{"id":1121,"date":"2017-01-25T10:27:05","date_gmt":"2017-01-25T04:57:05","guid":{"rendered":"http:\/\/www.themediaant.com\/blog\/?p=1121"},"modified":"2019-08-08T17:39:56","modified_gmt":"2019-08-08T12:09:56","slug":"urban-ladder-uses-bangalore-airport-let-customers-experience-brand","status":"publish","type":"post","link":"https:\/\/www.themediaant.com\/blog\/urban-ladder-uses-bangalore-airport-let-customers-experience-brand\/","title":{"rendered":"Urban Ladder uses Bangalore Airport to let customers experience the brand"},"content":{"rendered":"<p>Urban Ladder, an online furniture retailer used a range of hanging banners and mini totems in <a href=\"http:\/\/www.themediaant.com\/airport\/airport-bangalore-advertising\" target=\"_blank\">Bengaluru Airport<\/a>\u2019s domestic departure lounge for it\u2019s newly rolled out marketing campaign.<\/p>\n<p>The main messaging of this campaign was to convey the solution it provides \u2013 fitting everyday objects into smaller spaces while maintaining a relaxed and homely feeling.<\/p>\n<p>The Kempegowda International Airport (KIA), Bangalore, is home to this new campaign and the brand has handpicked <a href=\"http:\/\/www.themediaant.com\/airport\/airport-bangalore-advertising\" target=\"_blank\">hanging banners and mini totems<\/a> at the airport\u2019s domestic departure lounge. Along with this Urban Ladder also displayed some of its chairs shown in the ads for passengers to experience the actual product.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-1122\" src=\"https:\/\/i0.wp.com\/blog.themediaant.com\/wp-content\/uploads\/2017\/01\/ul.jpg?resize=530%2C391\" alt=\"\" width=\"530\" height=\"391\" srcset=\"https:\/\/i0.wp.com\/www.themediaant.com\/blog\/wp-content\/uploads\/2017\/01\/ul.jpg?w=500&amp;ssl=1 500w, https:\/\/i0.wp.com\/www.themediaant.com\/blog\/wp-content\/uploads\/2017\/01\/ul.jpg?resize=300%2C221&amp;ssl=1 300w\" sizes=\"(max-width: 530px) 100vw, 530px\" title=\"\" data-recalc-dims=\"1\"><\/p>\n<p>The hanging banners have allowed them to reach out to the entire domestic sector passengers, while the totems reach out to both domestic and international passengers.<\/p>\n<p><a href=\"http:\/\/www.themediaant.com\/airport?category=Airport\" target=\"_blank\">Airports<\/a> provide a great advertising space for brands as they can grab the attention of passengers easily. Passenger spend a lot of time waiting during security checks, gates before boarding and food courts which makes them highly receptive to these ads.<\/p>\n<p>The Bengaluru International Airport serves over 15 million passengers making it the third busiest airport in the country. <strong>You can advertise in the Bangalore Airport <a href=\"http:\/\/www.themediaant.com\/airport\/airport-bangalore-advertising\" target=\"_blank\">here<\/a>.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Urban Ladder, an online furniture retailer used a range of hanging banners and mini totems in Bengaluru Airport\u2019s domestic departure lounge for it\u2019s newly rolled out marketing campaign. The main&#8230;<\/p>\n","protected":false},"author":1,"featured_media":1123,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2065],"tags":[114,136,140,139,138,137,135],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.themediaant.com\/blog\/wp-content\/uploads\/2017\/01\/urb.jpg?fit=345%2C255&ssl=1","_links":{"self":[{"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/posts\/1121"}],"collection":[{"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/comments?post=1121"}],"version-history":[{"count":1,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/posts\/1121\/revisions"}],"predecessor-version":[{"id":1124,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/posts\/1121\/revisions\/1124"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/media\/1123"}],"wp:attachment":[{"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/media?parent=1121"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/categories?post=1121"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.themediaant.com\/blog\/wp-json\/wp\/v2\/tags?post=1121"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}