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Advertising in Airport - Puducherry

Advertising in Airport - Puducherry

Advertising in Airport - Puducherry

7.5K

Monthly Passengers

7.5K

Domestic Travellers

About Advertising in Airport - Puducherry

The rate for advertising in Puducherry Airport is available in the Media Option and Pricing tab of this page. Pricing for different advertising options at Puducherry airport can be found there. Do note that the ad cost at Puducherry airport is updated periodically and one should check for the latest price before planning the campaign.

Key Insights

Number of Terminals

1

Airport Type

Domestic

Categories

Airport

Top Choice

Popular
Departure Check In Area - 10 x 4 Ft

Departure Area

Ad can be displayed on the Back Lit Box at departure area

Rack Rate

₹ 75,000 / Per Unit


TMA Offer

₹ 55,000 / Per Unit

Popular
Baggage Area - 6 x 4 Ft

Arrival Area

Ad can be displayed on the back lit panels located at arrival area.

Rack Rate

₹ 55,000 / Per Unit


TMA Offer

₹ 35,000 / Per Unit

Popular
Departure Check In Hall-Departure Entrance-3 W x 6 H Ft[1 Unit]

Static Panel

Ad will be displayed on the Panel with different dimensions placed at the different locations of the airport

Rack Rate

₹ 50,000 / Per Month


TMA Offer

₹ 45,000 / Per Month

Popular
Departure Check In Area-Outside Departure Entrance Gate-3 W X 4 H Ft[2 Unit]

Hoarding

Ad will be displayed on hoardings of different sizes placed at various locations within the airport premises.

Rack Rate

₹ 1,10,000 / Per Month


TMA Offer

₹ 1,00,000 / Per Month

Premium
Pole kiosk - 3 x 4 Ft ( 2 Units )

Outside Area

Ad will be displayed on the unipole and polekiosk .

Rack Rate

₹ 60,000 / Per Unit


TMA Offer

₹ 40,000 / Per Unit

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The Media Ant

About Advertising In Puducherry Airport

Summary In 60 Words

Puducherry Airport, officially known as Pondicherry Airport is a busy domestic airport in the southern region of India. Pondicherry Airport has a single terminal located in Lawspet catering to domestic passengers.  Advertising in areas like Retails & FNB, Baggage claim, Security Check-in, Boarding Gates, etc are most popular as dwell time of passengers in these locations is very high.

Rate for advertising in Puducherry Airport

The rate for advertising in Puducherry Airport is available in the Media Option and Pricing tab of this page. Pricing for different advertising options at Puducherry airport can be found there. Do note that the ad cost at Puducherry airport is updated periodically and one should check for the latest price before planning the campaign.

How to select the right agency for advertising in Puducherry Airport

We are a one-stop airport ad agency for all advertising requirements at Puducherry Airport. There are multiple agencies with rights to one or more media at the Puducherry Airport. The Media Ant is a specialist agency in Airport Advertising and works across multiple vendors to ensure a one-stop solution for all your advertising requirements at the Puducherry airport.
The Media Ant provides a data research-backed plan and ensures that you get the best rates for advertising at the Puducherry airport. In case you need any help with planning, please contact Help@TheMediaAnt.com.

Why should You Advertise In Puducherry Airport?

Following are a few reasons why Puducherry Airport advertising would work the best for your brand:

1. Advertise to a captive audience: An average air traveler spends about 3 hours following a fixed path for checking-in, security check, and boarding. The majority of this time is spent waiting in a queue. The only engagement for passengers during this time is to watch advertisements
2. Advertise to a young, urban audience with high purchasing power: About 95% of air travelers in India belong to NCCS A and 70% of the passengers are millennials with high purchasing power. Hence, targeting air travelers in Puducherry Airport can increase your chances of conversion.
How Does Airport Advertising Works?

While planning to advertise in the Airport, one should consider the following 2 important factors :

i)Strategic Area: Whether one should advertise in departure or arrival area should be based on the dwell time of passengers in each location. Normally passengers spend more time in the departure area than arrival, so advertising in the departure area is most preferred by brands.
ii) Duration: Although most brands prefer to book any media for a minimum duration of 1 month but based on budget 1-week campaign can also be booked. In such cases rate is being calculated on a pro-rata basis.

Features Of Puducherry Airport

Who Should Advertise?

Brands with the following applicable factors should advertise

No.FactorsApplicability
1Long term brand buildingYes
2Premium AudienceYes
3Frequent FlyersYes
4Key Business Decision MakersYes
5Travel Related BrandsYes
6Luxury Product LaunchYes
7National ReachNo
8City ReachNo
9Hyperlocal ReachNo
10Short Term PerformanceNo
11Low budgetNo
12FrequencyNo
Past Advertisers
Brand NameCategory
Telangana TourismTourism
ChevroletAutomobile
Citi BankBanking
SkybagsRetail

Facts And Figures Of Puducherry Airport

Reach

On Request 

Execution Details Related To Advertising In Puducherry Airport

Execution Process Flow

Step 1:Planning and Availability Check: Select the location, media option, number of units, duration, and send the details to help@themediaant.com with the start date. We will check and confirm availability within 6 working hours.

Step 2: Artwork and Payment: Once availability is confirmed then we will share Proforma Invoice with final payable details. The brand needs to submit the artwork and also need to make the payment in advance.

Step 3: Execution: We will share jpeg of the artwork for approval and based on approval we will proceed with printing and mounting. Once mounting is done then start and end dated images will be shared with a newspaper.
Images/Videos Of Past Execution

On Request.

Top Puducherry Airport Advertising Options

Following are popular Puducherry airport advertising options:

  • Departure Area Advertising: Ad will be displayed on Back Lit panels placed at the Departure Area.
  • Arrival Area Advertising: Ad will be displayed on Back Lit panels placed at the Arrival Area.
Media Kit

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