{"id":14929,"date":"2019-09-26T15:47:05","date_gmt":"2019-09-26T10:17:05","guid":{"rendered":"https:\/\/blog.themediaant.com\/?p=14929"},"modified":"2019-09-30T10:08:26","modified_gmt":"2019-09-30T04:38:26","slug":"up-your-advertising-game-with-homingo-celebrity-phostcards","status":"publish","type":"post","link":"https:\/\/www.themediaant.com\/blog\/up-your-advertising-game-with-homingo-celebrity-phostcards\/","title":{"rendered":"Up Your Advertising Game With Homingo Celebrity \u201cPhostcards\u201d"},"content":{"rendered":"<p>Homingos is an app where you can upload your photos and get a hard copy in the form of a postcard sent to your address. These postcards have spaces for advertisements.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_55 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\" role=\"button\"><label for=\"item-6a07c23761867\" ><span class=\"\"><span style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input aria-label=\"Toggle\" aria-label=\"item-6a07c23761867\"  type=\"checkbox\" id=\"item-6a07c23761867\"><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.themediaant.com\/blog\/up-your-advertising-game-with-homingo-celebrity-phostcards\/#What_are_Homingos_Celebrity_Phostcards\" title=\"What are Homingos Celebrity Phostcards?\">What are Homingos Celebrity Phostcards?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.themediaant.com\/blog\/up-your-advertising-game-with-homingo-celebrity-phostcards\/#How_can_brands_advertise_on_Homingos_Celebrity_Phostcards\" title=\"How can brands advertise on Homingos Celebrity Phostcards?\">How can brands advertise on Homingos Celebrity Phostcards?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.themediaant.com\/blog\/up-your-advertising-game-with-homingo-celebrity-phostcards\/#Why_should_brands_advertise_on_Homingos_celebrity_phostcards\" title=\"Why should brands advertise on Homingos celebrity phostcards?\">Why should brands advertise on Homingos celebrity phostcards?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.themediaant.com\/blog\/up-your-advertising-game-with-homingo-celebrity-phostcards\/#How_much_would_it_cost_to_advertise_on_Homingos_celebrity_phostcards\" title=\"How much would it cost to advertise on Homingos celebrity phostcards?\">How much would it cost to advertise on Homingos celebrity phostcards?<\/a><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"What_are_Homingos_Celebrity_Phostcards\"><\/span><strong><b>What are Homingos Celebrity Phostcards?<\/b><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Homingos Celebrity Phostcards are Photo + Postcards i.e., postcards with autographed photos of celebrities. That\u2019s awesome but the best part is <strong><b>the augmented-reality based advertisements on these phostcards. <\/b><\/strong><\/p>\n<p>This is how the concept of Homingos Celebrity Phostcards work:<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-14930\" src=\"https:\/\/i0.wp.com\/blog.themediaant.com\/wp-content\/uploads\/2019\/09\/2.png?resize=740%2C252&#038;ssl=1\" alt=\"Homingos celebrity phostcards\" width=\"740\" height=\"252\" srcset=\"https:\/\/i0.wp.com\/www.themediaant.com\/blog\/wp-content\/uploads\/2019\/09\/2.png?w=1428&amp;ssl=1 1428w, https:\/\/i0.wp.com\/www.themediaant.com\/blog\/wp-content\/uploads\/2019\/09\/2.png?resize=300%2C102&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.themediaant.com\/blog\/wp-content\/uploads\/2019\/09\/2.png?resize=768%2C262&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.themediaant.com\/blog\/wp-content\/uploads\/2019\/09\/2.png?resize=1024%2C349&amp;ssl=1 1024w\" sizes=\"(max-width: 740px) 100vw, 740px\" title=\"\" data-recalc-dims=\"1\"><\/p>\n<h3><span class=\"ez-toc-section\" id=\"How_can_brands_advertise_on_Homingos_Celebrity_Phostcards\"><\/span><strong><b>How can brands advertise on Homingos Celebrity Phostcards?