When suggested to opt for\u00a0digital advertising, our clients often have the following common questions:<\/p>\n
To help address these questions,\u00a0we have curated a list of top advertising sizes and placements which will help get a clear picture.<\/p>\n\n
| Ad Dimension Type<\/th> | Dimensions<\/th> | Device Type<\/th> | Advertising Goals<\/th> | Our Recommendation<\/th>\n<\/tr>\n<\/thead>\n |
|---|---|---|---|---|
| Medium Rectangle Banner Ad<\/td> | 300 X 250<\/td> | Across Desktop and Mobile<\/td> | Performance<\/td> | Use interactive content such as CTA Buttons<\/td>\n<\/tr>\n |
| Large Rectangle Banner Ad<\/td> | 336 X 280<\/td> | Desktop<\/td> | Performance<\/td> | Can be used for Rich Media Content <\/td>\n<\/tr>\n |
| Leader board Banner Ad<\/td> | 728 X 90<\/td> | Desktop<\/td> | Branding<\/td> | Is an excellent tool for Brand Recall<\/td>\n<\/tr>\n |
| Half Page Ads<\/td> | 300 X 600<\/td> | Desktop<\/td> | Performance<\/td> | Due to large size, Best for Ads that are content heavy<\/td>\n<\/tr>\n |
| Large Mobile Banner Ads<\/td> | 300 X 100<\/td> | Mobile<\/td> | Performance<\/td> | Use interactive content such as CTA Buttons<\/td>\n<\/tr>\n |
| Interstitial Banner Ads Mobile<\/td> | 320 X 480\/480 X 320<\/td> | Mobile<\/td> | Branding<\/td> | Use Frequency Capping to avoid negative effects of this ad size <\/td>\n<\/tr>\n |
| Large Leader board Banner<\/td> | 970 X 90<\/td> | Desktop<\/td> | Performance<\/td> | Content should be eye catching and engaging<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n |