\/blog.themediaant.com\/?p=16976"},"modified":"2020-05-15T13:10:21","modified_gmt":"2020-05-15T07:40:21","slug":"headlines-top-media-ad-news-in-india-for-the-week-9th-15th-may","status":"publish","type":"post","link":"https:\/\/www.themediaant.com\/blog\/headlines-top-media-ad-news-in-india-for-the-week-9th-15th-may\/","title":{"rendered":"Headlines: Top Media Ad News in India for the Week (9th &#8211; 15th May)"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">1. The total FCT on TV has again dropped by 9% in the 18th week as compared to the 17th week, and when compared to the pre-COVID period i.e 2nd &amp; 3rd week, the total FCT has dropped by 33.4%- BARC<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">2. Amazon Prime has acquired the digital premiere rights of 7 Bollywood and regional films which were waiting for their for theatrical release but now it\u2019ll be released on Amazon Prime.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">2. CNBC-TV18 and CNN-News18 have launched a new series \u2018Global Dialogues: The Covid-19 Impact &amp; Beyond\u2019, where the industry leaders will shed light on the impact of COVID on India and the possibilities of the post COVID world. The show can be watched at 6 pm on both of the channels on Wednesday.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">3. Dainik Jagran and Times of India are the top-most read Hindi and English newspapers Q4 2019- IRS Q4 2019<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">4. India Today (English) is the most read magazine across languages in India. Other top most-read magazines in India are India Today (Hindi), Samanya Gyan Darpan, Vanitha (Malayalam), Pratiyogita Darpan (Hindi)- IRS Q4 2019<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">5. Top 5&nbsp; Youtube ads in April in India-&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Airtel Number Online Recharge Kaise Kare (<a href=\"https:\/\/www.youtube.com\/watch?v=vRCcTLQxaHs\" rel=\"nofollow noopener\" target=\"_blank\">watch<\/a>), Thank you doctors, nurses and all healthcare workers | Google India (<a href=\"https:\/\/www.youtube.com\/watch?v=lx2Y-7_7n3Q\" rel=\"nofollow noopener\" target=\"_blank\">watch<\/a>), 8 Series &#8211; Coming April 14th | HyperTaskers Welcome! | OnePlus (<a href=\"https:\/\/www.youtube.com\/watch?v=ot12JT5VfEw\" rel=\"nofollow noopener\" target=\"_blank\">watch<\/a>), Malabar Gold and Diamonds Brides of India | Malabar Gold (<a href=\"https:\/\/www.youtube.com\/watch?v=FjFe6ducR6Q\" rel=\"nofollow noopener\" target=\"_blank\">watch<\/a>), Launching Mi Robot Vacuum Mop-P | Xiaomi India (<a href=\"https:\/\/www.youtube.com\/watch?v=eZrbqY5jbn4\" rel=\"nofollow noopener\" target=\"_blank\">watch<\/a>)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">6. BARC- Top advertisers of 18th week (2nd- 8th May 2020): Hindustan Unilever Ltd, Reckitt Benckiser (INDIA) Ltd, Brooke Bond Lipton India, Policy Bazar insurance Brokers PV LTD, Colgate Palmolive India Pvt.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">7. According to BARC weekly data following were the top 5 free and pay-TV channels in the 18th week (2nd- 8th May 2020)-<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Pay<\/strong>\u2013\u00a0 Sun TV, Star Plus, Sony Sab, DD National, Nick<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Free<\/strong>\u2013 Dangal, Big Magic, DD National, B4U Kadak, DD Bharti<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Stay tuned for the weekly dose of your media-related news.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>1. The total FCT on TV has again dropped by 9% in the 18th week as compared to the 17th week, and when compared to the pre-COVID period i.e 2nd&#8230;<\/p>\n","protected":false},"author":34416,"featured_media":16977,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[869,2283],"tags":[],"class_list":["post-16976","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media-quiz-and-news","category-top-media-headlines"],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.themediaant.com\/blog\/wp-content\/uploads\/2020\/05\/15th-may.png?fit=626%2C455&ssl=1","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/posts\/16976","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/users\/34416"}],"replies":[{"embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/comments?post=16976"}],"version-history":[{"count":1,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/posts\/16976\/revisions"}],"predecessor-version":[{"id":16978,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/posts\/16976\/revisions\/16978"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/media\/16977"}],"wp:attachment":[{"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/media?parent=16976"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/categories?post=16976"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/tags?post=16976"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}