{"id":15473,"date":"2019-12-04T14:01:03","date_gmt":"2019-12-04T08:31:03","guid":{"rendered":"https:\/\/blog.themediaant.com\/?p=15473"},"modified":"2019-12-04T14:04:02","modified_gmt":"2019-12-04T08:34:02","slug":"media-trivia-video-advertising-on-niche-platforms","status":"publish","type":"post","link":"https:\/\/www.themediaant.com\/blog\/media-trivia-video-advertising-on-niche-platforms\/","title":{"rendered":"Media Trivia: Video Advertising on Non-OTT Platforms"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Indians are so welcoming to online videos that they prefer to search on YouTube than searching on Google. And you would agree too. Information in the form of videos are actually easy to consume, take less time and is more engaging. This also gives advertisers a clue- Television is not the only avenue for video advertising anymore. With more than 30 video OTT platforms in India, there is no scarcity of video advertising platforms that provide advanced interest and demographic-based targeting options. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We all know about video OTT platforms. Through this media trivia, we would get to know popular platforms other than video OTTs that can help advertisers to target a niche audience. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Let\u2019s see if you can identify the platforms based on the hints given in the questions.<\/strong><strong><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\t\t\r\n\t\t\t\r\n\r\n\t\t<style>\r\n\t\t\t#fca_qc_quiz_15459.fca_qc_quiz p:not( .fca_qc_back_response ):not( #fca_qc_question_right_or_wrong ):not( .fca_qc_question_response_correct_answer ):not( .fca_qc_question_response_response ):not( .fca_qc_question_response_hint ):not( .fca_qc_question_response_item p ),\r\n\t\t\t#fca_qc_quiz_15459.fca_qc_quiz a:not( .fca_qc_share_link ),\r\n\t\t\t#fca_qc_quiz_15459.fca_qc_quiz div:not( .correct-answer ):not( .wrong-answer ){\r\n\t\t\t\tcolor: #151515;\r\n\t\t\t}\r\n\r\n\t\t\t#fca_qc_quiz_15459.fca_qc_quiz div.fca-qc-back.correct-answer,\r\n\t\t\t#fca_qc_quiz_15459.fca_qc_quiz div.fca_qc_question_response_item.correct-answer {\r\n\t\t\t\tbackground-color: #abdc8c;\r\n\t\t\t}\r\n\r\n\t\t\t#fca_qc_quiz_15459.fca_qc_quiz div.fca-qc-back.wrong-answer,\r\n\t\t\t#fca_qc_quiz_15459.fca_qc_quiz div.fca_qc_question_response_item.wrong-answer {\r\n\t\t\t\tbackground-color: #f57484;\r\n\t\t\t}\r\n\r\n\t\t\t#fca_qc_quiz_15459.fca_qc_quiz div.fca_qc_question_response_item p {\r\n\t\t\t\tcolor: #151515;\r\n\t\t\t}\r\n\r\n\t\t\t#fca_qc_quiz_15459.fca_qc_quiz{\r\n\t\t\t\tborder: #151515 0px solid;\r\n\t\t\t\tborder-radius: 0pxpx;\r\n\t\t\t}\r\n\r\n\t\t\t#fca_qc_quiz_15459.fca_qc_quiz button.fca_qc_next_question {\r\n\t\t\t\tcolor: #151515;\r\n\t\t\t\tborder: #151515 2px solid;\r\n\t\t\t\tbackground-color:  transparent;\r\n\t\t\t}\r\n\r\n\t\t\t#fca_qc_quiz_15459.fca_qc_quiz button.fca_qc_next_question:hover {\r\n\t\t\t\tbackground-color: #FFFFFF;\r\n\t\t\t}\r\n\r\n\t\t\t#fca_qc_quiz_15459.fca_qc_quiz button.fca_qc_button {\r\n\t\t\t\tbackground-color: #58afa2;\r\n\t\t\t\tbox-shadow: 0 2px 0 0 #3c7d73;\r\n\t\t\t\tcolor: #FFFFFF;\r\n\t\t\t}\r\n\r\n\t\t\t#fca_qc_quiz_15459.fca_qc_quiz button.fca_qc_button:hover {\r\n\t\t\t\tbackground-color: #3c7d73;\r\n\t\t\t}\r\n\t\t\t\r\n\t\t\t#fca_qc_quiz_15459.fca_qc_quiz div.fca_qc_answer_div {\r\n\t\t\t\tbackground-color: #6d6d6d;\r\n\t\t\t\tborder: #6d6d6d 0px solid;\r\n\t\t\t}\r\n\r\n\t\t\t#fca_qc_quiz_15459.fca_qc_quiz div.fca_qc_answer_div:hover,\r\n\t\t\t#fca_qc_quiz_15459.fca_qc_quiz div.fca_qc_answer_div.fakehover,\r\n\t\t\t#fca_qc_quiz_15459.fca_qc_quiz div.fca_qc_answer_div:active {\r\n\t\t\t\tbackground-color: #6868ac;\r\n\t\t\t}\r\n\r\n\t\t\t#fca_qc_quiz_15459.fca_qc_quiz span.fca_qc_answer_span {\r\n\t\t\t\tcolor: #ffffff;\r\n\t\t\t}\r\n\r\n\t\t\t\t\t<\/style>\r\n\t\t\t\r\n\t\t<div class='fca_qc_quiz' id='fca_qc_quiz_15459'>\r\n\t\t\t<span class='fca_qc_mobile_check'><\/span>\r\n\t\t\t\t\t\t<p class='fca_qc_quiz_title'>Media Trivia: Video Advertising on Niche Platforms<\/p>\r\n\t\t\t<div class='fca_qc_quiz_description'><\/div>\r\n\t\t\t<img decoding=\"async\" class=\"fca_qc_quiz_description_img\" src=\"\" alt=\"\" title=\"\">\r\n\t\t\t<button type='button' class='fca_qc_button fca_qc_start_button'>Start