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Advertising in Airline - Air Asia, India

Advertising in Airline - Air Asia, India

Advertising in Airline - Air Asia, India

698K

Monthly Passengers

17

Total Operating Destinations

About Advertising in Airline - Air Asia, India

AirAsia India is a low-cost airline that offers essential in-flight services to passengers covering 17 domestic locations, having a total fleet size of 28, with an average capacity of 180 guests. With over 250+ routes, AirAsia India has 4 hubs around India, based out of Bengaluru, Delhi, Kolkata, and Mumbai. AirAsia India offers in-flight gourmet food, a business travel platform for SMEs called “FlyBiz”, and other premium class facilities. Having earned awards in Best Integrated Marketing and Innovative Marketing campaigns in 2021, AirAsia India have been called “Excellence in Aviation” over the years.

Key Insights

Total Number of Airlines

22

Avg Seats in a Flight

180

Occupancy Rate

92

Fleet Size

28

Avg Journey Time ( Hrs)

1.4

Market Share

5.8

Categories

Airline

Top Choice

Popular
Large-Air Asia India Airlines-Seat Back Branding-Option 1

Meal Tray Branding

Rack Rate

₹ 2,20,000 / Per Aircraft

TMA Offer

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Advertisement will be placed outside the meal tray which is at the back end of the seat. There will be 2 Type of branding small and large, where only 4 Aircarft is available under Large size. Possible to have up to 3 different creatives, one for each seat in a row. Around 160 graphics are installed in each aircraft. Each tray is visible to all 3 passengers sitting in a row. The advertisement faces the passengers directly and is visible throughout the duration of the flight.
Popular

Overhead Bin Panel

Rack Rate

₹ 2,20,000 / Per Aircraft

TMA Offer

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Advertisement will be displayed on Overhead Bin Panel. Visible during different phases of the flight right from Aircraft Pushback from gates, to Take Off, Cruising, Landing until deplaning. Around 18 – 20 graphics on each side, making it a total of 36 – 40 graphics inside each aircraft.
Popular

Cabin Bulk Head

Unavailable
Advertisement will be displayed on Cabin Bulk Head which is Located on the Front Right-Hand Side Cabin Partition of aircraft. This is the first & last branding that the passengers notice as sit on their seat & exit the aircraft. Dimension Details- 46.40 W x 23.03 H Ft. Or 45.27 W x 22.05 H Ft
Popular

Inflight Food & Beverage Menu Card

Unavailable
Inflight Food & Beverage Menu Card includes an ad which will be displayed on the inner page, Back Inner Cover, and Back Outer Cover of the menu card which are placed on the seat pockets facing toward the passengers.
Popular

Seat Back Branding

Rack Rate

₹ 1,65,000 / Per Aircraft

TMA Offer

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Branding is done on the meal tray which is installed at the back of the seats. Each tray is visible to all the 3 passengers sitting in a row throughout the duration of the flight. Around 160 graphics are installed in each aircraft.
Premium
Air Asia India Airlines-Inflight Announcement Branding-Option 2

Inflight Announcement

Unavailable
The flight crew members will deliver a customized announcement about your brand/product to passengers through the inflight PA system. Pre-recorded announcement is also possible. It is done one time per flight and will be announced in all the Aircraft available under Airline. Announcement Should be between 1-50 words.
Premium

Aircraft Exterior Branding

Rack Rate

₹ 22,00,000 / Per Aircraft

TMA Offer

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It’s an exterior aircraft branding that creates a bold visual impact for all the passengers and airport personnel. There will be an unveiling of the aircraft wrap which will be followed by extensive press coverage that gives this concept a 360-degree outlook.
Premium

Inflight Sampling

Unavailable
Inflight Sampling includes product samples(cookies, snacks, sachets) and vouchers which will be distributed to the people inside the aircraft.

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Media Demographics & Analytics

Advertisers

1
WD
2
Spinny Cars
3
Airbnb
4
ABB

User Reach & Demographics

Passenger in %

Gender Distribution

Male

Female

66

34

Passenger in %

Travel purpose

Leisure

Business

40

60

Passenger

Age Distribution

in %


>20

10

21-35

25

36-45

40

46-59

20

60+

5

Passenger

NCCS - Income

in %


>5 lacs

9

5-12 lacs

45

12-20 lacs

24

20-28 lacs

16

<28 lacs

6

Passenger

Other Profiling

in %


SME

31

Corporate

20

PSU

12

Govt

9

Others

28


About AirAsia India

AirAsia India is a low-cost airline that offers essential in-flight services to passengers covering 17 domestic locations, having a total fleet size of 28, with an average capacity of 180 guests. With over 250+ routes, AirAsia India has 4 hubs around India, based out of Bengaluru, Delhi, Kolkata, and Mumbai. AirAsia India offers in-flight gourmet food, a business travel platform for SMEs called “FlyBiz”, and other premium class facilities. Having earned awards in Best Integrated Marketing and Innovative Marketing campaigns in 2021, AirAsia India have been called “Excellence in Aviation” over the years.


Agency for Advertising in AirAsia India

As your top media buying agency, we are a one-stop destination for your airport advertising needs for AirAsia India. There are multiple ways you can advertise your brand in the airline. The Media Ant is a specialist agency in Airport Advertising and works across multiple vendors to ensure a one-stop solution for all your advertising requirements within the airline.

The Media Ant provides an accurate data research-backed plans and ensures that you get the best rates for advertising with AirAsia India. In case you need any help with planning, we are here to help you, please contact: Help@TheMediaAnt.com.


AirAsia India Advertising Rates 2022

The Media Ant is committed towards getting the most accurate data for its users and ensuring best prices for your advertising needs. Our rates are frequently updated according to the current market standards. Being one of India’s top media buying agencies, it is of utmost importance to The Media Ant that our clients get the best rates possible.

The Media Ant teams from around India strive to provide you with the best deals and offers in AirAsia India airlines. You can find the updated AirAsia India Advertising Rates 2022 under the heading “Top Choice”. Click on “Know More” under each option in The Media Ant website, to learn more about the Ad Option.

Why should you Advertise in AirAsia India?

Below are some reasons why advertising with AirAsia India will help your brand/ company:

  • Top Airlines in India: AirAsia is considered one of the top airlines in India winning many awards and accolades for their excellent standards as well as their overall performance. AirAsia India provides specific business itineraries and travel plans for SMEs, which can also help grow your brand. Around 60% of AirAsia India passengers travel for business, this can ensure that your business is advertised to the right people.
  • Advertising to right target audience: Over the years, AirAsia India advertisements have been effective as a marketing tool to increase brand awareness and grow customers interest in existing or new products and services. AirAsia India can be the perfect place for local SMEs and start-ups to advertise, due to their affordability and good customer base. With 20% of their passengers in the corporate world, AirAsia India plays an important role in bringing together the audience and businesses.
  • Advertising to a captive audience: An average air traveller spends about 2 to 5 hours on air, where they come in contact with advertisements. Booking ads with AirAsia India, will provide the brands and companies with the added advantage of increasing visibility as well as attracting partners that can expand your businesses.

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