<\/b><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-14931\" src=\"https:\/\/i0.wp.com\/blog.themediaant.com\/wp-content\/uploads\/2019\/09\/3.png?resize=607%2C630&#038;ssl=1\" alt=\"how to create an augmented reality ad\" width=\"607\" height=\"630\" srcset=\"https:\/\/i0.wp.com\/www.themediaant.com\/blog\/wp-content\/uploads\/2019\/09\/3.png?w=607&amp;ssl=1 607w, https:\/\/i0.wp.com\/www.themediaant.com\/blog\/wp-content\/uploads\/2019\/09\/3.png?resize=289%2C300&amp;ssl=1 289w\" sizes=\"(max-width: 607px) 100vw, 607px\" title=\"\" data-recalc-dims=\"1\"><\/p>\n<p>Each ad space on the phostcard is of the dimension 6 in X 4 in. Brands would place their image ads in this space. Celebrities would promote these autographed phostcards on their social media handle. Fans would be able to order these cards for free. On receiving these phostcards, users would be able to scan the image ads on the Homingos app and watch a video ad for the same brand. Following video would explain this process:<\/p>\n<p>Following are the celebrities whose autographed postcards are being offered by Homingos:<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-14932\" src=\"https:\/\/i0.wp.com\/blog.themediaant.com\/wp-content\/uploads\/2019\/09\/4.png?resize=740%2C481&#038;ssl=1\" alt=\"Homingos celebrity phostcard advertising\" width=\"740\" height=\"481\" srcset=\"https:\/\/i0.wp.com\/www.themediaant.com\/blog\/wp-content\/uploads\/2019\/09\/4.png?w=973&amp;ssl=1 973w, https:\/\/i0.wp.com\/www.themediaant.com\/blog\/wp-content\/uploads\/2019\/09\/4.png?resize=300%2C195&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.themediaant.com\/blog\/wp-content\/uploads\/2019\/09\/4.png?resize=768%2C500&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.themediaant.com\/blog\/wp-content\/uploads\/2019\/09\/4.png?resize=460%2C300&amp;ssl=1 460w, https:\/\/i0.wp.com\/www.themediaant.com\/blog\/wp-content\/uploads\/2019\/09\/4.png?resize=740%2C480&amp;ssl=1 740w\" sizes=\"(max-width: 740px) 100vw, 740px\" title=\"\" data-recalc-dims=\"1\"><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Why_should_brands_advertise_on_Homingos_celebrity_phostcards\"><\/span><strong><b>Why should brands advertise on Homingos celebrity phostcards?<\/b><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Augmented Reality is an upcoming technology that has many takers. By opting for AR-based ads, brands have a golden opportunity to create a buzz among the followers.<\/li>\n<li>Brands would be able to tap into the fan base of the celebrities- mostly young audience.<\/li>\n<li>Clutter-free environment for advertising.<\/li>\n<li>Advertisers would be able to measure the ad reach through scan counts.<\/li>\n<li>Apart from the advertisement views, advertising brands would also be promoted by the celebrities on Instagram.<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"How_much_would_it_cost_to_advertise_on_Homingos_celebrity_phostcards\"><\/span><strong><b>How much would it cost to advertise on Homingos celebrity phostcards?<\/b><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Each card costs INR 32<\/li>\n<li>Cost per Reach is about INR 10 considering each card is viewed at least for 3 times<\/li>\n<\/ul>\n<p>Following is an example of how AR based advertisement on Homingos celebrity phostcards would work:<\/p>\n<p><iframe loading=\"lazy\" width=\"740\" height=\"555\" src=\"https:\/\/www.youtube.com\/embed\/2A0ev5ck-z4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p>Want to know more? Write to <a href=\"mailto:Help@TheMediaAnt.com\"><u>Help@TheMediaAnt.com<\/u><\/a>\u00a0or visit <a href=\"https:\/\/www.themediaant.com\/nontraditional\/homingos-phostcard-bangalore-advertising\"><u>Homingos Advertising<\/u><\/a>.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Homingos is an app where you can upload your photos and get a hard copy in the form of a postcard sent to your address. These postcards have spaces for&#8230;<\/p>\n","protected":false},"author":1,"featured_media":14933,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[450],"tags":[2176,2177,2178],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.themediaant.com\/blog\/wp-content\/uploads\/2019\/09\/1.png?fit=657%2C630&ssl=1","_links":{"self":[{"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/posts\/14929"}],"collection":[{"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/comments?post=14929"}],"version-history":[{"count":4,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/posts\/14929\/revisions"}],"predecessor-version":[{"id":14937,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/posts\/14929\/revisions\/14937"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/media\/14933"}],"wp:attachment":[{"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/media?parent=14929"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/categories?post=14929"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/tags?post=14929"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}