Quiz<\/button>\r\n\t\t\t\t\t\t\r\n\t\t\t<div class='flip-container fca_qc_quiz_div' style='display: none;'>\r\n\r\n\t\t\t\t\t\t\t\t<div class='fca-qc-flipper'>\r\n\t\t\t\t\t<div class='fca-qc-front' id='fca_qc_answer_container'><p id='fca_qc_question'>Question<\/p><img decoding=\"async\" class=\"fca_qc_quiz_question_img\" src=\"\" alt=\"\" title=\"\"><div class='fca_qc_answer_div' data-question='1'><img decoding=\"async\" class=\"fca_qc_quiz_answer_img\" src=\"\" alt=\"\" title=\"\"><span class='fca_qc_answer_span'><\/span><\/div><div class='fca_qc_answer_div' data-question='2'><img decoding=\"async\" class=\"fca_qc_quiz_answer_img\" src=\"\" alt=\"\" title=\"\"><span class='fca_qc_answer_span'><\/span><\/div><div class='fca_qc_answer_div' data-question='3'><img decoding=\"async\" class=\"fca_qc_quiz_answer_img\" src=\"\" alt=\"\" title=\"\"><span class='fca_qc_answer_span'><\/span><\/div><div class='fca_qc_answer_div' data-question='4'><img decoding=\"async\" class=\"fca_qc_quiz_answer_img\" src=\"\" alt=\"\" title=\"\"><span class='fca_qc_answer_span'><\/span><\/div><\/div> \r\n\t\t\t\t\t<div class='fca-qc-back' id='fca_qc_back_container'><p style='color: #000' id='fca_qc_question_right_or_wrong'><\/p><img decoding=\"async\" class=\"fca_qc_quiz_question_img\" src=\"\" alt=\"\" title=\"\"><span style='color: #000' id='fca_qc_question_back'><\/span><p style='color: #000' id='fca_qc_back_response_p' class='fca_qc_back_response'>Your answer: <span id='fca_qc_your_answer'><\/span><\/p><p style='color: #000' id='fca_qc_correct_answer_p' class='fca_qc_back_response'>Correct answer: <span id='fca_qc_correct_answer'><\/span><\/p><p style='color: #000' id='fca_qc_hint_p' class='fca_qc_back_response'><\/p><button type='button' class='fca_qc_next_question'>Next<\/button><\/div> \r\n\t\t\t\t\t\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t\t<div class='fca_qc_wait_container' style='display:none;'><p>Please wait..<\/p><span class='fca_qc_spin'>\u21ba<\/span><\/div> \r\n\t\t\t\r\n\t\t\t<div class='fca_qc_score_container' style='display:none;'><div class='fca_qc_score_text'>You got {{SCORE_CORRECT}} out of {{SCORE_TOTAL}} <\/div><div class='fca_qc_score_time'><\/div><div class='fca_qc_score_title'><\/div><img decoding=\"async\" class=\"fca_qc_score_img\" src=\"\" alt=\"\" title=\"\"><div class='fca_qc_score_desc'><\/div><\/div> \r\n\t\t\t\r\n\t\t\t<div class='fca_qc_quiz_footer' style='display: none;'>\r\n\t\t\t\t<span class='fca_qc_question_count'><\/span>\t\t\r\n\t\t\t<\/div>\r\n\t\t\t\t\t\t\r\n\t\t\t<div class='fca_qc_your_answer_container' style='display:none;'><p class='fca_qc_your_answers_text'>Your Answers<\/p><div class='fca_qc_insert_response_above'><\/div><\/div> \r\n\t\t\t\r\n\t\t\t\t\t<\/div>\r\n\t\t<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Indians are so welcoming to online videos that they prefer to search on YouTube than searching on Google. And you would agree too. Information in the form of videos are&#8230;<\/p>\n","protected":false},"author":34,"featured_media":15474,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[870],"tags":[882,2225,240,1618],"class_list":["post-15473","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trivia","tag-show-at-top","tag-trivia","tag-video-advertising","tag-video-advertising-in-india"],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.themediaant.com\/blog\/wp-content\/uploads\/2019\/12\/tennis-techiques-video-tutorial-watching-concept_53876-42621.jpg?fit=626%2C417&ssl=1","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/posts\/15473","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/users\/34"}],"replies":[{"embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/comments?post=15473"}],"version-history":[{"count":2,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/posts\/15473\/revisions"}],"predecessor-version":[{"id":15476,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/posts\/15473\/revisions\/15476"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/media\/15474"}],"wp:attachment":[{"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/media?parent=15473"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/categories?post=15473"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/tags?post=15473"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}